Hootsuite

DECEMBER 17, 2019

Whether you’re a first-time creator looking to grow your YouTube subscriber count , or an experienced video marketer looking to increase your brand’s video views on YouTube , the first step towards mastering this platform is getting a handle on the numbers. YouTube consistently gets more popular the younger the age group you look at.

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Statistics YouTube Marketing HootSuite 145

Rebekah Radice

JULY 20, 2015

Are you interested in finding ways to energize your marketing? Daily activities separate successful social media marketers from their peers. In this article I’ll share six social media habits to improve your marketing. 6 Habits of Highly Successful Social Media Marketers. #1: 1: Build Meaningful Relationships.

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Social Media Marketing Study Activities 133

yMarketingMatters

FEBRUARY 8, 2016

These updates will keep you informed of the latest changes to social media channels, and in turn, give you the knowledge to help you optimize and improve social media marketing for your business. People who have used it have seen a considerable increase in engagement on posts, which is great news for marketers. Smartphone App in 2015.

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Social Media URL iPhone iPad 100

Kikolani

MARCH 13, 2015

Fetching Friday is back for week eleven of 2015! Each week, I’ll share with you the top posts on online marketing and productivity. Content Marketing. Content Marketing Landscape 2014 – Top 200 Brands and Influencers by Arthur Hilhorst. How To Fix 9 Harmful Misconceptions about Content Marketing by Stephen Moyers.

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Products Marketing Compete SEO 60

Sprout Social

MAY 10, 2019

As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. 1. There are 1.9

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YouTube Strategy B2B Marketing 111

Convince & Convert

DECEMBER 12, 2014

Bari Mogil is half of the digital team at the headquarters of Corcoran Group , a high-end real estate company with over 2,200 agents. More marketers need to take advantage of the ability to automate messages to their audiences that are timely and valuable. She’s an incredible marketer.” barimogil Tweet This.

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Tumblr Real Estate How To Survey 134

Kikolani

FEBRUARY 13, 2015

Fetching Friday is back for week seven of 2015! Each week, I’ll share with you the top posts on online marketing and productivity. Content Marketing. 11 Unusual Visual Content Marketing Tips to Drive a Ton of Traffic by Vinay Koshay. 11 Unusual Visual Content Marketing Tips to Drive a Ton of Traffic by Vinay Koshay.

Products 60

Products Marketing WordPress SEO 60

Convince & Convert

DECEMBER 23, 2014

In December, we heard from MarketingProfs’ internal marketing expert; high-end realty company Corcoran Group ; and Gartner’s digital marketing researcher. But they are united by the importance of analytics and integration in digital marketing. MarketingProfs Marketing Manager, Rob Zaleski.

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Social Media Strategy Apple Analytics 149

Kikolani

FEBRUARY 16, 2016

These e-books are a great opportunity for beginner and intermediate marketers to spike up their knowledge of Search Engine Optimization. The Advanced Guide To Content Marketing – by Quicksprout. . Using Inbound Marketing To Generate Leads And Sales – by Tone. . Download ebook.

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eBook SEO Hubspot Marketing 60

Ignite Social Media

MARCH 25, 2021

I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). While other companies have pivoted over the years to add web development, digital marketing, or some related field, we’ve stayed true to our roots. How Social Media Marketing Operated in 2007.

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Social Media Advertising Team Hubspot 172

Direct Marketing Observations

SEPTEMBER 29, 2015

So let’s relook at the post and see how it compares to 2015 with comments, updates and observations in red. Do you understand how social media fits into the overall marketing plans and goals of any organization regardless of industry? In 2015, I’d say now more than ever social is part of the fabric of every org.

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Social Media Collaboration Team Resources 100

Convince & Convert

DECEMBER 12, 2014

Bari Mogil is half of the digital team at the headquarters of Corcoran Group , a high-end real estate company with over 2,200 agents. More marketers need to take advantage of the ability to automate messages to their audiences that are timely and valuable. She’s an incredible marketer.” barimogil Tweet This.

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Tumblr Real Estate How To Survey 87

Jon Loomer

AUGUST 7, 2015

While you’re recording live video, people comment and interact with you. One of the big differences, though, is that the ability to create live videos is being tested with a very small group: Celebrities and public figures. The comments that came in during the video will then be shown below, just like a typical published video.

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Video Facebook Applications Feed 113

Socialmedia.biz

FEBRUARY 23, 2019

For example, Glossier, the NYC-based beauty company, recorded a 600% year-over-year growth (2015-16) when micro-influencers on Instagram (not celebrities!) Attending to customers in your DMs and comments in a timely fashion not only reflects positively on your brand, but also plays a crucial role in driving word-of-mouth marketing.

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Instagram Nielsen Collaboration Influencer 105

ProBlogger

JANUARY 25, 2015

2013 was the year when people started taking content marketing seriously. 2015 will see this trend grow even further. Perhaps the biggest revelation is the way local bricks and mortar businesses have taken up content marketing. Content Marketing. Content marketing is the foundation of this strategy.

Small Business 20

Small Business Strategy Reputation Marketing 20

Buffer Social

OCTOBER 1, 2018

In our in-depth analysis of how the Facebook News Feed works in 2018 , we realized that signals are what we marketers and brands can focus on to increase our organic reach. The more active interactions, such as shares, comments, and reactions, a post has, the more people will see the post. Invest in groups. Instagram algorithm.

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Organization Flipboard Social Media Company 108

yMarketingMatters

DECEMBER 6, 2015

Facebook rolled out quite a few exciting updates in the last month, mainly with the aim of making marketing easier for local business owners. What’s great about local awareness ads, is that they help Facebook users to find more useful products or services nearby, and it helps businesses to reach out to this market.

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Social Media Sentiment Study Advertising 100

Audiense

MAY 16, 2016

We spoke to Ken Thorsteinsson (marketing communications, Porsche AG) and Alissa Clauson (new media & social media manager, Porsche Cars North America), to discover the answer to this question. With that mix of two distinct groups in your target audience, how do you meaningfully connect with them both on Twitter?

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Strategy Automotive Campaign Social Media 113

Talkwalker SM

JULY 28, 2016

The hashtag was originally created at the beginning of 2015 but is still very popular today with over 19,700 mentions over the last three months. SPGLife was another popular hashtag that popped up during our research as part of the outreach strategy of the Starwood Hotels group, with over 4,500 mentions over the last three months.

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Hashtag Industry Campaign Hotels 60

Rebekah Radice

MAY 11, 2015

Not only is it a cost-effective way to enhance your inbound marketing efforts, but it also becomes a magnet – attracting prospective clients in an organic and natural way. And don’t forget to leave a comment with a link to your blog. A business blog is an essential element of your marketing strategy.

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How To Domain Name Hosting WordPress 132

Sprout Social

DECEMBER 15, 2016

Our senior leadership is always interested in our LikedIn follower demographics and wants to better understand how this group is interacting with our content. One of our team’s 2015 objectives is to grow our LinkedIn Page community to include more followers that are at the Director level or higher.

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Team LinkedIn Report Company 40

Jon Loomer

MARCH 24, 2016

We, as a group, don’t care about the customer. According to a study by Quintly , engagement rate with brand content on Instagram has dropped 37.5%, from 4.96% to 3.10% from the beginning to the end of 2015. Quintly also found that the growth rate of brand followings slowed from 21% at the beginning of 2015 to 16% by the end.

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Brands Instagram Engagement Activities 113

Waxing UnLyrical

JULY 20, 2016

Whether it’s the CEO or marketing manager, someone is going to ask about the ROI of your campaigns and other efforts. According to the 2016 Global Communications Report , which ranks the world’s top 250 PR agencies, the average annual review per employee in 2015 was $151,000. Please share in the comments below. Is this easy?

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Convince & Convert

JANUARY 8, 2016

If you’re based in the United States, leave a comment telling us which state you live in, and keep an eye on your Direct Messages. A photo posted by Mercedes-Benz USA (@mbusa) on Dec 16, 2015 at 12:01pm PST. A photo posted by Travis Hardy (@travis_h) on Dec 18, 2015 at 8:17pm PST. Don’t Underestimate the Direct Message.

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Instagram Newsletter Hashtag Company 60

Convince & Convert

MAY 15, 2014

This is how you too can get started before you wake up in 2015 and your competitors have built relationships with your potential tribe. Now you have the basics on communities, let’s look at the 10 reasons you will start using them, especially in relation to your content marketing: 1. Why Use Google+ Communities?

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Communities Google Notification Project 166

Ignite Social Media

SEPTEMBER 27, 2016

Since 2015, Facebook has seen an increase in videos-per-person posted on their site. We as marketers know that using live video can be a great way to create content and interact with your audience. Write a post to your group detailing your live video, letting them know what you’ll be doing a video about and when they should tune in.

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Facebook Film Video Journal 60

Socially Sorted

FEBRUARY 13, 2016

Do you have a serious case of FOMO about not attending Social Media Marketing World 2016? . Social Media Marketing World Virtual Ticket for 2016, to be precise. I will be at Social Media Marketing World in April 2016 as I am a speaker again this year (my 3rd year speaking and 4th year attending). I apologise if you missed out.

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Eventful Social Media Marketing Conference 54

The Realtime Report

NOVEMBER 26, 2019

Dan Draper, “Mad Men,” Lionsgate, 2007-2015. Source: Winterberry Group Marketing Spend – The one thing about an organization’s marketing/advertising budget is that there are plenty of places to spend it. Programmatic advertising is one of the fastest-growing areas in digital marketing.

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Advertising Nielsen Buy Products 113

agora pulse

OCTOBER 8, 2019

If you’re a marketer, how can you coordinate employee advocacy for your brand? Social media guidelines not only help your marketing efforts, but they also help protect your company’s reputation and guard against lawsuits and security risks. Are people clicking links, leaving comments and re-sharing content from your advocates?

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Social Media Guidelines Hashtag Training 84

Convince & Convert

JANUARY 20, 2015

As marketers, we’re often tasked with building elaborate content plans that span multiple social platforms, asked to measure content performance, and optimize for the future across (in many cases) hundreds of individual pieces of content each week. Hashtags can be used in your captions and comments. So where do you even start?

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Instagram Hashtag How To Apparel 60

Sprout Social

FEBRUARY 28, 2019

This wasn’t too surprising to a lot of social media marketers and experts who had been anticipating the downfall of the platform for a while. Stone Temple later discovered in 2015 that 90% of valid profiles on Google+ had no content. How will it affect social media marketers and businesses? Let us know in the comments below.

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Google Metadata Data API 109

Lucy Hall

AUGUST 14, 2015

The market is growing. They launched on March 26, 2015! One of the truly amazing benefits of using Periscope for business is that because it's live and anyone could show up to your broadcast it means that testing products or services quickly on a group of people has never been easier or more instant. These figures are important!

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Discount Influencer Social Media Authentication 60

Jon Loomer

MAY 10, 2016

First, a minor label adjustment… On February 17, 2015, Facebook announced the launch of Dynamic Product Ads , a way for advertisers to show ads dynamically to Facebook users based on products they previously visited on that advertiser’s website or mobile app. Let me know in the comments below! Dynamic Ads for Travel.

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Hotels Travel Facebook Advertising 113

Buffer Social

DECEMBER 19, 2016

Social media studies have given us great ideas to improve our social media marketing , helped us understand the psychology behind social media behaviors , and made us better marketers. This is a quite substantial increase from the 70 percent reported in 2015. It could be handy for creating your marketing personas.).

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Study Social Media Marketing Research 40

Buffer Social

DECEMBER 4, 2016

That is up from 17% in 2015. A huge thank you to Tyler for jam-packing this episode with actionable wisdom and takeaways for social media managers and marketers looking into podcasting – an extremely popular and powerful marketing medium for brands and businesses. Casual Fridays – Social Media Marketing.

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Social Media Marketing Social Media Management Hosting 40

Buffer Social

JULY 20, 2017

When marketers first started using social media as a marketing channel, there was less content, less noise, and people were willing to click on almost everything they saw on their news feed. Social media is often seen as a solution to every marketing problem. Then, we hit content shock. Low organic reach and referral traffic.

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Social Media Engagement Brands Airlines 112

Talkwalker SM

APRIL 26, 2016

This post originally appeared on the Crosby Marketing Blog and was written by Social Media and Content Director, Lindsey Goebel. This community was becoming a support group for those with a connection to the cause. Follow her on Twitter: @LindseyGoebel.

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