Mindjumpers

JUNE 12, 2013

Agencies need to define and drive relationships for brands by developing content that will engage audiences and motivate them. New Talent : An exploration into the new skills and talents needed to provide clients with integrated marketing services based on audience insights. Similar Posts: Facebook Is Global, But Social Is Local.

Report 244

Report Nielsen Overview Compete 244

Mindjumpers

SEPTEMBER 12, 2012

A few days ago, the content production platform Skyword released a white paper on how to kick-start your content marketing. It includes a seven-step approach that can be used by any organization to develop or re-energize a successful content marketing strategy and program. The seven-step approach to delivering success.

Report 242

Report Content Nielsen How To 242

Socialmedia.biz

JANUARY 14, 2020

According to a recent Buffer research , out of the 7 posts that brands share on their dedicated Facebook page every week, 80% links to external landing pages, 19% are images and less than 1% are native videos. billion monthly users consuming 100 million hours worth of Facebook videos every day.

Mobile 90

Mobile Engagement Organization Video 90

Webbiquity SMM

MAY 6, 2014

The Zenith Social Media Marketing Conference is fast approaching, coming up on Thursday, May 22, in Duluth, Minnesota. Among this year’s presenters: Neal Rodriguez ( @notifyneal ), an internet marketer and web developer now with Shovecom LLC, whose formerly done stints with Forbes, Mediabistro and Nielsen. See you there!

Conference 155

Conference Eventful Social Media Nielsen 155

Mindjumpers

SEPTEMBER 28, 2015

The path to video supremacy is well underway with Nielsen revealing that 64% of marketers expect video to be a key part of their content strategies. It’s not just the blue chips and consumer giants that need to get behind this trend; SMEs need to embrace the possibilities of video content marketing as well. Commentable.

Video 100

Video Content Nielsen Marketing 100

Social Media Strategies Summit

NOVEMBER 7, 2018

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. So how is a social media marketer to decide?

Platform 272

Platform Social Media Influencer Trends 272

Firebelly

DECEMBER 4, 2012

From the Nielsen Social Media Report for 2012. By Dori Zinn With our favorite restaurants and brands offering deals and gifts on Facebook and Twitter, there’s no shortage of companies eliminating the marketing middle man and advertising straight to the consumer. 8 Big Social Media Disasters of 2012. Seriously obsessed.

Nielsen 241

Nielsen Social Media Statistics Sentiment 241

The Realtime Report

APRIL 7, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). Facebook updates Pages Manager for IOS – Facebook released version 3.0 Any social media updates that we missed?

News 176

News Types Nielsen Social Media 176

Pam Moore

MAY 9, 2017

Combining the right balance of paid media, earned media and owned media can take your business from zero to turbo pretty fast when combined with a solid content marketing and social marketing program. The truth is traditional marketing and media are not working like they use to. Influencer Marketing in a Nutshell (episode 96).

Nielsen 165

Nielsen How To Influencer Overview 165

Sprout Social

NOVEMBER 2, 2023

To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. Let’s explore what customer journey mapping is and how it helps your brand. When someone asks for product recommendations, people might mention your brand.

Examples 104

Examples Template Templates How To 104

Waxing UnLyrical

NOVEMBER 20, 2018

Marketing and Communications are converging as PR is poised to evolve radically over the next decade. Thanks to the latest technologies, PR now has the potential to be a data-driven powerhouse that maps to real business results, earning a seat at the table alongside Marketing generally, or, at least, other important marketing activities.

Nielsen 140

Nielsen Press Release Metrics Smart Phone 140

Stay N' Alive

MAY 11, 2017

Amount of time spent on social media each week: 6 hours and 19 minutes ( 2016 Nielsen Social Media Report). Main social media channel: Facebook (33%), Instagram (22%), Snapchat (15.8%). When they follow brands: 48.6% of millennials follow a brand on social, and 58.9% When they follow brands: 48.8%

Social Media 50

Social Media Nielsen Marketing YouTube 50

Rebekah Radice

AUGUST 10, 2015

But when it comes to Facebook engagement, gaining audience attention can be tough. Below are a few tips to help you dazzle and delight your fans – and get your Facebook Page buzzing! 11 Little Facebook Tips That Bring BIG Engagement Results. Brand Your Business. Facebook is a visual medium.

Engagement 131

Engagement Tips Facebook Nielsen 131

Mindjumpers

JULY 16, 2010

It describes how the business is being done in Silicon Valley and how building a company like Facebook demands fierce fighting, no doubts, full focus and what the costs are in lost friendships and created enemies. So what can I as a marketer or CEO get from reading the book? Why do they change this and that? Is it reliable?

Social Networking 176

Social Networking Nielsen Film Facebook 176

Mindjumpers

NOVEMBER 23, 2012

The rise of Pinterest and Instagram as well as the creative uses of the Facebook Timeline proves this. They need to know what value they can provide for their target group (above and beyond the value offered via their brand or products) and implement a robust editorial process into their workflow.”. What does this mean?

Social Media 269

Social Media Nielsen Aggregator Mobile 269

SocMed Sean

JANUARY 8, 2012

There’s a lot of confusion about social media these days, and marketing professionals aren’t making it any easier. As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space. So why the big shift?

Social Media 235

Social Media Marketing Social Networking Nielsen 235

Social Media Strategies Summit

SEPTEMBER 23, 2022

No longer the bright new thing in the social media world, TikTok is now firmly established as a key element in many higher ed institutions’ marketing toolkits. Marketers love the short-form video platform because it generates far higher organic engagement than other platforms. So TikTok is still a comparatively under-utilized resource.

Education 163

Education Examples Content Nielsen 163

Mindjumpers

AUGUST 31, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Facebook Places Explained The Most Badass YouTube Video Ever? Be empowered to go there to start the “conversation&# ; to focus your marketing on what your customers will LOVE to hear, learn, enjoy, and buy. Leave a Reply Click here to cancel reply.

Tools 210

Tools Marketing Nielsen Social CRM 210

Mindjumpers

JULY 30, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. We know that people talk to others about products, brands and services. We know that people talk to others about products, brands and services. And so has word-of-mouth marketing. Word-of-mouth has always existed, long before online media did. with others.

Marketing 251

Marketing Nielsen Forums Groups 251

Convince & Convert

APRIL 19, 2016

Four trends are converging to make influencer marketing an increasingly important part of any B2C or B2B marketing program: There is a glut of content being created, and breaking through the noise is more difficult than ever. Influencer Marketing Isn’t New. How Do You Measure Influencer Marketing – For Real?

ROI 60

ROI Influencer Nielsen Marketing 60

Convince & Convert

SEPTEMBER 27, 2013

James Royer , Director of Digital and Social for the Tampa Bay Lightning , joins the Social Pros Podcast this week to discuss social space in American sports, building rabid brand loyalty, and how to completely rebuild a “broken brand” successfully. Please Support Our Sponsors. Listen Now. million viewers.

Brands 128

Brands Sports How To MySpace 128

Oktopost

APRIL 22, 2019

It’s hard to deny that it is the biggest marketing concern in 2019. Especially, for B2B and Considered Purchase marketing. digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. So, what’s a marketer to do?! Especially, for lead generation.

Software 101

Software Marketing Analytics B2B 101

Webbiquity SMM

OCTOBER 13, 2010

It may not catch everything, but it finds a lot (via blogs, Twitter, social news sites and Facebook public pages) and presents the information through useful charts and graphs. Nielsen BuzzMetrics. It provides capabilities for capturing customer insights, response, brand management and social media outreach tracking.

SM2 202

SM2 Vocus Alterian Radian6 202

The Social Media Incubator

JUNE 22, 2011

When you are marketing your business today, you need to place yourself where your potential customers are spending the most time. &#. Consider these social media stats: In the US, there are now over 149M active Facebook users. 63% of social media participants state that they will recommend these brands to their friends and associates.

Social Media 191

Social Media Nielsen Study Activities 191

Techipedia: Tamar Weinberg

SEPTEMBER 27, 2011

Sometimes when I think of Facebook, I can’t help but think addiction. Coffee and cigarettes I can quit, but for some reason Facebook has a hold on me, and after doing some research, I have found that I am not the only one. In other words, having a Facebook page for your small business is a great way to advertise.

Facebook 172

Facebook Study Small Business Nielsen 172

Sprout Social

AUGUST 25, 2022

Brands will spend differently depending on their unique goals. Although the cost of launching a social channel is technically free, running the profile and creating a content calendar costs a brand anywhere from $500 to $10,000 per month. Let’s dive in. Social media management costs overall. First, we need to be clear. Ad campaigns.

Social Media Management 125

Social Media Management Cost Social Media Price 125

Ignite Social Media

MAY 9, 2017

Established marketing platforms like TV, print, email, and digital have a standard way of measuring success. In many cases, these platforms have dedicated companies to measure performance like Nielsen for TV and BPA Worldwide for print. An impression on Twitter is not determined by the same methodology as on Facebook.

Nielsen 120

Nielsen Content Comparison CPM 120

Convince & Convert

DECEMBER 8, 2015

It’s December which means it’s time for next year’s predictions about social media marketing and content marketing to appear in multitudes , seemingly all at once, like the opinion version of new-to-the-bandwagon Carolina Panthers fans. The 2016 Content Marketing Trend is Low-Res Video.

Trends 60

Trends Content Nielsen Marketing 60

Social Media Marketing

AUGUST 8, 2013

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media. These are those links. million a day.

Social Media 167

Social Media Nielsen Press Release News 167

Mindjumpers

DECEMBER 11, 2012

Nielsen, IT Entrepreneur. As you may know, Facebook, Twitter, YouTube and to some degree Google are blocked in China. They mainly access the Internet through their mobile phone, either a local branded phone or a low-end Android smartphone. Traditional web-based social networks in China are in many ways copies of Facebook.

Social Media 254

Social Media Privacy Nielsen Social Networking 254

Twist Image

JANUARY 26, 2017

Explosive growth on a platform does not (often) come with great marketing results for brands. If brands love one thing, it's the ability to insert themselves into a space where an audience gathers. For years, I would listen to brand leaders complain that search advertising doesn't work for them. That's a human thing.

Platform 40

Platform Nielsen Publishing Advertising 40

Mindjumpers

JULY 27, 2010

New Spice – Study like a Scholar, Scholar Posted by Jonas Klit Nielsen Jul 27th, 2010 Tweet Old Spice Spoof nails it! Lee Library Posted in Best Practise Cases , Marketing & Communication , Social Media Leave a Reply Click here to cancel reply. Using Wordpress Like a Pro » Old Spice Spoof nails it! Now back to the blog!

Study 220

Study Film Nielsen Disqus 220

Mindjumpers

AUGUST 5, 2010

5 Tips To Great Blogging » Danish CSR Initiative on Social Media Meets Criticism Posted by Jonas Klit Nielsen Aug 5th, 2010 Tweet The Danish CSR initiative called ‘ Lys i Afrika ‘ (Light in Africa) that was launched on Facebook 12 May has been met with heavy criticism. This is understandable.

CSR 249

CSR Meeting Social Media Energy 249

Mindjumpers

NOVEMBER 16, 2011

Tweet This post is part of The Executive Series which is written by Jonas Klit Nielsen, CEO and Founder of Mindjumpers. From the outside, it looked a lot like a branding thing. I always ask potential new clients about what their objectives are when wanting to use social media – often the answer is a number of fans on Facebook.

Strategy 239

Strategy Nielsen Loyalty Cost 239

Convince & Convert

NOVEMBER 23, 2010

Tweet There are four mandates that companies are adopting when they are examining and analyzing the success of their online marketing and social media programs. For a very long time, measuring marketing was a needle in a haystack approach, whereby we all agreed to lie to each other about data and extrapolations of it.

Metrics 128

Metrics Postrank Klout Marketing 128

Mindjumpers

SEPTEMBER 3, 2010

An Interactive YouTube Campaign By Tipp-Ex » Watch out for Danish start-up – bringing you a social work platform Posted by Jonas Klit Nielsen Sep 3rd, 2010 Tweet Social network, working and communication platform, Facebook for business, new CEO, former founder of Zyb – this seems like an interesting mixture right? Well read on!

Yammer 191

Yammer Nielsen Policies Disqus 191

Socialmedia.biz

FEBRUARY 23, 2019

With 1 billion users worldwide , Instagram’s rapid user-growth since its inception in 2010 has undoubtedly changed the way brands interact with their existing and potential customers. ” 68% of Instagram users like to engage with brands on an everyday basis, resulting in 58x more engagement per follower than Facebook.

Instagram 105

Instagram Nielsen Collaboration Influencer 105