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In bull or bear markets, social media intelligence makes all the difference

Sprout Social

When I think about data, I inevitably think about social media. That might be because I spend my days working with our clients’ executives to capture the voice of their customer, but I think it’s because social media intelligence is the next data frontier. billion people are on social. Think about it: 4.62

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Does Social Media Impact Sales at Tobacco and Adult Themed Stores?

Techipedia: Tamar Weinberg

What is the value of social media as it relates to retail ROI? Everyone is doing things with respect to social, but in e-commerce, what is the point? Can I even truly attribute social data to return on investment? Among the more interesting findings: Users coming from a social network spent $126.12

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5 Ways To Use Social Media Content For Customer Success

Keyhole.co

Social is a cost-effective and prompt channel for businesses to connect with their audience. Social media statistics show over 4.26 billion people are engaged in various social platforms. Social media content can go a long way in making customers happier. And the most prominent of all is UGC.

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You Need To Know: Social Media and Retail

Laurel Papworth

I have a lot of friends in Cairns”: which would be irrelevant except that, in social media terms, everybody knows everybody. Google collects as many check-in services as it can, aggregates the reviews and then displays them. ” My first thought was, “Wow! Never again.” ” Ouch.

Retail 80
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4 ROI Formulas To Help Earn You a Promotion

Hootsuite

Use these four formula for ROI to analyze and prove the impact of your social media and digital marketing channels. Bonus : Download a free guide and checklist to help you convince your boss to invest more in social media. This aggregate number generally ends up in reports. Includes experts tips for proving ROI.

ROI 113
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Role of artificial intelligence in marketing

Sprout Social

Social media listening When social marketing is powered by AI, it increases your efficiency by taking social listening to a whole new level. AI algorithms use aspect-clustering to identify and extract relevant details from social listening data that can span millions of data points in real time.

Sentiment 132
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Sneak Peek into Facebook Audience Insights Beta

Ignite Social Media

Behaviors include everything from life events, payment and device preferences, and retail spending. Post sentiment- aggregated feelings about your topic. With this additional information at our disposal, there are some exciting opportunities for social media marketers. Post Trend Insights. Implications for Marketers.

Facebook 107