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Constructing the Social Bridge Between Sales and Marketing

Oktopost

Here you will find a summary of our latest webinar “From the Experts: Constructing the Social Bridge Between Sales and Marketing hosted with our good friend Megan Thudium, Senior Consultant, Content Marketing & Founder, MTC The Content Agency. Covid has been a huge transition for the B2B marketing world.

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Beyond The Ink Smudge To Digital Relevancy

Diva Marketing Blog

Diane Everson , publisher of The Edgerton Reporter in Edgerton, WI wasn’t the only one whose newspaper spanned generations at the 2014 Inland Press Mobile and Social Solutions Conference last month. Actually, digital content strategy is a challenge facing any company whose ‘product’ is information. As do radio and TV.

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Communicating Through Change

Waxing UnLyrical

I was reading through Lauren Drell ’s overview of how to manage a re-brand in Mashable recently and began to reflect on my own experiences through a company re-brand and merger, and lessons I could pass on to fellow communicators. Treat every introduction, meeting and conference call as a chance to really listen, observe and learn.

Team 185
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How To Become a Professional Writer in 12 Steps

Writtent Blog

If you’re drawn to informing and educating, content creation may be your focus, involving blog posts, articles, or marketing materials. Attend writing events, conferences, or workshops where you can meet like-minded individuals, potential collaborators, and industry professionals.

How To 52
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Time to Replace your Online News Room with Facebook!

Buzz Marketing for Technology

Back in October of 2007 at a MarketingProfs conference I remember listening to a panel on how someone used a blog as their online news room. The panel was run by David Armano and featured Todd Andrilik the director of marketing and PR, for Leopardo Construction, who was using WordPress as a online news room. Think about it.

News 124
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Link Love Monthly: Best of September 2010

SocialFish

The Attention Stream: Keeping Your Market Engaged in a Constant Stream of Content… (ClickZ). How To Be The Jack Bauer Of Your Company (Adam Singer). Under Construction (Acronym). Marketing and IT share a common fear (Scott Brinker). How Participatory Cultures Are Changing Conferences, Events And Associations (Jeff Hurt).

Analysis 165
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Podcast – FAAA – Financial Advice and Artificial Intelligence

Laurel Papworth

In November I was on the opening plenary in the morning and then moderated a panel in the afternooon for the Financial Advisors of Australia Association annual conference. Let’s talk about some of the things that you’ve been talking about here at the conference. Later that day I was interviewed for the FAAA podcast.

Course 52