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Become the Pied Piper of Community Building

Waxing UnLyrical

Communities have been around for centuries, however online communities have only been around for a few decades. According to Computerworld the first “online community” came about in 1973 when Talkomatic for the PLATO time-sharing system released a text-based group chat. Let’s get right to it, how to build your brand’s community.

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What Does it Really Mean to Build a ‘Community’ on Social Media? (And Why You Should)

Buffer Social

Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. We asked both online community experts and community-building creators to share their expertise, so you can tap into this powerful approach. What is a community? So how do you do it? And is it worth it?

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Mastering Social Media ROI: Steps to Empower Your Team

Convince & Convert

This includes the importance of social media for discovery, reputation management, community building, and brand awareness and engagement. What do you want to achieve overall on social media for the brand and what values and mission will help the social team stand out and stay top of mind both internally and to your community?

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How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

Maintaining traditional channels like phone, email and live chat support are a must—but a solid support community can cut that burden drastically, saving you time and money. But good communities are more than support channels. They entice higher brand loyalty by enhancing ‘insider’ status. Now, community managers run WUGspace.

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Monday Roundup: Lessons Learned

Waxing UnLyrical

7 Customer Loyalty Lessons from Lady Gaga. Why: Jackie Huba explores lessons in customer loyalty learned from pop star Lady Gaga, in this guest post for Jay Baer ‘s Convince and Convert. Five Lessons From Building an Online and Offline Community. Why: Building a community is not an easy task.

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Monday Roundup: Breaking the Cycle of Mistakes

Waxing UnLyrical

In this post for Steamfeed , DJ Thistle remind us to break the cycle of bad blogging practices by focusing on quality and the company we keep in the blogging community. 5 Mistakes Business Owners Make When Building Brand Loyalty. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc.

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Monday Roundup: Value

Waxing UnLyrical

3 Social Selling Tips to Inspire Loyalty Not Just Transactions. Why: A smart business owner knows that brand loyalty grows out of value. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. That’s the theme of this week’s roundup. Let’s get to it.

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