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Corporate America steps up to deal with #COVID-19

Janet Fouts

Comcast and T-Mobile upgraded everyone to unlimited data for the next 90 days. And T-Mobile is working with Lifeline, a federal program that provides service to those with low incomes to add free data up to 5GB for the next 60 days. They’ve also created a host of resources to get solid information and reduce disinformation.

Retail 169
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How Government Agencies Can Best Engage Their Communities on Facebook

Social Media Strategies Summit

Moderation allows you to publish a comment policy to communicate what is allowed and not allowed on your pages, including setting up a profanity filter. Think Mobile First. About 83% of social media usage is on mobile, so use vertically oriented images and videos, include subtitles on videos, and share simple graphics.

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Oscar Meyer Weiner Mobile makes appearance in Hawaii | Akamai.

Akamai Marketing

Hawaii is celebrating its 50th year as a state this year, the Weiner mobile started in 1936, making the Weinermobile the older of the two. Oscar Meyer’s stunt is perhaps the oldest and longest running mobile marketing campaign in the country. Surely hosting this American icon over such a venerable holiday is an honor.

Mobile 124
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How to Create Call-to-Action Units for Facebook Instant Articles

Jon Loomer

If you aren’t familiar with Instant Articles, they provide a Facebook-hosted, instant loading option for users viewing on mobile. It means fewer people abandoning after a slower load from mobile, so there’s more potential to hook someone. They likely already had a fast loading and optimized mobile website.

Facebook 167
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How Public Safety Agencies Can Best Engage Their Communities on Facebook

Social Media Strategies Summit

Moderation allows you to publish a comment policy to communicate what is allowed and not allowed on your pages, including setting up a profanity filter. Think Mobile First. About 83% of social media usage is on mobile, so use vertically oriented images and videos, include subtitles on videos, and share simple graphics.

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How to Use YouTube Live to Engage Your Audience: A Step-by-Step Guide

Hootsuite

But, don’t just release a product reel or host a static tutorial. Note: You need more than 1,000 subscribers to live stream on mobile. Mobile cam. How to create a YouTube live stream on mobile. Will there be one host or more? YouTube Live transforms online video into an interactive experience. And draw a crowd.

YouTube 145
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11 massively doable ways to increase conversions with better forms

Convince & Convert

Simple steps like providing a prominent link to a privacy policy or including third-party credibility boosters like security badges can increase trust and correspondingly, conversions. Make your forms mobile-friendly This is huge. Consider using technology that makes all forms responsive and fully functional on all mobile platforms.