article thumbnail

Here’s What You Should Know About Explainer Videos

The Realtime Report

Here’s What You Should Know About Explainer Videos. A recent report from Wyzowl revealed that 96% of consumers who have watched explainer videos usually learn more about a service or product. Today, explainer videos are more than just ‘nice-to-have’ forms of content. How To Use Explainer Videos.

Video 170
article thumbnail

How to Make Short-Form Videos That Stand Out

Hootsuite

Looking to make a splash with short-form video content? Short-form video is all the rage right now, with GWI reporting almost half of all internet usage is devoted to watching video content. But, with so many people jumping on the short-form video ship, standing out is more important than ever. What is short-form video?

Video 112
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A digital media framework for smart marketing communications

Sherrilynne Starkie

Increasingly, Canadians are enjoying the video-based platform TikTok. Before 2005 this would have included customer magazines, flyers or newsletters. Today Owned Media includes digital content, and the central hub is usually the company website. Company employees as ambassadors, for example.

Marketing 367
article thumbnail

Here’s What To Do With Your Live Video Once It’s Over

Social Media Strategies Summit

25% of brands posted a live video that year ( Buffer ). Since then, the popular video medium has grown and been adopted by Instagram (IG Live), Twitter (Periscope), YouTube and Twitch among others. In 2019, it isn’t enough to broadcast your live video on social and move on. Download (or Save) the Live Video.

Video 140
article thumbnail

How to Structure And Staff Your Internal Social Media Marketing Team

Ignite Social Media

No company feels like they have enough resources for what social media requires. With this structure, one person is assigned to oversee the company’s social media channels. The Social Media manager wishes to do more video content, but instead must rely on existing creative assets.

Team 167
article thumbnail

A digital media framework for smart marketing communications

Sherrilynne Starkie

Increasingly, Canadians are enjoying the video-based platform TikTok. Before 2005 this would have included customer magazines, flyers or newsletters. Today Owned Media includes digital content, and the central hub is usually the company website. Company employees as ambassadors, for example.

Marketing 195
article thumbnail

A digital media framework for smart marketing communications

Sherrilynne Starkie

Magazine reading time down 77.5 Before 2005 this would have included customer magazines, flyers or newsletters. Today Owned Media includes digital content, and the central hub is usually the company website. Company employees as ambassadors for example. Canadian Media Consumption Trends. TV watching time is down 6.9

Marketing 199