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2014 World Cup: Social Media Campaign Round-Up

The Realtime Report

The 2014 World Cup was host to countless ad campaigns, and record breaking social media statistics. Adidas has been crowned as the ‘ most talked about ‘ brand connected to the 2014 World Cup, generating 1.59 million conversations across Twitter, Facebook, blogs and Tumblr. The video has over 18 million views.

Campaign 176
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Where’s Social Media Going in 2014?

Mindjumpers

2013 is coming to an end after what has been an interesting year for social media and we think that 2014 isn’t going to be any less interesting. We’ve looked into our crystal ball and made predictions of what we think 2014 has to offer. 1 news source within recent years and this tendency will increase in 2014. Real time is king.

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NBA Announces 2014 Social Media Award Winners

The Realtime Report

The NBA handed out 10 social media awards in 10 categories over 10 days, with the help of fan voting on NBA.com , Facebook and Twitter. Rajon Rondo (@RajonRondo) January 14, 2014. Social Media Campaigns basketball Facebook NBA NBA Cares Social Media Awards Twitter' Selfie Award - Jrue Holiday (New Orleans Pelicans).

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Monday Roundup: Campaigns

Waxing UnLyrical

Successful campaigns come in all shapes and sizes. From building trust, to damage control, to sales, a well-executed campaign can win you more supporters, clients and bragging rights! This week’s roundup features seven posts from around the web that focus on campaigns. I think I’ll start a crisis campaign today!”

Campaign 194
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How Social Media Impacted the 2014 Indian Elections

Waxing UnLyrical

And while social media has certainly changed the face of political campaigns, it has not replaced other traditional forms of communication. That said, the issue of funding often poses problems for smaller campaigns or new candidates. But that’s when a smart social media campaign comes into play.

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Not Everything Has Changed

Jon Loomer

The past several years of Facebook (and then Meta) advertising has been a whirlwind. A 70-page PDF called The Facebook Ads Experiment: 12 Tips to Crazy Engagement from 2016 underscores just how much has changed. But I don’t recognize much of the Facebook ads landscape that I wrote about eight years ago. Campaign Structure?

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Daily Unique Reach: Limit Frequency of Facebook Ads to Once Per Day

Jon Loomer

As an advertiser on Facebook, you need to be aware of frequency. Use Daily Unique Reach to limit the times you reach Facebook users with your ad to once per day! Daily Unique Reach is an optimization option that’s existed since 2014. Facebook doesn’t clarify the definition of a “day.”

Facebook 194