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[Research] The Influence of AI on GTM Strategies

Convince & Convert

New research by Aptitude 8 and Ascend2 helps quantify how GTM teams are currently using AI, the impact that AI has had on GTM strategy, what makes a successful AI-enabled technology stack, and where we can expect GTM teams to benefit from AI in the coming years. Tip on using AI for market research and analysis.

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7 Creators On The Systems That Support Their Content Creation

Buffer Social

It also relies on a well-structured and often-overlooked powerhouse – Systems. These systems are the backbone of a sustainable content-creation business. I think of systems as part of the broader PARTS model of becoming a creator (Product, Audience, Revenue, Trust, Systems) as created by Jay Clouse).

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Lost in translation: Upleveling Sprout Social’s localization system

Sprout Social

In this article, I will outline our new localization system, how it tackles the most complicated localization scenarios, and how we incrementally introduced those changes across the web engineering organization. Our old system stored all our messages in JSON files (we called “lang files”), which were managed manually.

System 109
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How to create a complaint management system to protect your brand reputation

Sprout Social

In this article, we’ll provide a breakdown of a complaint management system and offer tips to improve your reputation managemen t processes. What is the importance of a complaint management system? An effective system will accept, categorize and track customer complaints from initiation to resolution. Complaints happen.

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Automated System Can Rewrite Outdated Sentences In Wikipedia

The Realtime Report

Automated System Can Rewrite Outdated Sentences In Wikipedia. A system created by MIT researchers could be used to automatically update factual inconsistencies in Wikipedia articles, reducing time and effort spent by human editors who now do the task manually. Many other bots exist that make automatic Wikipedia edits.

Wikipedia 103
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How to build a competitive intelligence system that wins

Sprout Social

Relentless researchers. All of your research is useless if you can’t succinctly disseminate it. When we win a deal, we know that we’re competitive with both their last system and the other competitors in the deal. The post How to build a competitive intelligence system that wins appeared first on Sprout Social.

System 105
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How to Set Up a Multichannel Distribution System

The Realtime Report

How to Set Up a Multichannel Distribution System. How can you set-up a winning multichannel distribution system? Follow these fail proof steps to setting-up a multichannel distribution system. Step 2: Make a Realistic Stock of Your Staff, Time and Budget to Create Your Multichannel Distribution System. Print advertising.

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