Pam Moore

DECEMBER 7, 2017

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. Source: Wikipedia. Monthly conversation theme. Weekly conversation theme. Editorial calendars are important because they: . Social Post.

Template 167

Template Templates Trends Content 167

Twist Image

AUGUST 24, 2018

Queensryche - Wikipedia. You know how sometimes you wind up down a rathole on Wikipedia and learn something that blows your mind? The NY Public Library wants you to read more books-on Instagram - Fast Company. fast company. fast company. wikipedia. Alistair for Hugh). Maybe that's just me. Lovely, isn't it?

Metadata 40

Metadata Wikipedia Sports Library 40

Twist Image

AUGUST 14, 2012

With over twelve million views on YouTube, the incident became not only a public relations nightmare for United Airlines, but according to Wikipedia , "The Times newspaper reported that within 4 days of the video being posted online, United Airline's stock price fell 10%, costing stockholders about $180 million in value.". on March 6.

Airlines 92

Airlines Wikipedia Publishing Price 92

Webbiquity SMM

MARCH 30, 2012

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. Other social activity and presence (Flickr, SlideShare, Wikipedia, etc.). But “use” and “success” are two different things.

Vocus 184

Vocus Alltop Message Boards Klout 184

Buzz Marketing for Technology

JUNE 27, 2008

conversation. Ran Shribman says that companies can tap into the skills people are developing from their use of consumer Web 2.0 7 effective wiki uses and the companies that benefit from them. BlackBerry. boris mann. change management. citizen journalism. Clay Shirky. collaboration. Collaborative Technology. collective action.

Wiki 223

Wiki Net Neutrality Wetpaint SocialText 223

Twist Image

JUNE 14, 2013

Chekhov''s gun - Wikipedia. When the conversation about language comes up, I''m always eager for my kids to be trilingual. fast company. fast company. So finding a country that hasn''t had Coca-Cola is like finding a lost tribe, untainted by the modern world. " (Alistair for Mitch). " (Hugh for Mitch).

Wikipedia 69

Wikipedia Yahoo Meme Guidelines 69

Buzz Marketing for Technology

JUNE 27, 2008

The office has done this by enlisting the public in its review of progress reports from more than 2,000 companies--an effort to make sure each is complying with established social and environmental guidelines. But most corporate wikis are closed to the public, limiting access to employees inside the company firewall.

Wiki 171

Wiki Software Wikipedia Collaboration 171

Webbiquity SMM

NOVEMBER 2, 2010

This saves time, effort and money in the long run, but it’s a step too many companies skip over. Involvement: understand that everyone in your company has a stake in social media success and most of your employees are probably already members of at least one social network. And those are just from the first chapter.

Review 152

Review Social Media Marketing Handbook 152

SocMed Sean

MARCH 11, 2012

If you’re there to contribute and enjoy the company of other people, great. What would your boss, spouse, significant other, or mother think if they read the conversation online? But don’t quote YouTube videos, don’t argue that “they say” or that you read it on Wikipedia. But don’t be a troll.

Creative Commons 279

Creative Commons How To Flickr Forums 279

Myrland Marketing

APRIL 18, 2013

Background : Invisible user is a term that is used in this survey to mean those who listen and aren’t actively engaging in conversation in Social Media. There’s a lot of people in legal marketing that want to try to apply old techniques to how you measure, but it’s not conversation. ” WIKIPEDIA.

Survey 74

Survey Social Media Wikipedia LinkedIn 74

Techipedia: Tamar Weinberg

MAY 18, 2010

Just because you’ve heard that other companies are doing it doesn’t mean that social media will magically work for you. It finds your customers Companies using traditional marketing methods (e.g. In every industry, there are existing conversations going on. It introduces your brand Is your company new?

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Razor Social

NOVEMBER 29, 0002

For some companies traffic is enough. Web traffic and conversion analysis – You can connect to Google Analytics and view detailed information. Pricing starts at $199 for 15 tracked companies and up to 90 social profiles. For $299 this goes up to 25 tracked companies and 150 social profiles, with additional functionality.

Analytics 89

Analytics Social Media How To Analysis 89

The Realtime Report

NOVEMBER 29, 2012

How is the company making its case — and what is Twitter’s counter-argument? Here’s a summary of both sides’ arguments, based on a read through both sets of filings the companies have made so far, and a conversation with PeopleBrowsr CEO Jodee Rich. PeopleBrowsr: The Complaint.

Twitter 189

Twitter Data Wikipedia Analytics 189

The Marketing Blog

SEPTEMBER 18, 2008

29 am SMTP Settings in MediaWiki Jump to Comments Image via Wikipedia A Wiki without an email feature is like a ‘car’ without ‘fuel’ For configuring the email functions in MediaWiki you need to ensure that the SMTP settings are right. Home About In the Media Books on my Plate Barcamp Delhi 5: Spreading the Word out !

Web 2.0 104

Web 2.0 Startup Wiki Wikipedia 104

Buzz Marketing for Technology

NOVEMBER 10, 2008

it's no longer about pushing information out – it's about consumers generating conversations. They also used The Office TV show to create a Public Service Announcement (PSA) and got a 60% conversion rate because of that program off of YouTube. That's when the messaging really started to spread like widefire.

Engagement 100

Engagement Cause marketing Web 2.0 Message Boards 100

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If you take a look at any one of their four accounts , you’ll notice one thing: they’re not using Twitter to converse but to broadcast. If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care. It can turn a prospective buyer into a customer.

Apple 154

Apple Twitter Forums Policies 154

The Marketing Blog

OCTOBER 10, 2008

Jump to Comments Image via Wikipedia It is that time of the year when some of the brightest minds gather to discuss about technology, business, startups and much more. Not only Moneysaver, but other companies are also trying to utilize SMS, Bluetooth, mobile websites, to cost effectively reach customers.

Startup 109

Startup Web 2.0 SMS Proposal 109

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Are you a company or do you know a company that has immersed itself in the social media waters and succeeded? As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. The big catch: Epic Change is not a large company at all. Answers Yahoo!

Social Media 172

Social Media Case Study MySpace Yahoo 172

Waxing UnLyrical

NOVEMBER 23, 2010

It was something to the effect of “Would/should companies do this with big bloggers in their spaces?&# Alas, the issue is even stickier for bloggers than it is for companies. When I think about how auto companies have done PR (BIG paid trips to exotic places to test cars) paying for a post seems a bit less obtrusive.

Class 184

Class Blogger Issues Review 184

Bare Feet Studios

JULY 8, 2009

The good news though, is that the conversational nature of the social web exposes many of these deliberate and accidental faux pas so the rest of us can learn from them. When you are conversing on social networks, how, what, and when do you disclose your business relationship? How far will you go and what damage does your brand risk?

Social Media 80

Social Media Astroturfing Wikipedia Upcoming 80

Writtent Blog

JULY 4, 2013

Wikipedia defines a call-to-action this way: A call to action, or CTA, is a banner, button, or some type of graphic or text on a website meant to prompt a user to click it and continue down a conversion funnel. So, what is a CTA, exactly? If the page the offer lives on (e.g. This is why keyword and customer research is so vital.

Examples 104

Examples Hubspot eBook Template 104

Kikolani

NOVEMBER 19, 2010

10 ways to guarantee more sales and conversions – reassure your buyers before the sale to get more sales. Using your most viewed articles for conversions – how to find them via Google Analytics and take advantage of the traffic. Does Google offer a unique value for reciprocal links ? Making Money Online / Online Marketing.

Mashup 128

Mashup Resources Digg Social Bookmarking 128

Social Media Strategery

NOVEMBER 10, 2011

The company’s designated social media “guru” – there to find out how to turn their company’s Intranet into a “Facebook or Wikipedia behind the firewall.” I want to find out why Cindy, the HR specialist in Omaha refuses to use the discussion forums that her company set up.

Conference 107

Conference Meeting Sharepoint Gov 2.0 107

Bill Hartzer

MAY 7, 2009

If you search for your name or your company’s name in the search engines, what shows up in the search results? Tony and Derick will delve into the details of the strategies and techniques they have developed over the years to monitor and improve a brand or companies reputation online. Photo Courtesy Sean Dreilinger on Flickr.com.

Reputation 100

Reputation Hotels Airlines Wikipedia 100

Laurel Papworth

JUNE 14, 2011

I don’t mean that negatively – some individuals and companies rise mightily to a challenge, show what they can do in the hot seat and earn a tonne of social currency. Oddsson was removed on 26 February 2009 ( wikipedia ). No long term engagement, or continued input through social media channels. Not much fun. then Twitter.

Gov 2.0 93

Gov 2.0 Crowdsourcing Ustream Facebook 93

Social Media Strategery

JANUARY 23, 2012

"We'll have our own Wikipedia!" The conversations that occur within your community most resemble: An empty room. Conversations are guarded and transactional, and information is protected even more closely as trust between individuals is lacking. " Or Facebook…or Twitter – you name it. A board meeting.

Communities 121

Communities Wiki Microblogging Press Release 121

Waxing UnLyrical

SEPTEMBER 30, 2010

She vlogs about funny situations and conversations involving her family members; she also posts a few song covers on her personal channel. Herwin has a strong interest in pursuing a career in public relations, helping companies and organizations make personal connections past the corporate-consumer dynamic, both on- and off-line.

YouTube 135

YouTube Postrank Class Tourism 135

Razor Social

MARCH 30, 2016

Do you realize how valuable it is to monitor and track conversations online? Are you monitoring the trends related to conversations about your brand? There are many things to consider when looking for monitoring tools but the most important thing is that you are monitoring conversations! Conversation Tracking.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Josh S Peters

OCTOBER 20, 2009

Brand – Here the goal is to associate the company with it’s services and offerings. Loyalty – When a company launches this type of campaign their goal is to reward their current, frequent buyers or to entice customers away from competitors with their awesome loyalty program. Here we would be looking at Impact. Thanks for the comment!

ROI 161

ROI Social Media Metrics Loyalty 161

Laurel Papworth

SEPTEMBER 16, 2010

Ahoy Me Hearties: One of the tasks our online community managers undertake with clients (PR or Marketing agencies, or companies) is to build out a Social Media Conversation Diary – a list of tasks and engagement activities to keep online community members entertained and loyal. Want to know why ? so do thousands of others.

Communities 103

Communities Facebook Avatar Social Networking 103

Myrland Marketing

SEPTEMBER 17, 2013

We need to create a List of prospects and their companies on Twitter, then talk to them. We need to comment on a blog post, actually engaging in conversation. Photo Credit to Wikipedia under a Creative Commons License. We need to comment on a few Facebook updates shared by people we don’t normally interact with.

Social Media 84

Social Media LinkedIn Groups Groups 84

The Marketing Blog

JUNE 11, 2008

Windows Live Writer Image via Wikipedia If you look at the other side desktop-blogging tools like Windows Live Writer are not far behind. Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm.

Blogger 100

Blogger Tools Web 2.0 Startup 100

Proactive Report

DECEMBER 30, 2009

Branded content will become an important part of PR in 2010: Branded content is essentially a fusion of advertising and entertainment, says Wikipedia. The notion of an advertiser or company producing some engaging content for the consumer in order to sell something is nothing new. world is about permission and attention.

Trends 40

Trends Brands Content Web 2.0 40

Proactive Report

DECEMBER 30, 2009

Branded content will become an important part of PR in 2010: Branded content is essentially a fusion of advertising and entertainment, says Wikipedia. The notion of an advertiser or company producing some engaging content for the consumer in order to sell something is nothing new. world is about permission and attention.

Trends 40

Trends Brands Content Web 2.0 40

Social Media Strategery

MARCH 3, 2011

note: Neither my company or I have any financial interest in Inigral or the Schools App - I am writing this solely from the perspective of an SMCEDU Advisory Board member]. Community Pages are mainly good for Facebook’s attack on Google search and Wikipedia search results. Below is our Q&A. Learn how the Schools App works.

Education 130

Education Class Groups Groups 130

Laurel Papworth

APRIL 13, 2010

The first question is ethical – if money and currency is about a show of worth, a menu of value, then yes, we can monetize conversations and activities. Social media Donations it works for Wikipedia. Advertising Hey let’s eavesdrop on conversations, then interrupt with a contextual ad based on that word.

Twitter 99

Twitter API Badge SMS 99

Techipedia: Tamar Weinberg

JANUARY 19, 2010

3: Large Brands – Bigger brands have two things that smaller companies don’t: an already built community, and money. 4: Online Driven Companies – Social media can be used to drive traffic to online websites. I just wish we could cookie users on Facebook and Twitter so I could track their conversions… maybe one day!

Social Media 164

Social Media Yahoo Discount Training 164