article thumbnail

6 Crucial Findings From Netline’s 2024 B2B Content Consumption Report

Convince & Convert

For the past eight years, NetLine’s annual analysis of B2B content consumption and demand has stood as a lighthouse for marketers navigating the stormy waters of content strategy and lead generation. In 2023, user demand for gated B2B content rose 14.3%. Full report goes live next week. Unreasonable statement? This is a preview.

B2B 156
article thumbnail

Revolutionizing Retail: ‘Humanized’ Live Online Video Sales Spurring Seismic eComm Paradigm Shifts

The Realtime Report

Revolutionizing Retail: ‘Humanized’ Live Online Video Sales Spurring Seismic eComm Paradigm Shifts. This as exemplified by the profound impact that live, in-person online video is now poised to make on the global e-retail trade, which some estimates project will grow to a staggering 5.4 Merilee Kern. trillion U.S. dollars in 2022.

Retail 91
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Top B2B Brands on Social Media

Social Media Strategies Summit

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. B2B brands can really stand out by providing educational – and entertaining – video for their customers and clients. #4

B2B 150
article thumbnail

Two Types of Online B2B Marketplaces Small Businesses Should Know

The Realtime Report

Two Types of Online B2B Marketplaces. Think about all the costs about establishing what is in fact a new company, such as office and retail space, workforce, and complying with the local regulation. Instead, it is far easier for small businesses to sell B2B, i.e. to find another company interested in purchasing the products.

article thumbnail

Post Performance Report: Brands transforming social customer care

Sprout Social

Welcome back to the Post Performance Report (PPR), a series where we compile and analyze social media posts and campaigns inspiring us, and breakdown what makes them so genius. A reminder that even B2B social customer care should be person-first. The play: B2B brands, this one’s for you: Humanize. Talk like a human.

Report 64
article thumbnail

Why Social Media Matters for B2B Vendors

Webbiquity SMM

B2B marketing executives, however, tend to be a bit more skeptical. Though adoption is increasing, many b2b marketers still question the true effectiveness of social media for reaching business buyers. Still, social media is rapidly becoming an essential component of the b2b marketing mix.

B2B 190
article thumbnail

Email Marketing vs. SMS: Which to choose for business in 2022?

The Realtime Report

It is used in B2B, online stores, services, web services and even show business. A report for each SMS will allow you to predict the results of informing. SMS to potential customers is sent not only by classic retail outlets, but also by online stores and services. Email marketing is a universal channel. What Is Email Marketing.

SMS 167