Webbiquity SMM

DECEMBER 10, 2013

Globally, about three-quarters of all B2B vendors use case studies in their marketing efforts. The roads less traveled: less than half of North American B2B firms use microsites (40%), mobile content (38%), ebooks (34%), mobile apps (28%), podcasts (26%), print newsletters (22%) or gamification (10%) for marketing.(

Statistics 207

Statistics B2B Content Marketing 207

SocialFish

JANUARY 11, 2011

We have some great stuff in the works, including a new Open Community case study series by Deirdre Reid , and an interview series where we’ll be talking to several top association CEO’s about the ideas in our little book. Facebook Groups And Facebook Pages – Everything You Need To Know. Has ASAE Lost Its Mojo?

Postrank 170

Postrank Handbook Case Study Press Release 170

Oktopost

JULY 15, 2020

Those conversion rates carry over to paid ads, too, with another HubSpot study showing LinkedIn ads converting at 6.1% , more than double the rate of comparable Google ads. LinkedIn’s cost per click is higher, but the conversion rate makes it a much better value for B2B marketers—and the numbers and case studies bear this out.

B2B 148

B2B LinkedIn Tips Marketing 148

Oktopost

MARCH 22, 2022

An advocacy marketing strategy involves mobilizing and engaging a company’s customers, staff, and other partners to promote products and services. Learn about what makes your products unique by analyzing the quality of your merchandise and conducting focus groups. Advocacy programs are primarily marketing strategies.

Marketing 88

Marketing Loyalty Case Study Cost 88

Buffer Social

DECEMBER 4, 2019

Of that group, 25% give you their email address When you send that group an email, 25% of them open it. Of that group, you can message 99% of them Open rates are quite high for chatbots, around 75%. So from the group that sees your message and opens it, let’s say that 48% click through And then 1% purchase something.

Social Media 98

Social Media Instagram Apparel Groups 98

Webbiquity SMM

DECEMBER 16, 2013

social media including blogs at 79%, case studies 55%, mobile content 11%); the most popular social networks for sharing content; content marketing budget plans; and most helpfully, how budget allocatiions vary by company size. What are some of the best tools and resources to help marketers create compelling infographics?

Content 201

Content Marketing B2B Journal 201

Proactive Report

MAY 6, 2014

The digital patient is tech-savvy, looking for health information online and often uses a mobile device to find what they want: The digital patient movement is growing rapidly – witness the LinkedIn Group that has more than 25,000 members. Social Media Case Studies'

Report 68

Report Case Study Study Mobile 68

Convince & Convert

JANUARY 27, 2015

Such is the case with Bhakti Chai , this month’s case study of marketing done well. Whether or not you have the amount of ambassadors Bhakti does, they are your easiest group to activate and the most effective marketers you have. Bhakti is a nationally-loved chai tea company based out of Boulder, Colorado. Live in it.

Case Study 60

Case Study Marketing How To Influencer 60

Audiense

JULY 29, 2016

This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games. — Samsung Mobile (@SamsungMobile) July 27, 2016. Economist Group. 0MZIeSZTXu https://t.co/Sz3Rj3Nfcs.

Campaign 110

Campaign Social Media Sports Mobile 110

Social Media Marketing

APRIL 8, 2011

It is from within this technology group that Vic Hayes tweaked the wireless Internet and would become known as the "father of Wi-Fi." Use of emails and phones has become a mobile endeavor that is no longer tied to the home- or office landline and stationary computer. Cases in point are the recent uprisings in Egypt and Tunisia.

Wireless 162

Wireless Drupal SMS Mobile 162

Harp Interactive

OCTOBER 9, 2009

Experiment with Flickr and/or YouTube groups to build media for specific events. Marvel Comics raised my impression of this with their Hulk statue Flickr group). Start a community group on Facebook or Ning or MySpace or LinkedIn around the space where your customer does business. Collect case studies of social media success.

Social Media 232

Social Media Press Release Marketing Widget 232

Small Business Mavericks

FEBRUARY 6, 2011

When it came to communications, 64% preferred promotional e-mails compared to 25% traditional snail mail, 8% social media, and 5% for mobile phone. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? Are The Yellow Pages Outdated?

Social Media 187

Social Media Marketing Small Business Case Study 187

Webbiquity SMM

JANUARY 2, 2013

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. ” Another 20% of both groups say they use social media, but in an ad hoc manner. 25 Social Media Facts and Statistics.

Social Media 245

Social Media B2B Marketing SEO 245

Convince & Convert

JULY 5, 2013

From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. “I love that small groups of people, or individual voices, can be heard through social media.” Huge thanks to our amazing sponsors for helping us make this happen.

Social Media 140

Social Media Brands How To Case Study 140

Adam Cohen

JULY 12, 2010

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. Knowing Customer Behaviors What internal group knows more about your customer’s behaviors and acts?

Research 265

Research Social Media Marketing Retail 265

The Realtime Report

AUGUST 27, 2012

As a mobile-friendly platform, Twitter has been used by farmers to share information, check realtime conditions, and connect with customers from its earliest days – CNN reported on this as early as 2009. A group called Open Food is collaborating on an open source API to share data about food.

API 178

API Education Social Media Research 178

Hootsuite

SEPTEMBER 16, 2022

JennyBot was available on Slush’s website and mobile app. Source: Acquire Case Study. The Dufresne Group, a premier Canadian home furnishing retailer, didn’t want to miss out on the sales opportunity. Here are three of the best customer service chatbot examples we’ve come across in 2022. Sales chatbot examples.

Examples 96

Examples FAQ Insurance Retail 96

Audiense

JULY 29, 2016

This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games. — Samsung Mobile (@SamsungMobile) July 27, 2016. Economist Group. 0MZIeSZTXu https://t.co/Sz3Rj3Nfcs.

Campaign 60

Campaign Social Media Sports Mobile 60

Laurel Papworth

FEBRUARY 13, 2010

NOTE from Twitter: Alex Avery pointed out that Hitwise have some generic social network figures for seniors: The 25-34, 35-44 and 45-54 age groups all represent a similar percentage of the Social Networking and Forums share of visits and each are over represented against the online population. Additional top insights: 70.8%

Hitwise 110

Hitwise Facebook Statistics Social Networking 110

Buzz Marketing for Technology

JUNE 27, 2008

His group relaunched the COP to cover all equipment in that business unit. To combat this, Brad DeLong, CIO for Orix Capital Markets (a division of Orix USA), seeks out the people he calls the groups "emotional leaders.". Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library.

Company 122

Company How To Case Study Mobile 122

Laurel Papworth

DECEMBER 17, 2009

The Media Survival Guide has a bunch of sections with pieces from Industry Head, a panel, case study, future directions etc in Out of Home, Search, Direct Marketing, Web, Print, TV Radio, Mobile, Events/Experiential and Social Media. Jolaine Boyd, group marketing manager, Telstra @bigpondteam.

Industry 64

Industry Social Media Influencer Mobile 64

Proactive Report

APRIL 16, 2019

They can also call and make an appointment if they’re searching on a mobile device. – The ‘call now’ button for mobile users. – The ‘call now’ button for mobile users. You can see age groups, gender, and location. It Gives Searchers Useful Information. – Hours of operation. – Busy Periods.

Google 53

Google Review Mobile List 53

Convince & Convert

MARCH 1, 2016

Through our consulting practice here at Convince & Convert, my colleagues and I discovered that customer service is being disrupted in the same ways and for the same reasons that marketing has been disrupted – mobile, Millennials, social media. Why this Book is For You. There are B2B examples and B2C examples.

Posterous 60

Posterous Case Study Buy Research 60

Keyhole.co

JANUARY 27, 2023

TikTok allows content creators to make videos in different time durations, letting them showcase their products, share case studies and give a sneak peek at their company’s culture. In the image below, you can see how Nokia Mobile responds to each customer’s concerns on its Twitter handle.

ROI 52

ROI B2B Social Media How To 52

Convince & Convert

NOVEMBER 21, 2011

The company itself is a joint venture between Artistech (Kelowna, British Columbia) and beverage consultancy Artisan Group (Vancouver). Conceived in July, 2010 by Brad Marshall (a partner in digital agency Artistech), include() currently offers a Merlot Rose and Bordeaux style red blend.

Products 139

Products Social Media Smart Phone SMS 139

Hootsuite

MAY 11, 2023

Give advice on how to find and apply for grants or scholarships If you are part of a college, university, non-profit, or minority group, share resources and advice on how to find and apply for grants and scholarships. This could be a virtual get-together, a charity drive, or a fundraiser.

YouTube 103

YouTube Video Film Sports 103

Sprout Social

MAY 25, 2016

With Scope, not only can you review and share desktop and mobile previews of your own emails, but you can also take an email you’ve received and use the Code Inspector tool to look behind the scenes and see how they pulled it off. VWO offers a variety of paid and free testing tools and case studies for marketers.

Tools 111

Tools Marketing Template Templates 111

Pixlee

DECEMBER 29, 2017

Touted as the largest digital travel conference on the West Coast, Eye for Travel Summit is separated into three separate themes: Mobile and Tech Innovation Strategies; Social Media, Marketing, and Data Strategies; and Startup Village. Eye for Travel : San Francisco, CA (April 9-10 2018).

Travel 40

Travel Conference Tourism Forums 40

Pixlee

DECEMBER 29, 2016

Touted as the largest digital travel conference on the West Coast, Eye for Travel Summit is separated into three separate themes: Mobile and Tech Innovation Strategies; Social Media, Marketing, and Data Strategies; and Startup Village. Eye for Travel : San Francisco, CA (April 24-27 2017).

Travel 47

Travel Conference Tourism Hotels 47

Buzz Marketing for Technology

JUNE 27, 2008

Get Emerging Tech via: Mobile. Of course, as you can see in the second map above, “there are obvious biases in the data, with 15- to 30-year-olds being by far the biggest groups of users. ’&# And obviously, this study covered only users of Microsoft messenging system. The Mobile Gadgeteer. Newsletters.

Instant Messaging 130

Instant Messaging Trends Microsoft Wireless 130

Convince & Convert

JULY 19, 2011

A Practical Case Study of Tracking Engagement. Subscriptions Initiated: email, print, and mobile signups through wish.org. We believe that this group of behaviors leads to other behaviors that are desirable at the financial, business level. Page Views of Mission-Centric Content: wish stories and videos.

Engagement 121

Engagement Metrics ROI Sites 121

Saying It Social

AUGUST 24, 2010

If you follow along at all with social media case studies, you’ve undoubtedly heard about the great things Whole Foods is doing. And just in case you missed the sign outside… Naked Pizza makes it pretty hard for you to miss that they are on Twitter. It just sounds so elite so we are following TLC on Twitter now!

Sites 204

Sites How To Foursquare Social Networking 204

Convince & Convert

JANUARY 26, 2012

Last week, the group convened to learn more about the Super Bowl festivities – which have a breadth almost unfathomably far beyond the football game. see the killer mobile app ) In addition to a briefing by the host committee, we were exhorted to help make Super Bowl 46 in Indianapolis the “most connected” Super Bowl ever.

Klout 121

Klout Committee Hosting Storify 121

Convince & Convert

JULY 19, 2011

A Practical Case Study of Tracking Engagement. Subscriptions Initiated: email, print, and mobile signups through wish.org. We believe that this group of behaviors leads to other behaviors that are desirable at the financial, business level. Page Views of Mission-Centric Content: wish stories and videos.

Engagement 116

Engagement Metrics ROI Sites 116

Proactive Report

SEPTEMBER 26, 2011

There are three main areas of the site: My Library, My Network and My Groups. You can create a group and invite people to join. Group members automatically get email notifications of new bookmarks added to the list, comment on or off the bookmarked pages and have threaded discussions about the content.

Social Media 89

Social Media Tools Press Release Blogger 89

Convince & Convert

SEPTEMBER 10, 2015

In an interview with AdAge , Tim Cawley (Group Creative Director for the agency behind the campaign with Century 21, Mullen) said, “The thinking was simple: Despite its dark, unsettling twists and turns, Breaking Bad is a show about family. Uncover the Hidden Pac-Man in Google Maps.

Brands 60

Brands Content Transportation LinkedIn 60

Jon Loomer

JULY 23, 2019

Fortunately, for advertisers who are in need of case studies , best practice guides , tips , resources , updates , and industry-specific information , Facebook offers a trove of helpful information presented in visually-appealing formats. I’ve grouped these by topical area to ease navigation. Facebook Mobile Studio.

Curation 167

Curation List Automotive Real Estate 167