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5 Core Pillars for Your Ecommerce Marketing Stack in 2022 

Pixlee

Let’s dive into five core elements you need to add to your marketing stack to compete in online retail in 2022. Robert Cialdini first explained the concept of “social proof” (sometimes called “informational social influence”) in his 1984 book “Influence.” That’s up 10.9% from one year ago, 81.9%

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Android Marketing For Local Small Businesses | Small Business.

Small Business Mavericks

You’d be competing only with offers for 60 places. In New York City, you’d be competing with 770 offers. Google seems to be paying a bit more attention to this local mobile marketing product, which it seemed to have abandoned as of last year. About Us What’s a Maverick? Or what if you were in Austin?

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How Online Travel Agencies can be More Like Amazon

Pixlee

Competing on price, especially in the era of Amazon, can feel like a losing battle. But one way OTA’s can learn from Amazon’s success (beyond offering competitive prices) is by adding value through bundled experiences and community-driven initiatives. Connected Customer Experience for Mobile. Add Value Beyond Low Prices.

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Poor Social Responsiveness Risks Tarnishing a Brand’s Image

Techipedia: Tamar Weinberg

Now, small and medium businesses can compete with the big guys when it comes to getting their brand out there and establishing awareness where it matters. We live in a real-time world; monitor your Twitter feeds and Facebook page and have someone available who is competent to respond. Create novel content or mobile apps, for example.

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25 Random Observations about #MozCon Speakers

Adam Sherk

Dana DiTomaso – I liked her ideas and her creativity, and she has lots of good ways for smaller brands to compete against the big ones in local SEO. Will Critchlow – Will gets a special mention for throwing his real mobile phone off the stage and into the audience. She did an excellent job with her community building tips too.

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Four Free Digital Marketing Tools for Non-Profits

Waxing UnLyrical

Mobify Given the huge uptake in mobile web use , you know by now that if your site isn’t optimized for mobile devices, you are likely missing out on opportunities left and right to connect with your audiences. per keyword, which can prevent you from competing for more competitive search terms. Wanna Subscribe?

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Fetching Friday – Resources Mashup & My Arizona

Kikolani

New Freelance Writer Community: About Writing Squared – Interview with Anne Wayman and Lori Widmer, the founders of About Writing Squared: The Supportive Community for Freelance Writers and Other Creatives. Find out what it is. Freelancing. Photo of the Week.

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