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Social Media Intelligence: What It Is & Why You Need It

Hootsuite

Social media intelligence could be the answer. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

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Mobile Positioning: A Business Must

Webbiquity SMM

Mobile access to the web has surpassed browser usage. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • Click-through rates on search result ads are higher on mobile, according to a Marin Software study. What Can A Mobile Strategy Do For Me? Still not convinced?

Mobile 180
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7 Courses Every Social Media Manager Should Take

Later

For social media managers, staying on top of the latest trends and best practices is an important part of the job. social media courses that will help level-up your skills and boost that online portfolio. . 7 Social Media Courses for Marketers. 7 Social Media Courses for Marketers.

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Mobile Advertising Segmentation – Tablets & Smartphones

Small Business Mavericks

Cynthia Boris at Marketing Pilgrim reveals some interesting tidbits about tablets and smartphones regarding mobile advertising click-throughs. Here’s a run down of some of the more interesting findings: Smartphones dominate games, social media, communications, productivity apps, news, weather, dating, sports, and shopping.

Mobile 101
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Social Media Updates

yMarketingMatters

Here are the latest social media updates to keep you ahead of the curve and make sure your marketing is up to date and successful! More prominent button placements that drive actions that matter to your business such as encouraging people to book an appointment or browse your online shop. More on how to use Twitter Moments here.

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Social Media Helping People Understand Climate Change Globally

Socialmedia.biz

In today’s technologically advancing world, social media is transforming the way we share news and information. More than 300 million people spend at least 5 hours every day on different social networking platforms, including Facebook, Twitter, Pinterest, Youtube and Instagram. Sentiment Analysis.

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Four Ways to Effectively Capture Leads From Organic Social Media Traffic

agora pulse

Organic social media can be one of the biggest sources of high-quality leads. Most people relate driving traffic to paid social media campaigns, but organic social media traffic is also a valuable traffic generator. Social media drives 25.6% Here are some tips to get you started.