Social Media Today
JUNE 10, 2024
The in-depth discussion with Adam Mosseri about the state of Instagram includes insights into the most important factors that define post reach.
Jon Loomer
JUNE 10, 2024
Now there are exceptions, but let me explain… A common strategy is to use video ads to create a funnel. You create one ad set optimized for ThruPlay to promote a video. You create a custom audience of the people who watched that video. And then you create a separate campaign to target the people who watched the original video. The Problem The problem is that the quality of these views is almost always terrible.
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Social Media Today
JUNE 10, 2024
Adam Mosseri shared a range of insights and perspective in an extended interview.
Oktopost
JUNE 10, 2024
The power of employee advocacy in supercharging your social media strategy should not be underestimated. It’s a game-changing approach for businesses aiming to expand their reach, enhance engagement, and elevate credibility. Research shows that content shared by employees receives 8x more engagement than content shared by brand channels. As well as this, leads generated through employee advocacy are 7x more likely to convert compared to other leads.
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Social Media Today
JUNE 10, 2024
YouTube’s refreshed desktop layout is (seemingly) coming soon.
WebInKnow
JUNE 10, 2024
When Jesse Cole was a baseball-loving kid growing up near Boston, he dreamed of playing at Fenway Park. On Saturday, his Savannah Bananas , the team he’s owned since 2016, played their debut at Fenway, delighting the largest crowd at the storied ballpark this year. This is a story of the powerful results of putting fans first.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Oktopost
JUNE 10, 2024
The ‘Finfluencers’ are coming—and they have nothing to do with fans of the late musician Jimmy Buffett or television’s ‘Shark Week.’ They’re a new breed of financial influencers that have risen to prominence using Instagram, TikTok, and YouTube to share financial advice. The fact that ‘Finfluencers’ even exist proves that social media platforms have emerged as robust channels for education, engagement, and lead generation in the traditionally conse
Social Media Today
JUNE 10, 2024
YouTube’s expanding its automated topic sorting in comments to Shorts clips.
Tweaklibrary
JUNE 10, 2024
When dealing with various PDF files, you might feel the need to combine some PDF documents into one PDF. For instance, as a student or teacher, you may have received several worksheets for a single chapter and you might want to combine all those worksheets. Or, maybe your team has submitted documents for a presentation and now you want to combine all those documents into a single PDF.
Social Media Today
JUNE 10, 2024
A new video ad option for your planning.
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Social Media Today
JUNE 10, 2024
Nostalgia can drive emotional response, and boost your brand messaging.
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