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SMSsummit Speaker Interview with Sarah Barnes of Harvey Mudd College

Social Media Strategies Summit

Sarah Barnes has more than 20 years of experience as a writer and editor for print and digital communications. At Harvey Mudd College, she is part of a small but mighty communications team that produces everything from web content to alumni magazines to academic department newsletters to social media and more.

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8 Black Marketers Who Are Making Their Mark on the Industry

Likeable

Here are some innovative, trailblazing marketers who continue to inspire us with the work they’re doing for their companies and for the world. When it comes to the brand’s marketing, Smalls-Worthington says their approach is “multi-touch.” Prior to that, she led social marketing at both MGM Resorts and Yahoo! Cristina Jones.

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5 Tips to Improve Your Instagram Stories Reach (According to Instagram!)

Later

We tuned in to F8 Refresh , Facebook’s annual developer conference, to learn what’s to come in the world of social media marketing, especially for Instagram Stories. Remember to incorporate product marketing. Build an influencer marketing strategy. Tip #3: Remember to Incorporate Product Marketing .

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NBC Targets Local Markets on the New Digg

Adam Sherk

In my post on news sites on the new Digg I noted that NBC has created a series of city-specific profiles to target local markets. Lauren: The ten profiles are a joint effort between myself and the social media lead in each of the 10 markets. Has there been interest/demand for market-specific content? NBC is trying to find out.

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Why Social Commerce Will Rule 2020

Pixlee

Instead, they are building deeply impactful social relationships on the networks with their community. Social commerce is defined as “an online marketing model that brings ecommerce functionality directly into established social networks to drive sales.”. Social Media is Just as Valuable as Search Engines.

UGC 66
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Is Our PR Community Part of the New Pittsburgh or the Old One?

Social Media Strategery

In this month’s Pittsburgh Magazine, there’s a story highlighting how millennials are literally and figuratively transforming my hometown. Pittsburgh and other mid-size cities get a bad rap in the PR and marketing industry. Where’s the PR, advertising, and marketing community in all of that? I want to prove them wrong.

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The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. What is it? Jennifer Aaker. Allison Mooney. allimooney.

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