Ignite Social Media

AUGUST 2, 2022

There’s even talk that TikTok will pass Instagram this year as the number two social media site. TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. And yet, in spite of that, many brands are still hesitant to join. Prioritize User-Generated Content.

Strategy 179

Strategy Marketing Banking Influencer 179

Webbiquity SMM

APRIL 13, 2021

In Other Words… For her recent Search Engine Watch article , Marissa Pick (no relation) gathered insights from several social media influencers about how brands may be able to use Clubhouse for online community building. This is especially true for B2B leaders with an active social graph on LinkedIn and/or Twitter already.

Apple 224

Apple Plaxo Microsoft Vimeo 224

Dave Fleet

SEPTEMBER 29, 2010

This is becoming more and more important as the early adopters who have built large followings become the focus of more and more attention from marketers – not only will the returns be greater from focusing on niche influencers in terms of success ratio; those people have more credibility within those communities.

Conversation 277

Conversation Metrics Social Graph Sentiment 277

Ignite Social Media

AUGUST 2, 2022

There’s even talk that TikTok will pass Instagram this year as the number two social media site. TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. And yet, in spite of that, many brands are still hesitant to join. Prioritize User-Generated Content.

Strategy 94

Strategy Marketing Banking Influencer 94

Mindjumpers

NOVEMBER 20, 2012

This week, Group M Next shared a report called “Gaining an Edge: The Brand Impact of Facebook’s EdgeRank Algorithm Change” where Group M Next Predictive Insights team, together with the GroupM–owned social media and community activation agency M80, share results from an analysis, conducted across the Facebook pages of 25 brands.

Brands 244

Brands Social Graph Report Groups 244

Convince & Convert

NOVEMBER 14, 2013

Creating physical photo “stops” amid a bustling city like London is akin to the scenic vista turnoff along a highway – it prompts the person to pause, photograph the moment and share the experience with their social graph. About the Jessica Gioglio: Follow @savvybostonian.

Project 155

Project Instagram Tourism Airlines 155

Justin Levy

OCTOBER 17, 2010

Instead of a video about how to use their service, Tungle has created a video that illicit emotion thus causing you to want to share the video with your social graph. Tell a story, illicit emotion and give your community a reason to share your content. Probably not. Looking for the underlying lesson here?

Social Graph 234

Social Graph Feed Reader Meeting Video 234

Justin Levy

JULY 30, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Are Blog Comments Dead? Written on July 30, 2010 by Justin Levy in blog , community , facebook , interactions , social media , twitter 23 Comments - Leave a comment! Thanks for taking time out of your day to come hang out here!

Comments 220

Comments Disqus Social Graph Blogger 220

Proactive Report

DECEMBER 20, 2010

Building social graphs has not been part of our PR practice. They need to develop an easy-to-use vocabulary set for understanding data mining and social graphs and communicating about it. Right now ‘social network analysis’ just doesn’t trip off the average person’s tongue.&#.

Social Graph 69

Social Graph Analysis Survey Data 69

Twist Image

SEPTEMBER 20, 2011

Now, before we all run to the hills in an attempt to define "success," I'm going to say that success is defined by having an active audience (a group that not only cares about what you tweet, but interacts and shares those messages with their own social graphs). social graph. social media validation.

Twitter 94

Twitter Social Graph Case Study YouTube 94

Convince & Convert

APRIL 20, 2016

To demonstrate this, let’s take a look at some of the culture-based communities I’ve identified using Affinio , the marketing intelligence platform. Affinio leverages the social graph to segment and understand audiences through their interests (what they choose to follow). These Instagrammers do just that.

Feed 60

Feed Feedly Instagram How To 60

Laurel Papworth

MAY 6, 2013

Undoubtedly, this is because of the closeness of the social graph (a hundred close family and friends) on Facebook, versus the relative looseness of the connections on Twitter (several thousand acquaintances). It’s worth noting that Facebook shares are worth dramatically more than tweeted links. Twitter: @silkcharm.

ROI 101

ROI Buy Social Media Social Graph 101

Twist Image

JUNE 26, 2015

A brand is not something that sits outside of innovation, culture, traditions and creativity (all of of things that turn us from individuals into communities). Brands are now an important part of our communities and ecosystems. They stray to their social graph, they stray to other entities, and they might even stray to another brand.

Brands 40

Brands Retail Social Graph Repository 40

Small Business Mavericks

MAY 10, 2011

Either way, it’s a great opportunity for marketers to increase their social graph and their search presence in one fell swoop. Tags: Quora , search , spam , Twitter This entry was posted on Tuesday, May 10th, 2011 at 9:44 am and is filed under Social Media. About Us What’s a Maverick?

Small Business 156

Small Business Twitter Case Study Press Release 156

Convince & Convert

FEBRUARY 3, 2016

Briefly, Affinio is a Marketing Intelligence Platform that leverages the social graph (how people are connected) to understand the communities that exist within a defined audience through their interests, affinities, and the content they consume. This allows us to understand each community in the context of their interests.

Content 60

Content How To Marketing Case Study 60

Proactive Report

SEPTEMBER 5, 2012

Another interesting finding of the 2012 report is that the media is the only institution that saw a slight rise in trust and the majority of that rise is in social media. ” So if social media is the place where people go to find trusted sources of information, which of the myriad social sites should you pay attention to? .”

Reputation 90

Reputation Sample Samples Social Graph 90

Twist Image

JULY 18, 2011

Wikipedia defines a "troll" as "someone who posts inflammatory, extraneous, or off-topic messages in an online community, such as an online discussion forum, chat room, or blog, with the primary intent of provoking readers into an emotional response or of otherwise disrupting normal on-topic discussion. communications channel.

Types 111

Types Twitter Wikipedia Social Graph 111

Twist Image

JUNE 12, 2012

This brand's Facebook page isn't doing much to leverage the power of the social graph or use Facebook's functionality to extend the brand narrative in a unique way. The problem is that when everyone started bailing on MySpace, the bands were left with little community. online social network. social graph.

MySpace 105

MySpace Social Graph Mobile YouTube 105

Audiense

NOVEMBER 1, 2016

Working with Audiense, Adecco Spain built unique audiences based on a range of criteria, including relationships, personalities, social graph and more, for a campaign focused on lead generation. .”, according to Javier Burón, CEO and Cofounder of Audiense. 191% increase in lead generation.

Twitter 92

Twitter CPA CPC Social Graph 92

Twist Image

JUNE 19, 2015

Did they like the content so much that they would be willing to acknowledge it to their social graph (a "like" or a favorite)? . Did they like it so much that they are willing to share it with their community? . social graph. social media. social media platform. social graph. engagement.

Social Graph 40

Social Graph Adwords Metrics Curation 40

Laurel Papworth

APRIL 24, 2010

The Washington Post has implemented the Social Graph from Facebook: Use your Facebook network on the Post Web site. Note to readers: Today you will find a new home page feature, at the top right, that allows you to create a more personalized, social way to experience the news. Related posts. RocketOn and Living Web (1).

Social News 79

Social News News Facebook Web 2.0 79

Laurel Papworth

FEBRUARY 19, 2013

For members it works this way: Facebook looks at what you are putting in your status updates (say, “surfing”), what links you click on (“surfing video”), Business Pages you Like (“Ripcurl”) and what your friends also do (social graph behaviours). At least it’s more useful than moisturiser ads.

Research 107

Research Nielsen Sentiment Facebook 107

Proactive Report

JANUARY 29, 2013

It is a search based on your social graph. Graph search focuses on people, photos, places and interests. If it gets liked and shared and become part of that database, your brand content more discoverable to the vast Facebook community. It’s about discovering things recommended and liked by your friends.

Brands 85

Brands Social Graph Feed Feedly 85

Buzz Marketing for Technology

DECEMBER 15, 2009

But now new applications enabled by social such as Location Based Services (LBS) have arrived and give context to mobile marketing – I think you will see more of these applications enabled by your Social Graph become more important in the next year.

Marketing 217

Marketing Adwords Mobile Social Graph 217

Net-Savvy Executive

SEPTEMBER 23, 2010

Social network analysis has been a part of social media analysis ( not the same thing ) for a long time, but it hasn't been central to the social media discussion lately. Mostly, SNA shows up in the form of link analysis, which is used to identify online communities and influencers. Which authors?

Analysis 70

Analysis Social Networking Social Media Social Graph 70

Convince & Convert

JANUARY 13, 2011

Listening also gives team members ambient awareness about the buzz around their organization and what’s resonating with their community that can not only inform marketing decisions but help anticipate emerging needs. The obvious potential here is talent recruiting, in both finding potential employees and examining their online social graphs.

Company 142

Company Conversation Radian6 Social Graph 142

Buzz Marketing for Technology

DECEMBER 15, 2009

But now new applications enabled by social such as Location Based Services (LBS) have arrived and give context to mobile marketing – I think you will see more of these applications enabled by your Social Graph become more important in the next year.

Marketing 157

Marketing Adwords Mobile Social Graph 157

Social Media Strategery

MARCH 3, 2011

the Schools App allows you to create a private, branded social network for your students within Facebook that will engage them in ways that Pages and Groups can’t. Groups are great for small groups of people to share and communicate. Created by Inigral Inc. , Pages are great for brands to push out information.

Education 130

Education Class Groups Groups 130

Convince & Convert

MARCH 9, 2016

To identify long-tail influencers that are ideal for your target community with speed and ease, use a social graph and affinity data. However, these tend to be the unicorns that are difficult and time-consuming to find.

Influencer 60

Influencer Marketing Authentication Social Graph 60

Koka Sexton

MARCH 19, 2012

Understanding how your community is consuming and more importantly sharing that content is skill level two. Skill level four is achieved by building a social graph of people inside your CRM and proactively engaging with them. Assigning resources to engage with these people and have conversations is skill level three.

Press Release 96

Press Release Skills Yammer Social Networking 96

The Way of the Web

JUNE 30, 2010

Web Strategy Wikinomics Rankings ← The importance of experiencing your community How much to launch a new media brand or project? They might not have completely aced social search and the social graph yet, but they’re used to working with humungous data sets. Data knowledge.

Google 32

Google Adsense MySpace Social Graph 32

Keyhole.co

NOVEMBER 6, 2022

Mentionlytics is a web and social media monitoring tool that can track both mentions and keywords across websites, news sites, social media, community forums, etc. The platform also uses its “Social Intelligence Advisor” to give you data-driven advice and insights. Price: Custom. Me ntionlytics. Best of all?

Social Media 52

Social Media Tools Sentiment Price 52

Justin Levy

JULY 14, 2009

You should also consider taking part in Blog Action Day , a once a year event in which thousands of blogs pledge to write at least one post about a specific social cause (last year it was fighting poverty). By increasing the size of their social graph, you’re increasing the size of their reach.

Social Media 100

Social Media MySpace Widget Flickr 100

Little Web Giants

NOVEMBER 4, 2014

Then I went a step further and thought I ought to give this back to the social media marketing community. Facebook is a social network for individuals and businesses. Cause or Community. These apps interact with the Graph API , which feeds data to and reads data from Facebook’s social graph.

Social Media 47

Social Media Facebook Marketing CPC 47

Laurel Papworth

FEBRUARY 18, 2016

Sidenote: 10 years ago I created a patent which was a community generated coin based on activities and cross platform. Fitbit plus Friday night supermarket shop is frightening. Interesting to see Qantas points for Fitbit activity heading in that direction. Facebook Friends = No Mortgage or Loan.

Data 40

Data Social Media Insurance Training 40

Convince & Convert

NOVEMBER 1, 2011

And to counter that law, this was a few years ago, I had come up with my own theory, and that theory was something that I called Social Graph Theory. That every year, you would double the size of your social graph, depending on what you were sharing. That fosters community. Jay: Stands to reason.

Klout 121

Klout Social Capital Influencer Social Graph 121

Hootsuite

SEPTEMBER 23, 2022

The experts within these communities share “complex information boiled down so usefully”. Find your place in these existing communities and contribute value that’s uniquely yours. And leave the comments on your content open – the community will tell you what they think. And that community acceptance is critical.

How To 100

How To HootSuite Loyalty Social Graph 100