Pam Moore

DECEMBER 7, 2017

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. The social networks simply provide a medium for brands and marketers to communicate in unique and personal ways with other human beings.

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Buffer Social

DECEMBER 14, 2023

It creates a sense of community and shows that the company values its employees. SparkToro shares research findings on how much web traffic social networks send without correct attribution, shedding light on the undercounting of social media and word-of-mouth referral traffic.

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Examples LinkedIn Collaboration Case Study 101

Rebekah Radice

MARCH 2, 2015

Sure, Facebook is still the most popular social network. Set a time each day to post your content and then additional times to come back and engage with your community. Just as with any social network, it doesn’t do you any good to post and run. Don’t live in a social media silo. Charity work.

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Instagram Geotagging How To Real Estate 132

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

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Communities Groups Groups Social Media 117

Pam Moore

AUGUST 11, 2018

Before founding our social media, digital marketing and branding training and consulting agency, Marketing Nutz, I spent 15 years in corporate America working in “boring” and regulated industries. I can remember launching programs with images which highlighted communities and humans long before Facebook was ever a thought.

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Industry Real Estate Content Insurance 60

Convince & Convert

MAY 5, 2010

So, Lisa Beatty build JaneNation.com , a new opinion, information, and idea community just for women, that launched recently at the Marketing to Women conference. With free membership open to all women, JaneNation combines social networking with opinion collection. It’s on JaneNation. Is this the future of agencies?

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Social Media Case Study Strategy Study 126

Pam Moore

JUNE 28, 2019

Social networks such as Facebook, Instagram, LinkedIn and even Twitter are being forced to implement stronger algorithms that filter out the fluff, noise, spam and irrelevant content so that they form the interesting conversations, engagement and evoke feelings of connection to the social network. Categories / Playlists.

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Pixlee

OCTOBER 24, 2018

Not to mention, the Director of Social Media at Kimpton Hotels and Restaurants, Whitney Reynolds says “Social media’s peer-to-peer content informs and inspires purchasing decisions because of its authenticity and first-person storytelling capabilities…”. Be Transparent on Social Media. Do Good During the Holiday Season.

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Authentication Brands CSR Hotels 42

Techipedia: Tamar Weinberg

MARCH 4, 2010

Twitter, he says, “became my way of talking with a community of people.&# He explains that “Twitter allowed me to be social without having to be IRL.&# When I want to book, I just DM them and ask for the ‘social media rate.’ More importantly, they’ve created a go-to place or space for community.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Search Engine Optimization , Social Media > The Great Social Media Traffic Debate: Niche or General Networks? The Great Social Media Traffic Debate: Niche or General Networks?

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Social Media StumbleUpon SEO ROI 100

Convince & Convert

SEPTEMBER 7, 2010

His tale of his switch of coffee loyalty from Tim Horton’s to McDonald’s is a documentary-style account of how real people perceive and are impacted by business details we all too often take for granted. DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] unmarketing Thanks a lot Jay. Im Jay Baer.

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Review Social Media Social CRM Consultant 115

Techipedia: Tamar Weinberg

MARCH 12, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime?

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Brands Message Boards Travel Forums 133

Pam Moore

NOVEMBER 19, 2019

And once you earn it, it's up to you to earn business and their loyalty. We help them integrate new media and social technologies combined with traditional and digital marketing to achieve measurable business goals and objectives. Social platform selection and prioritization based upon audience analysis and business goals.

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Social Media Training Press Release Project 60

Social Media Strategies Summit

SEPTEMBER 26, 2023

That emotion can be a sense of belonging to a community, the pure joy of creating something fun, or, like in the video below, a strong feeling of wanderlust that can only be satisfied with a short trip (even if only in Legoland). Know what formats work best for your social network of choice. Source: instagram.com 6.

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Social Media Brands Content UGC 130

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs.

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CSR Social Media Strategy Consultant 138

Convince & Convert

SEPTEMBER 21, 2010

Done correctly, social media is about developing meaningful relationships with customers and prospective customers in their natural habitat. You have to create content, be part of many communities, and proceed incrementally. Many successful social media programs take months (or even more than a year) to really germinate.

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Social Media Strategy Consultant Web 2.0 151

Laurel Papworth

MAY 10, 2011

Dear #Hoyts why are there TWO loyalty programs? Social Media Consultant? from @soboler) @ SilkCharm Is somebody looking for some more consulting work? (LP: Why can’t I type in my email address instead of username? Dear #Hoyts why is the default turned to ON to publish to Facebook WALL the minute I join?

Exercises 65

Exercises Social Media Diagrams Consultant 65

Convince & Convert

APRIL 15, 2010

Creating and propagating smart, optimized content that succinctly answers those questions is the most direct line to sales and loyalty. Content without community, without approachability, without humanization and kinship is ineffective. Of course, content alone is not the answer. link] Joe Pulizzi Really enjoyed this read Jay.

Content 125

Content Marketing Consultant Social Media 125

Convince & Convert

SEPTEMBER 21, 2010

Awareness, Sales, or Loyalty? To help you figure all this out, you might want to download my free social media strategy worksheet. Social Media Strategy Worksheet from Jay Baer at Convince and Convert As a social media consultant, I specialize in helping companies create and implement social media strategy.

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Social Media Strategy Consultant Conference 167

Sprout Social

JANUARY 9, 2017

Knowing the best times to post on social media is even more challenging. Just ask any seasoned social media manager how difficult it is to be on top of each network. Managing these communities takes knowledge and a fair share of hunches. Why You Should Know the Best Times to Post on Social Media. are active.

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Social Media Instagram LinkedIn Social Networking 40

Convince & Convert

SEPTEMBER 14, 2010

But marketers have always reached out to communities in many forms, and each new medium has taken its turn as Holy Grail for customer influence. Intelestream Companies are focusing more on retaining existing customers and increasing their loyalty. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings.

Social Media 123

Social Media Social CRM Strategy Consultant 123

Almost Savvy

MARCH 1, 2009

Related articles which may interest you: BREAKING NEWS: It Takes Work To Get Ahead New Tool Makes My Email Work Harder and Smarter Social Networking Friends vs. Real Life Friends LinkedIn-apalooza! I just ordered cards from MOO after reading a social networking article. Cards with a social networking id (i.e.

Real Estate 267

Real Estate LinkedIn Meeting Tools 267

Bare Feet Studios

APRIL 8, 2009

Mahalo for the full discussion, all the link love, and embracing people across the beer and social networking community. Plus, we do live stream our monthly meetings of Social Media Club expressly so our neighbor islanders can join us. It truly is changing business daily.

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Case Study Study Social Media Twitter 44

Convince & Convert

JUNE 24, 2010

That’s what builds loyalty and advocacy. At the end of the video, you’ll see my question as to whether the king of the infomercial and the king of social media are really the same guy? I’m just working through this tie between infomercials and social media. That’s just a brochure in 140 characters.

Social Media 122

Social Media Strategy Social CRM MySpace 122

Writtent Blog

DECEMBER 6, 2023

This makes you a valuable community member and builds awareness. Having a blog, YouTube channel, and podcast on iTunes in addition to social media makes you more well known and credible. Create a customer loyalty program to encourage future purchases and referrals. Offer free consultations. Sponsor a local sports team.

Small Business 98

Small Business Marketing Compete Directory 98

Sprout Social

JUNE 15, 2023

For example, watch how Donors Choose uses Sprout Social to efficiently manage their complete social media presence—from publishing and engagement to analytics and reporting. Post Performance Reports: Analyze cross-channel performance at the post level to understand what messaging and formats resonate with your community and why.

Social Media Management 108

Social Media Management Social Media Tools How To 108

Waxing UnLyrical

AUGUST 15, 2019

During the last couple of years, several trends have impacted the way businesses carry out social media marketing. It’s estimated that around 50% of businesses which are active on Instagram leverage Stories to facilitate brand recognition, brand awareness, customer engagement, and brand loyalty. 5% are taken to a campaign page.

Instagram 157

Instagram Airlines Loyalty Marketing 157

Bare Feet Studios

APRIL 22, 2009

Parking is in surrounding neighborhoods or community parking. at the Rotary Club of Honolulu Sunset May 28-30: Social Media Skills for Musicians: Twitter, Facebook, Blogging, & Podcasting at the N? at the Rotary Club of Honolulu Sunset May 28-30: Social Media Skills for Musicians: Twitter, Facebook, Blogging, & Podcasting at the N?

Press Release 40

Press Release Upcoming Viddler Conference 40

Convince & Convert

MAY 26, 2010

Place making social media (Foursquare, Gowalla, et al) will continue to gain traction over the next 18 months. These services are in many ways would Twitter was originally, with another layer of loyalty and rewards built in. The reviews business will be transformed by geo-location. They are stepping stones of what is to come.

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Social Media Consultant Video Strategy 135

Convince & Convert

APRIL 14, 2010

Then, strategize ways you could make those problems disappear by providing better content (as with Geek Squad), faster response (as with Nationwide), or better access to help (as many companies are doing by launching online customer support communities using Get Satisfaction or other systems). It is all about SERVICE for them.

Social Media 129

Social Media Consultant Health Care Questions 129

Convince & Convert

JULY 28, 2010

link] [link] Hot In Marketing 5 Ways to Turn Helpfulness Into Marketing Greatness | Blogging and Content Creation | Social Media Consulting – C. link] [link] duane forrester Alltop RSS – 5 Ways to Turn Helpfulness Into Marketing Greatness [link] [link] Matt McDougall 5 Ways to Turn Helpfulness into Mktg Success.

Social Media 150

Social Media Strategy Consultant B2B 150

Bare Feet Studios

JUNE 9, 2010

Three years ago, when Twitter was a tight knit community of tech and communications early adopters, we literally begged them to charge for the service. As late as November, 2008, Guy Kawasaki ran a poll and over half still said they would be willing to pay – despite the usual snark attack common by internet communities.

Upcoming 57

Upcoming Conference Social Graph Flickr 57

Convince & Convert

JULY 14, 2010

In my exuberance and passion for social media and the impact it can have on non-profit organizations I lost sight of what was important. In serving in the capacity of a consultant, colleague or employee, it is not my role to try and change that vision, it’s to execute that vision and make it reality. Excellent post.

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Social Media Strategy Metrics Organization 136

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media 163

Social Media Marketing Consultant Communities 163

Convince & Convert

APRIL 13, 2010

link] Lee Riley The Best Advice Has No Shelf Life #li [link] [link] Yael Davidowitz-Neu As always, I enjoy your perspective on how the principles of building brand loyalty/customer engagement remain the same despite significant changes in technology. Tons of applicability for social networking. link] jaybaer Brilliant!

Social Media 113

Social Media Strategy Influencer Education 113

Convince & Convert

JULY 9, 2014

As Facebook reach declines and social networks constantly evolve, it’s time for brands to reclaim their audiences by turning their own digital properties into hubs of social activity. This level of transparency helps to foster brand loyalty and provide validation that is essential to purchase. It’s simple.

Strategy 148

Strategy Brands UGC Case Study 148

Pam Moore

DECEMBER 11, 2016

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. The social networks simply provides a medium for brands and marketers to communicate in unique and personal ways with other human beings.

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