Trending Sources

Curation is Not Aggregation

Firebelly

Curation is the big new buzzword this year in social media circles — collecting information in a strategic amassing of selected information that’s presented in a new way to draw out the subtleties and patterns that might not otherwise be noticed when looking at the group in toto. While it’s not as pure and noble as content creation, it’s more than aggregation.

The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. 71% say they are likely to purchase an item based on social media referrals; in fact, consumers report that social media plays almost as big a role in purchasing decisions as does television. ” — Social Media Today.

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Marketing via Aggregation, Filtering and Curation – Tools and Resources

Aggregage

Aggregation. How Marketing Might Want to Aggregate, Filter, Curate, Publish and Distribute. Social filtering? Can you give priority to your own content within the aggregated content? Social distribution strategy? How to Curate Content for an Aggregated Content Site. What the Future Holds for B2B Social Media Marketing. Then aggregate.

Customer Experience in the Age of the Aggregator

Simply Measured

It’s 2016, and I’m sad to say that I regularly encounter brands on social media who live and die by their boilerplates, or simply just don’t respond and use their channels as content distribution networks. By making the choice to be present on a social media platform, you must also accept that it is now a new touchpoint for customers (and potential customers) to contact you on.

The 21 Best Content Curation Tools

Webbiquity SMM

Expert summary compilations (example: Soulati Media ). The 20+ tools showcased here enable you to automatically find, source, search, store, organize, annotate, and/or share content from a wide range of publishers and social sources. It’s a great way to capture the buzz from the show floor after a tradeshow, event or conference.” — Maximize Social Business (Drive). 1) Storify.

50 Top Tools for Social Media Monitoring, Analytics, and Management 2013

Pamorama

Use these platforms to manage, measure, and analyze your social media marketing initiatives. Over the last decade, social media monitoring has become a primary form of business intelligence, used to identify, predict, and respond to consumer behavior. Offers audits and reports plus daily social media alerts. Social Response ($) | Formerly Cotweet.

5 Ways that Social Media Impacts SEO

Adam Sherk

I was invited to contribute a column to an upcoming social media guidebook from Media Industry Newsletter and Folio. How does social media activity impact search engine optimization? That’s a common question these days as publishers try to make the most of search and social for audience development. Hopefully you’ll find it useful. AuthorRank.

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What Does 2013 Hold for Social Media?

Mindjumpers

As of 2012, social is already too big to ignore. It’s an example of a company truly taking part in activities similar to those of a media company by offering a non-branded service to their target group. Add Social TV, “Social Nicheworks”, co-creating prosumers and aggregators, hyper connectivity and social search to the list of trends to be on the lookout for in 2013 as well.

10 Tools for Measuring Your Social Media Influence

Pamorama

Meaningful exchanges constantly take place all over the social Web on a variety of platforms, connecting people and enabling them to share, critique, and interact with content and with each other. Social influence occurs when a person’s thoughts, feelings, or actions are affected by others. In the world of social media marketing, influence is currency. PostRank.

Ultimate Guide to Social Media Marketing

Sprout Social

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business. Choosing Your Social Networks. Quick Stats 1.65

8 Social Media Questions Publishers Should Be Asking Themselves

Adam Sherk

For most publishers social media has earned itself a prominent seat at the audience development table. However many still face issues with strategy, execution and incorporating social into a cohesive program. This week I took part in an OPA Social Media Day panel on social media for audience development with Lisa Brewer from Time Inc. Social Media

Tips on How PR Pros Can Create Social Media Success

Mindjumpers

Tweet When having established a well-planned social media presence and your business has connected with relevant media and influencers, you might consider whether it’s time to take the next step and give your PR efforts a social boost as well? For PR pros to obtain success through social media, I will here present some useful tips that PR professionals can keep in mind.

Think Like a Television Network to Create a Winning Social Media Strategy

Convince & Convert

From a marketing perspective, there is no such thing as “social media.” ” It’s nearly pointless to think of social media as one thing, because the audiences, use cases, technology, algorithms, optimal cadences and other characteristics of each social platform continue to diverge. Your social media strategy should adopt the same approach.

Think Twice About Automating Your Social Media Efforts

SocMed Sean

I recently participate in an Twitter chat where the conversation turned to whether or not it’s a good idea to automate social media activities. Personally, I do leverage tools like Paper.li, but as an aggregation tool, not for the purpose of filler tweets. Do you automate your social media activities? These are just my preferences, though. Cheers! Digg this!

23 (More) of the Best Social Media Guides, Tips and Resources of 2012

Webbiquity SMM

As noted in 33 (of the) Best Social Media Guides, Tips and Resources of 2012 So Far , posted here a few months ago, social media marketing adoption is now so widespread there’s little further question of “if” or “when” in the minds of most marketers–but many “how” and “what” questions still remain.

How to Make Social Media Less of a Time Suck

Spin Sucks

Because of the fast pace of social media, we are constantly bombarded with distractions from one social network or another. You have to participate and engage consistently, Facebook seems to change something on a weekly basis, Google has all of these animal-named announcements, new social networks pop up all the time…it’s exhausting to keep up with everything! Twitter.

How Social Media Can Be Magic For Your Blog

Peg Fitzpatrick

Social media can be the magic that helps people find your blog articles. A few years ago, blogging and social media were separate. Social media was short-form, personal, and spontaneous. Some people predicted that social media would replace blogging because of declining attention spans. Entice people to follow you on social media.

8 Tools to Curate Content for Social Media

SocialFish

Of course, in this case, we’re not talking about curating content to use on personal profile pages—we’re talking about content curation for the purpose of marketing on social media. Paper.li: This content curation tool will help you find, customize, and publish content on the web or social media in a zap. Feedly is basically an RSS aggregator. Check ‘em out!

Content Curation versus Content Aggregation

www.content-ment.com

skip to main | skip to sidebar Content-ment New media, old media, and the spaces in between. Digital media strategy. Tuesday, November 10, 2009 Content Curation versus Content Aggregation: A Velvet Mr. T Painting Two posts brought to my attention the discussion starting to take root about the worlds of content aggregation versus content curation. Content strategy.

Should you let social media conversations direct your business?

Dave Fleet

Here’s a question for you: Should you let conversations in social media direct your business? If you’ve worked in the social media space, that seems like a pretty straightforward “yes”, right? What if we ask the question a couple of other ways: Should you always let conversations in social media direct your business? Tweet. Tweet.

What’s the law around aggregating news online

www.niemanlab.org

ABOUT ARCHIVES CONTACT SUBSCRIBE TWITTER What’s the law around aggregating news online? So much of the web is built around aggregation — gathering together interesting and useful things from around the Internet and presenting them in new ways to an audience. Its the foundation of blogging and social media. What is a news aggregator? GateHouse Media v.

4 Tools to Streamline Your Social Media Outreach

Idaconcpts

Whether you’re promoting a product, a service, or just trying to expand the audience for a post on your blog, social media has grown into a digitized word-of-mouth marketing platform that, when used correctly, can outcompete a billboard or an ad on television. Many companies, especially small businesses, might rely on Facebook while letting other social media outlets slide.

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9 New Social Media Statistics and What They Really Mean

Convince & Convert

My friends over at Social Media Examiner just released their 2014 Social Media Marketing Industry Report. It’s a survey of 2,800 marketers from around the world, asking about their attitudes and plans for social media usage. Not asked was whether that increase would be via owned blogs, or on third-party thought aggregators like Medium and Linkedin.

6 Reasons Social Media Sucks, But You Need to Use It Anyway

Webbiquity SMM

Amid all of the hype, conferences, and rapid adoption of social media marketing by organizations from sole proprietors to the Fortune 100, there remains an undercurrent of skepticism. This surfaces in posts like Social Media Skepticism , 5 reasons why social media skeptics maybe right and Business social networking: where’s the ROI? No question.

5 Colleges Using Social Media to Boost Student-Alumni Relations

SocialFish

————— Many college students are willingly without a landline, but few are without their social media in the palm of their hand. Colleges recognize social media has become one of the most powerful ways to both convey and aggregate information. Therefore, many become increasingly savvy at utilizing social media networks.

How To Keep Up With A Million Social Media Changes

agora pulse

Social media marketing never stands still. New platforms, changes to algorithms, new features, new opportunities to integrate social media marketing. You have to stay on top of all these social media changes while also giving great service to your clients. The challenge of staying on top of social media changes. SOCIAL: Following influencers.

Sony Builds Interactive Social Media Hub For 2014 World Cup

The Realtime Report

Sony has teamed up with media agency Isobar to create a new interactive platform for this year’s World Cup, called One Stadium Live. With an exponential rise in the use of social media platforms between the 2010 World Cup and today, One Stadium Live provides a unique venue to aggregate the increasing amount of conversations soccer fans are having across the world.

The New Dilemma: Social Media Exposes Us to Too Much, Too Often

Techipedia: Tamar Weinberg

The next evolution in content discovery came with the social revolution. The introduction of social feeds by Facebook, Twitter and other social networks changed the way that people discovered content. This crowdsourced, automated method of discovering popular content was a drastic improvement in how we found interesting information and media on a daily basis.

[Cool Infographic Friday] How Digital and Social Media Have Transformed Nonprofits

SocialFish

Nonprofits say three of their top four engagement channels are now digital: websites, email campaigns, and social media; the only non-digital channel that’s seen as among the most effective is in-person events. Online giving is on the rise, especially via social media. Facebook is the foundation of social success. Nonprofits have gone all-in on digital.

The Most Overrated Social Media Metric

Convince & Convert

The most overrated social media metric is traffic from social outposts. Pinterest has spawned a new way of consuming and searching information, and may be the poster child for the coming image-centric social Web that will make written blogs like mine look quaintly Amish by 2014. The Social Media Metrics That Matter. Do you sell advertising on your website?

The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Is all that social media activity paying off? Listening is just as important as sharing on social media Click To Tweet. The Social Media Monitoring Lighthouse. People mention what they are doing on social media channels and they also look for advice. Social Analytics. Check out our social media analytics compass. Mention.

The 20 Best New Social Media Tools to Try in 2017 (And How to Use Them)

Buffer Social

The social media world is a fascinating one. Every so often, a new social media platform emerges to capture our attention ( Peach ) or become part of our daily lives ( Snapchat ). The social media tools landscape can be just as fascinating — and robust! And here’s the even crazier part: The graphic (from Buddy Media) is four years old.

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100+ Social Media Monitoring Tools

Pamorama

From fans to followers, brands are actively working to engage their current and future customers via social media — and online reputation management is quickly becoming a vital part of doing business. Social media monitoring helps brands discover, in real time, who is saying what online and where the conversations are happening so they can respond in a timely fashion. Businesses also need to measure, analyze, and report on their social media efforts. Klout tracks the impact of your opinions, links and recommendations across your social graph.

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Search for a brand name or keyword across all of the most popular social networks at once? Create animations?

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Social Media Optimization Tools

www.toprankblog.com

Keyword optimized social content and channels of promotion provide abundant signals to search engines for improved visibility on standard, social and real-time search. The changing nature of social media marketing and optimization create the need for tools whether for research, marketing and promotion or analytics. Thanks for aggregating some good tools. Bit.ly

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Aggregate Social Network Data Using the New Group Report

Sprout Social

The report combines a variety of social media analytics from Twitter, Facebook, Instagram and LinkedIn to benchmark your business’ overall success on social. The Group Report allows you to compare and analyze your social strategy across networks by aggregating common metrics across channels and timeframes. Turn Social Data Into Actionable Insights.

The Single Most Important Trend to Consider in Your Social Media Strategy

Ignite Social Media

Over the nearly 9 years I’ve been here at Ignite Social Media I have been fortunate enough to have hands on experience working with brands to develop an overarching social media strategy that meets their business and marketing objectives. This presents interesting and obvious challenges to your social media marketing strategy. The Conclusion.

What’s the law around aggregating news online? A Harvard Law report on the risks and the best practices

www.niemanlab.org

ABOUT ARCHIVES CONTACT SUBSCRIBE TWITTER What’s the law around aggregating news online? So much of the web is built around aggregation — gathering together interesting and useful things from around the Internet and presenting them in new ways to an audience. Its the foundation of blogging and social media. What is a news aggregator? GateHouse Media v.

Favorite Social Media Management Tools for Small Business

Convince & Convert

Although we consult primarily for large and medium-sized businesses here at Convince & Convert, we are often asked online and in speaking engagements about social media management tools for smaller businesses. If you’re thinking about adopting a social media management tool, there are several questions you should be asking yourself and your team before you dive in.

Introducing Social Media Informers

Ari Herzog

Joining Janet Fouts , Kyle Lacy , Alex Blom , Dave Fleet , Joel Postman , Damian Davila , Jennifer Jones , and others, you can add “social media informer&# to my bio the next time you introduce me. That is, my and their blog content are now syndicated and aggregated on a new online community that informs you about social media. For instance, clicking into a list of how to articles , I see pieces by Chris Brogan on effective blog titles , Geoff Livingston on social media policy , and Damian Davila on losing Twitter followers.