Sprout Social

JANUARY 3, 2022

To create an effective marketing, sales or social media strategy, you must first have a clear idea of who is consuming your content and why. In this guide, we’ll show you how to better understand your target audience by creating buyer personas built on social media data. And their social media game is tight.

Data 138

Data Social Media Sentiment Team 138

Sprout Social

JUNE 23, 2021

The sharp, brand-defining edges of inspired ideas are often worn down in focus groups as innovation teams strive for mass relatability at the expense of deeper relevance with their desired audience. Lizz Kannenberg Senior Creative Director, Sprout Social. In short: Be scrappier, and see innovation differently.

Social Media 87

Social Media Focus Group Aggregator Research 87

Sprout Social

JULY 6, 2022

When I think about data, I inevitably think about social media. That might be because I spend my days working with our clients’ executives to capture the voice of their customer, but I think it’s because social media intelligence is the next data frontier. billion people are on social. Think about it: 4.62

Social Media 106

Social Media Sentiment Survey Marketing 106

Mindjumpers

JUNE 8, 2011

Tweet When having established a well-planned social media presence and your business has connected with relevant media and influencers, you might consider whether it’s time to take the next step and give your PR efforts a social boost as well? They go as follows: Be alert and join conversations.

Social Media 218

Social Media Netvibes Tips Delicious 218

Waxing UnLyrical

MAY 26, 2011

The use of social media at our university is evolving. In the Fall of 2009, Education professor Alec Couros and I had a conversation about the seemingly endless number of ways social media could be used on campus. A few emails later, the University of Regina Social Media Users Group (URSMUG) was born.

Team 165

Team Social Media Aggregator Meeting 165

Harp Interactive

MARCH 31, 2010

The client wants to know if their social media campaign is working! They want to understand how social media marketing will meet their goals before they commit to a budget allocation for a “mythical campaign&#. Twitter Conversation (measured in @mentions). Blog Comments. RSS & email subscriptions.

Analytics 350

Analytics Social Media Trendrr Digg 350

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Opinion , Social Media > Content Aggregators are Killing Content Creators Content Aggregators are Killing Content Creators by Tamar Weinberg on September 23, 2009 Share This is a guest post from Josh Schnell, founder of Macgasm.net and web developer.

Aggregator 151

Aggregator Content Digg Posterous 151

Ignite Social Media

APRIL 30, 2018

A lot happened this month in social media with most of the news centered around the Facebook privacy scandal. What we learned from that experience is that many people in Congress do not understand how social networks work and that Facebook has a lot of action items to follow up on. Facebook Faced Congress.

Social Media 97

Social Media Privacy YouTube Aggregator 97

Dave Fleet

MARCH 8, 2011

Here’s my take on five clear options for people running social media response programs. Company-related conversation aggregated on employee Facebook profile. Lost opportunity to aggregate relevant conversation and to activate advocates on page. Do they just avoid commenting on sites using this plugin?

Comments 370

Comments Sites Engagement Aggregator 370

Direct Marketing Observations

OCTOBER 5, 2011

I’m the biggest proponent of social media that you could possibly find but I am also the one that told my daughter that she doesn’t need Facebook. I also told a group of 400 parents and educators that anyone under the age of 16 doesn’t need to be on a social network. She’s 14. So what happened?

Social Media 152

Social Media Aggregator Loyalty Social Networking 152

Harp Interactive

OCTOBER 9, 2009

Social media isn’t always the right tool for the job. Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Not every company needs a blog.

Social Media 232

Social Media Press Release Marketing Widget 232

Jason Yormark

JULY 27, 2010

Hell, even I’m guilty of over saturating my twitter feed with social media tweets. I’ve always tried to be fairly grounded and transparent about my knowledge of social media marketing. Below are some of these tools/strategies that I’ve used that may be useful to you in your quest to become social media relevant.

Social Media 200

Social Media Foursquare RSS Hosting 200

Jason Yormark

JULY 27, 2010

Hell, even I’m guilty of over saturating my twitter feed with social media tweets. I’ve always tried to be fairly grounded and transparent about my knowledge of social media marketing. Below are some of these tools/strategies that I’ve used that may be useful to you in your quest to become social media relevant.

Social Media 200

Social Media Foursquare RSS Hosting 200

agora pulse

DECEMBER 23, 2019

We asked some of our favorite social media experts to share what they look forward to seeing in social media for 2020. Here’s what got them bright-eyed and excited … Jay Baer: “2020 is going to be the year that brands stop random acts of social. Back to social, and a retreat from media.”

Social Media 92

Social Media LinkedIn YouTube Platform 92

Hootsuite

APRIL 15, 2020

Whichever social media platforms your brand uses as part of its social media strategy , knowing how to use hashtags will help boost your brand’s social media engagement. This post breaks down the basics of effectively using hashtags on social media and why you should use them. Why use hashtags?

Hashtag 145

Hashtag How To HootSuite LinkedIn 145

Webbiquity SMM

JANUARY 24, 2011

Search for a brand name or keyword across all of the most popular social networks at once? Monitor social media discussions of your company or product in real time? Promote events through social media? Cool Social Media Tools. Social Media Monitoring Tools. Create animations?

Tools 208

Tools Social Media Lithium Sysomos 208

Sprout Social

OCTOBER 9, 2018

You don’t have to be a sports fanatic to know how much sports fans love to share updates about their teams on social media. Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. How mainstream media and social media created fantasy hype.

Sports 79

Sports Social Media Engagement Compete 79

Sprout Social

JUNE 1, 2021

It’s a chance to emphasize the value of social, learn more about your client’s future strategy and share your vision for the road ahead. Client renewal conversations can be challenging, but if you’re confident in the work you’ve done, then it’s all a matter of preparation. How to prepare for client renewal conversations.

Sentiment 83

Sentiment Proposal How To Metrics 83

Bill Hartzer

MAY 26, 2010

More and more businesses are getting into social media – an umbrella term that covers various activities that help bring about social interaction on the internet. Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc.

Cymfony 152

Cymfony Social Media Tools SM2 152

Mindjumpers

JULY 7, 2011

I too was waiting eagerly for what the social media giant was going for, next. Users can click a video-call button at the top of the chat window to start a video conversation with a friend. Last year groups were introduced can people could chat in groups, but now it will be possible to have ad hoc chats.

Video 182

Video Facebook Content Groups 182

Hootsuite

APRIL 12, 2021

Clear ROI: We’re committed to helping all of our customers measure the success of their social media initiatives. So let’s look at what’s new, starting with our promise to help you connect more of the customer conversation journey. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy.

HootSuite 96

HootSuite Insurance Hubspot Sharepoint 96

Razor Social

MARCH 30, 2016

Do you realize how valuable it is to monitor and track conversations online? Are you monitoring the trends related to conversations about your brand? Is all that social media activity paying off? Listening is just as important as sharing on social media Click To Tweet. The Social Media Monitoring Lighthouse.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Sprout Social

FEBRUARY 5, 2020

Social media is the world’s largest and most transparent focus group. Social listening lets you tap into that focus group, their conversations and the trends happening not just around your brand, but around your industry as a whole. Social listening tools contribute to sales and customer success.

Tools 86

Tools Sentiment How To Team 86

Koka Sexton

MAY 14, 2011

The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online… The left side column is the name of the organization, and it is linked to their organizational or corporate home page. Template: Blogging and Social Media Policy.

Policies 111

Policies Social Media Examples Liveworld 111

Sprout Social

APRIL 27, 2022

As social media grew in popularity, lengthy URLs began to present a problem. Link tracking: lets you prove the clicks and possibly conversions on your links so you can report on the ROI of a campaign. Scroll down so that you can see the Settings by Group listing. View aggregated metrics in the dashboard.

URL 100

URL Engagement Domain Name API 100

Social Media Marketing

APRIL 22, 2011

But like the other sites, it's also a social network itself. It's a chance to connect and brainstorm with others by finding affinity groups ("Communities") within Empire Avenue. To see a really interesting conversation that Caleb Storkey had with a few influentials about this topic, check out his post.

Social Media 167

Social Media Klout Flickr Radian6 167

The Marketing Blog

SEPTEMBER 28, 2009

Home About In the Media Royal Challengers Bangalore Fanatic Fans Challenge Basics of Search engine optimization (SEO) September 29, 2009.11:01 Having said that the ripples in the social media wave created by many Indians involved are ensuring that Social Media is taken to the next level.

Social Media 131

Social Media Web 2.0 Alltop Wiki 131

agora pulse

MAY 31, 2018

To make things a bit easier, I’ve split the metrics into four groups based on key characteristics. Actions (as an aggregate metric). The Actions metric helped you track these results as an aggregate. These days, you can do a lot more with an ad and an aggregate number of all user actions doesn’t make sense anymore.

Metrics 87

Metrics Facebook Aggregator Report 87

agora pulse

MAY 31, 2018

To make things a bit easier, I’ve split the metrics into four groups based on key characteristics. Actions (as an aggregate metric). The Actions metric helped you track these results as an aggregate. These days, you can do a lot more with an ad and an aggregate number of all user actions doesn’t make sense anymore.

Metrics 87

Metrics Facebook Aggregator Report 87

Net-Savvy Executive

JUNE 27, 2013

Writing at Wired UK, Paul Wright has some concerns about the use of social media monitoring in law enforcement: Meet Prism''s little brother: Socmint. For the past two years a secretive unit in the Metropolitan Police has been developing the tools for blanket surveillance of the public''s social media conversations.

Social Media 78

Social Media Privacy Analysis Aggregator 78

Bare Feet Studios

JULY 25, 2011

Tomorrow I am working with an esteemed group of coral reef scientists here in Hawaii to illustrate various ways to use social media. I will be using a version of The Social Media Game , an interactive learning process originally developed by my darling colleague Beth Kantor a few years ago. Hash tag conversations.

Social Media 79

Social Media Ustream Wiki Content management systems 79

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Or, you could just use Swix, the super slick new social media scoreboard that just works.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

JUNE 24, 2014

In social media, it’s about quality, not just quantity. Doing two or three channels really well with consistent, highly engaging content that is reaching and interacting with your target audience is what will lead to conversion and customers. Is Cloud Computing Hot in Social Media?

How To 168

How To B2B Social Networking Apple 168

Likeable

SEPTEMBER 24, 2019

To a certain extent, brands used to be able to establish a broad social tone of voice, and be confident that a generally casual, conversational style would carry across platforms with ease. While certainly not as formally established as Groups on Facebook or Subreddits on Reddit, Twitter communities are every bit the real deal.

Twitter 80

Twitter Airlines Aggregator Meme 80

Laurel Papworth

SEPTEMBER 24, 2012

I have a lot of friends in Cairns”: which would be irrelevant except that, in social media terms, everybody knows everybody. Not just in Cairns but in any group united by a location, or a purpose or a topic. Google collects as many check-in services as it can, aggregates the reviews and then displays them.

Retail 80

Retail Social Media Foursquare Badge 80

Little Web Giants

NOVEMBER 4, 2014

Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally. As a result, I am winning a trip to the SMX Social Media Marketing Conference. Facebook is a social network for individuals and businesses. Brand or Product.

Social Media 47

Social Media Facebook Marketing CPM 47

Convince & Convert

SEPTEMBER 7, 2010

I wrote a post a while ago called Social Media Excellence and a Side of Fries about the importance of people to McDonald’s) As you might expect, UnMarketing is not your typical marketing and business book. link] UNcanny Insights From UnMarketing | Book Reviews | Social Media … | eBook Reviews [.]

Review 115

Review Social Media Social CRM Consultant 115