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Social media: the ultimate skills cheat sheet

Sherrilynne Starkie

The term ‘social media consultant’ can mean different things to different people because there is a whole range of skills and talents on offer. The cheat sheet provides a summary of the key skills a well-rounded social media consultant should possess. Live streaming, text animations, video slideshows, video storytelling.

Skills 334
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7 Essential Building Blocks to Manage a Corporate Reputation Online

Oktopost

“I don’t give a damn about my bad reputation,” Joan Jett once sang. In a world where markets, technology, and the news cycle moves faster than ever, your corporate reputation may be the most valuable intangible asset you have. Corporate reputation matters to all stakeholders: investors, employees, customers, and the industry at large.

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Search + Social = Online Reputation

Socialmedia.biz

I have been doing online reputation management (ORM) for clients since 2003. There’s one thing that everyone who comes to my door has in common, whether it was for NMS, Abraham Harrison, Reputation, Gerris , or now for Status Labs : too little content online! And if and when you draw that kind of attention, it’s usually negative.

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Crisis & Reputation Management on Boards’ Radar

Proactive Report

The 2016 Aon Global Risk Management Survey that polled CEOs, CFOs and risk managers ranked damage to brand and reputation as a top concern, displacing the financial and economic risks that have traditionally dominated this survey in the past. A customer posted a video of how easy it is to unlock their bike locks with a Bic pen.

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How to Turn Video Content into Conversions

Convince & Convert

Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic. That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions. Know Your Consumers.

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Mastering Social Media ROI: Steps to Empower Your Team

Convince & Convert

Whenever you mention that you work in social media, from the outside looking in, people think that you take a photo and/or video and just hit “post” to make the magic happen. This includes the importance of social media for discovery, reputation management, community building, and brand awareness and engagement.

ROI 138
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15 Hot Digital Marketing Trends for 2020 [video + podcast]

Pam Moore

media, blogs, podcasts, video and more via one simple domain and platform – pam.online. Explore how video, podcasting, interactive content and emerging technologies can help you achieve your goals. Video takes a front and center stage. of marketers say they will increase their investment in video in 2020.

Trends 78