Jon Loomer

JANUARY 13, 2018

You’ve undoubtedly heard by now about the big Facebook news feed update that was announced recently. Facebook wants you to see more stuff from people. When I wrote my post about this on Friday and shared it to Facebook, guess what happened? I hated typing that line. First, to summarize: 1. A ghost town?

Feed 165

Feed Feedly News Facebook 165

Twist Image

FEBRUARY 7, 2014

It''s a concept often written about in these posts and it''s an ideology that was created to force brands to start thinking about true customer-centricity instead of business and brand-driven silos (also check out my second business book, CTRL ALT Delete ). What is the point of a website in 2014? The one screen world.

Mobile 104

Mobile Analytics Conversation Engineering 104

Mindjumpers

APRIL 12, 2016

For brands, adopting the same practice can negatively affect perception and ultimately – sales. So how can brands cut through all the sensational copy and deliver successful results without falling prey to creating clickbait themselves? The same goes for brands on social. How do they beat them rather than join them?

Brands 100

Brands Feed Feedly Platform 100

Ignite Social Media

JUNE 23, 2016

Remember the glory days when your organic Facebook content would reach your audience with no paid dollars behind it? But then Facebook changed up its algorithm again and again and your content started getting fewer and fewer eyeballs on it day after day. “ Facebook’s ad revenue is increasing at a staggering rate from $5.29

Buy 112

Buy CPM Facebook API 112

Twist Image

FEBRUARY 14, 2014

How well do you think brands are doing? Brands are going to have to face the music. People just don''t care or think that much about brands. People just don''t care or think that much about brands. If people loved brands, there would be no need to advertise, right? " Are you surprised by this?

Brands 101

Brands Loyalty Advertising Embedding 101

Ignite Social Media

APRIL 2, 2020

Its origins here in the West can be traced back to 2014’s Musical.ly This time spend is equivalent to the time spent on Facebook and Instagram and higher than the time spent on Twitter and Snapchat. Who is not currently on TikTok, however, are brands ! Brand Watch-Outs. Terms of Service. Source: [link]. What Works.

Marketing 217

Marketing Authentication Trends Feed 217

Webbiquity SMM

JANUARY 28, 2020

Though the idea of pulling all of your organization’s social media feeds into a central hub has been around since at least 2014 , they still haven’t found wide use outside of trade shows and corporate events. This is useful for brands that have an active social media presence with regular updates and an engaged following.

Social Media 168

Social Media UGC Aggregator Eventful 168

Sprout Social

APRIL 19, 2019

Despite efforts to unseat it, Facebook is still the reigning social media network. The use of Facebook has evolved through the years so it’s important for marketers to be up to date on the newest statistics. Facebook demographic stats. Facebook usage stats. Facebook advertising stats. Facebook video stats.

CPC 111

CPC Facebook Marketing Advertising 111

Buffer Social

NOVEMBER 20, 2018

When Tommy Williams was growing up in Austin Texas, he probably didn’t think his love for cooking and local farmers markets would lead to starting a nationally-recognized food brand. In 2014, Tommy’s Superfoods was born. Tommy’s Superfoods needed a way to simultaneously increase brand recognition and brand loyalty.

Hashtag 100

Hashtag Campaign Brands Retail 100

Keyhole.co

MARCH 26, 2024

But with its forays into films and collaborations with other pop culture icons, the brand is an adult favorite, too. million Facebook: 15 million YouTube: 17.6 The brand is a beloved global phenomenon. Through the years since that first iconic partnership, the brand has ventured into all forms of media and entertainment.

Construction 52

Construction Social Media Strategy Collaboration 52

Ignite Social Media

MAY 24, 2016

1 million tweets per day using #Coachella branded hashtag. music festival in 2014 (according to Nielson Music), and of that number, 14. It’s no secret that there is brilliance behind Coachella’s social media marketing & branding strategy. EXAMPLES OF BRANDS WHO DID IT RIGHT AT #COACHELLA 2016: Cupcake Vineyards.

Engagement 110

Engagement Brands Hashtag Eventful 110

The Realtime Report

JUNE 23, 2014

consumer spends on their mobile device has risen to 2 hrs and 42 minutes per day in 2014, according to Flurry. Realtime notifications are sent to users when a new app gains access to their personal data on Facebook, Twitter, Google, LinkedIn, and Dropbox. The amount of time the average U.S. Apps that use pictures and files.

Mobile 167

Mobile Notification Privacy LinkedIn 167

Keyhole.co

NOVEMBER 17, 2023

This iconic footwear and sports apparel brand is well-known, no matter which part of the world you’re from. Analysis of Adidas’s social media accounts Adidas is the leading sportswear and footwear brand in Europe, and the second largest worldwide ( closely behind Nike ). million Facebook: 40.95 million Facebook: 40.95

Sports 59

Sports Social Media Strategy Apparel 59

Talkwalker SM

FEBRUARY 23, 2016

Luxury brands are relative newcomers to social media. Ten years ago, some brands believed that these new platforms were a mass phenomenon that did not concern their target audience. Today, 75% of luxury shoppers use social media , according to a 2014 study by the Blackstone Digital Agency. This stereotype is no more.

Social Media 60

Social Media Case Study Brands Fashion 60

The Realtime Report

JULY 16, 2014

Like Twitter and Facebook, Bubblews has developed its own language. The real question is, are social network users looking for a new type of social networking site? What do you think – and can you see your brand using Bubblews? Social Media Campaigns Bubblews social media platform social media user'

Social Networking 175

Social Networking Banking Study Notification 175

Pixlee

SEPTEMBER 23, 2017

Influencers have become an integral part of many brands’ marketing strategies as today’s consumers trust peer recommendations above all other forms of marketing. So, where do you start as a brand? How do you find the right influencers to represent your travel brand? Expert Vagabond by Matt Karsten. Luxury Blog.

Travel 66

Travel Influencer Brands Airlines 66

The Realtime Report

APRIL 11, 2014

Tied in fourth place are Twitter and Facebook, with similar results. pages per visit, Facebook users view 2.03 Facebook users stay on site for 127.44 As for the remaining three platforms: Pinterest sees a similar bounce rate to Twitter and Facebook, but just 1.71 seconds, Twitter users for slightly less (123.10).

Social Networking 177

Social Networking Engagement StumbleUpon Reddit 177

Convince & Convert

APRIL 16, 2015

Facebook video is taking over. According to a SocialBakers study of more than 180,000 Facebook videos on 20,000 pages in December 2014, people posted 20,000 more Facebook videos than YouTube videos (highlight to tweet). Just take the marriage equality Facebook photo or the KONY 2012 video, for example.

Video 60

Video Tips Facebook YouTube 60

Hootsuite

APRIL 14, 2021

While you’ve probably already included platforms like Twitter and Facebook in your social media strategy , WhatsApp could be equally as important to your brand. WhatsApp is a messaging app , like Facebook Messenger or We Chat. As of 2021, it is still owned by Facebook. As of 2021, it is still owned by Facebook.

Tools 140

Tools Tips How To HootSuite 140

Devumi

SEPTEMBER 24, 2014

A well run Twitter contest can drive engagement and help you really get noticed by people who haven’t heard of your brand before. Read on to find out what a Twitter contest can do as I look at: Why you would want to run a Twitter Contest for your brand. Choosing the type of Twitter contest you want to run. Let’s get to it!

Twitter 92

Twitter How To Hashtag Types 92

Devumi

DECEMBER 31, 2014

Many brands ahd great years in 2014 with video, and you can capitalize. People online are STARVED for this type of content. Facebook’s paid ads are the only way for brands to be seen The decline of Facebook organic reach has been well documented. Now you’re a social media marketer.

YouTube 87

YouTube Video Social Media Hashtag 87

Pixlee

DECEMBER 13, 2016

The closer consumers become to brands through avenues like social media, the more they begin to long for—and eventually, expect—authentic, high quality experiences. Since 2009, $18B in market share has shifted away from the top 25 largest brands to smaller brands. In that same year, this brand innovation group also secured $4.4

Brands 41

Brands Authentication Fashion Curation 41

Buffer Social

JANUARY 25, 2018

Video is still the most popular content type. Here are the current user base of the six major social media platforms 4 Statista , 2017; LinkedIn , 2017 : Facebook: 2.07 Facebook studied the behavior of 100 people while they were watching TV at home. 5 Facebook , 2017. Facebook Messenger alone has more than 1.3

Social Media 111

Social Media Trends Report Survey 111

Hootsuite

JUNE 25, 2019

To get your creative juices flowing, we’ve rounded up more than 20 ideas across Facebook, Instagram, Twitter, YouTube, Pinterest, LinkedIn, Snapchat— and even TikTok. Check out our Facebook and Instagram contest ideas for suggestions and guidelines. You can also share the post in Facebook or Instagram Stories to better spread the word.

Examples 111

Examples Social Media Instagram Hashtag 111

Hootsuite

NOVEMBER 25, 2015

Facebook, Twitter and LinkedIn have long planted their flags in this territory, while Instagram and Snapchat are quickly gaining ground. This explosion in advertising options has left a lot of brands trying hard to play catch-up. Seventy percent of marketers expected to spend more on social media ads in 2015 than in 2014.

Advertising 112

Advertising Social Media List Statistics 112

Sprout Social

JULY 19, 2016

Popular Facebook features like Pages, News Feed and a suite of advertising tools have made this network a must-have for marketers and advertisers. Since 2004 countless new Facebook features have been released for you to use to meet your business objectives. Like Pages as a Brand. billion monthly active users. Click Save.

Features 40

Features Facebook Marketing Notification 40

Waxing UnLyrical

DECEMBER 14, 2016

When doing my due diligence for this post, I came across a transcript of the #PRprochat that happened in July 2014. Shonali Burke (@shonali) July 10, 2014. On average, each employee connects with at least 300 people through social media (Facebook, LinkedIn, Twitter and other platforms included). satisfaction (cont) #PRprochat.

Nielsen 100

Nielsen Reputation Metrics Exercises 100

Convince & Convert

APRIL 10, 2014

Leading into the 2014 tax season, the company launched a satirical campaign with a cause-marketing element that pokes fun at Hipsters who are, “struggling to file taxes in non-ironic ways.” Start With Goal Setting: H&R Block had a specific goal for this campaign – to raise awareness of the brand with the millennial audience.

Case Study 162

Case Study Campaign Cause marketing YouTube 162

Waxing UnLyrical

AUGUST 1, 2016

I founded ep communications in 2014 after seven years of working for trade associations and think tanks. Today I focus on building brands for businesses and people, using a savvy mix of content and influencer strategies. They’ve certainly made (and sustained) a mark by incorporating their brand into important cultural conversations.

Consultant 0

Consultant Banking Course Campaign 0

Twist Image

APRIL 24, 2015

Those were the days when the idea that brands could pay to rank on a search engine seemed both foreign, and like the search engines were poisoning the well. For all of it's marvels and foibles, the Web really did deliver many new types of content and media formats. billion in 2014 compared with the prior year.

Advertising 40

Advertising Publishing Data Engineering 40

Devumi

DECEMBER 5, 2014

How you can get more Pinterest followers who genuinely engage with and love your brand takes some work. Rich Pins are a type of Promoted Pin that is a free feature on offer from Pinterest that helps you promote your products even better. There are five types of Rich Pins : Product. One of your brand boards.

Widget 113

Widget Price Comparison Strategy 113

Convince & Convert

MARCH 19, 2018

In fact, social advertising budgets doubled from $16 billion in 2014 to $31 billion in 2016. Targeting the right portion of your audience while maintaining your brand voice can be challenging, but getting this right leads to more success with your social ads. Many marketers fixate their advertising efforts on Instagram and Facebook.

CPM 150

CPM CPA ROI Campaign 150

Buffer Social

NOVEMBER 7, 2017

I read through more than 20 studies on Instagram marketing from companies like Facebook, Simply Measured, and News Whip. Videos might overtake images as the most engaging type of content. Hence, they would expect such content from brands on Instagram. Here’s what I learned from my look at the research.

Study 111

Study Instagram Hashtag Research 111

Buffer Social

JANUARY 10, 2017

We previously shared what $5 per day will buy you on Facebook Ads , but how much does Facebook advertising really cost? If you have a budget of $5 per day, Facebook Ads will never cost you more than $5 a day. Let’s go… Benchmarks: How much does Facebook advertising cost? That’s a tricky question!

Cost 40

Cost Advertising Price Facebook 40

Twist Image

JANUARY 2, 2014

Certainly, this is not the most optimistic headline you are going to read on January 1st, 2014. How many brands can produce stories that people would want to (no, have to!) How many brands can produce stories that people would want to (no, have to!) We need Twitter and we need Facebook. So yes, they are important.

Content 104

Content Airlines Advertising Issues 104

Webbiquity SMM

FEBRUARY 2, 2015

Therefore, fake followers only serve to hurt brands in the long run. Creating a system or set of policies for updates, such as the types of posts allowed and how employees should respond to feedback, criticism, or suggestions. Recent research shows that the largest social platforms of 2014 were: Facebook, 1.28

Social Media 100

Social Media Marketing Hashtag URL 100

Pixlee

APRIL 17, 2019

In recent years, brands have increasingly put social media and social media managers at the center of their overall marketing strategies — and for good reason. Social media allows brands to build strong communities and drive sales, fine-tune campaigns and get insight into market trends. The numbers are hard to argue with.

Social Media 74

Social Media UGC Social Media Management Authentication 74