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Main Page - Social Patterns

Home About The Book Patterns Events Designing Social Interfaces Views Page Discussion View source History Personal tools Log in / create account Navigation Main Page Community portal Current events Recent changes Random page Help Search Toolbox What links here Related changes Upload file Special pages Printable version Permanent link Main Page From Social Patterns Jump to: navigation , search #What is this site? Whats a pattern? 5+ Anti-Patterns 1.5 Pattern Sites 4.4.1

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Making Data Relevant: The New Metrics for Social Marketing

Invest in Data Measuring the impact of social media campaigns is systemically different from that of traditional marketing campaigns. While data is abundant, it is by nature unstructured. Making Data Relevant: The New Metrics for Social Marketing – Mashable [.]

Breaking Up Google

Geoff Livingston

The search monopoly impacts almost every part of the Internet, from content creation to email to data collection. Consider how the company uses data sourced from Google+, Android phones, Chrome browsers, organic searches and soon its sensors (via the Nest acquisition ) to customize ads.

Technology Challenges Facing Today’s Marketing Workforce

Geoff Livingston

These have somewhat complex processes for data owners with hand offs and usage rules. C) Marketers are often the front line of managing these systems, putting in place the controls for usage and figuring out ways to avoid corrupting data, so the output is remains of value.

Realignment #3: From Passive Knowledge to Collaborative Discovery


What good will it do you if you stock your library with cutting-edge data that is not easily searchable or accessible to busy executives who are constantly on the move? Discovery, experimentation and applications of “lessons learned” are the way they do things and arrive at decisions.

Online Marketing 101 for Entrepreneurs


Your site support usually comes with analytics or data breakdown. You’ll find patterns of access to favorite products, services or links, for instance. Social media also touches on mobile applications or apps.

17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

The application I’m talking about is Raven Tools (aff). The data allows me to make intelligent decisions on how to evolve my social media strategy – which is why Raven Tools is my favorite social media tool.

Tools 155

Tips To Improve Performance in Google Shopping

Social Media Marketing

Actually the competition in this channel is pretty low due to the large volume of work involved in developing the product data and then maintaining that data. Write descriptions focused on pattern, texture, shape and technical aspects.

CPC 30

The Complete Beginner’s Guide to Quora Ads

agora pulse

The data speaks for itself. This keeps the overall experience consistent and you are able to analyze the data at all the levels – whole account, campaign, ad set, or ad. The dashboard gives you the ability to analyze data from a particular time period.

Is your Organization Capable of Unorthodox Thinking?


Unless you can get your organization to challenge assumptions and think outside formulaic patterns and solutions, you cannot expect different results or steer it into a different future. Then we realized, “Whoa, everybody who wants to build web-scale applications is going to need this.”

How to Market Your Brand to All Generations with Social, Content, and More

Simply Measured

Some content will be generally applicable for your whole audience. So, if you’re marketing on Facebook or Pinterest, make your content more applicable to any age group. So, if your audience consists of people of various ages, you could send out one email, customized by demographic data.

Meme 26

[INTERVIEW] How the University of Chester’s first-class social strategy gets them to the head of the class


To see how well we’re doing this, I track against our nearest ten or so competitors, as identified by course application data. This includes social activity, and it shows the different, shifting patterns among age groups in prospective students and current university.

Class 30

An Explicit Link Between PRISM and Social Media Intelligence

Net-Savvy Executive

emphasis added] Wright has a fairly alarmist—but accurate—take on something that''s obvious to anyone who thinks about it: outside of a few protected spaces, what we do in social media is public, and government security and law enforcement agencies are using that data.

Inbound Marketing vs. Content Marketing – What’s the Difference?

Writtent Blog

These fast-shifting behavior patterns have rendered many forms of traditional marketing a lot less effective than they used to be. Sure, they’re data, and data is information, and information is content.

106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity SMM

76% of marketers say they need to be more data-focused to succeed, and 74% agree that “capturing and applying data to inform and drive marketing activities is the new reality.”

10 Reasons Market Research is Critical to Social Media

Adam Cohen

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. It’s this team that businesses leans on to get hard data on what will happen.

Six ways to make Web 2.0 work - The McKinsey Quarterly - Six ways Web 2.0 work - Business Technology - Application Management

These business leaders are correct in thinking that participatory technologies are founded upon bottom-up involvement from frontline staffers and that this pattern is fundamentally different from the rollout of ERP systems, for example, where compliance with rules is mandatory. In earlier IT campaigns, identifying and prioritizing the applications that would generate the greatest business value was relatively easy.

How to Use Customer Service to Make Great Content Marketing

Convince & Convert

So it makes a lot of sense, on both the customer experience and cost efficiency fronts, to mine your complaints and feedback for patterns and commonalities, and then address those issues with easy-to-access online information. Image via

Never Run Out of Content to Share: 70+ Places to Curate Great Content

Buffer Social

Data, Data Visualization, and Data Science. Information is Beautiful : Dedicated to distilling the world’s data, information and knowledge into beautiful, interesting and, above all, useful visualizations, infographics, and diagrams. . Flowing Data : FlowingData explores how statisticians, designers, data scientists, and others use analysis, visualization, and exploration to understand data and ourselves. .

3 Critical Considerations Before Tackling Facebook’s New Contest Option

Convince & Convert

To be transparent, my firm offers Facebook contest applications , but I made a promise to Jay Baer that this post will be based on facts and not opinions, so let’s look at this new content landscape factually, with an emphasis on 3 critical considerations. Data collection limitations.

10 Book Recommendations From Team Sprout

Sprout Social

While it focuses on the C language, it outlines useful concepts and design patterns for any programmer looking to build well-architected, efficient programs. It’s an engaging and practical read that’s immediately applicable for Javascript development that is also a great first pick for a team book club or professional development side session. Willink takes these lessons from the military and makes them applicable in everyday professional and personal settings.

Team 18

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

We’re all hungry for data. ” Social Networking Growth Stats and Patterns by Social Media Today. And 32 percent of them contribute or read micro-feeds using Twitter or a similar application.”

Fetching Friday – Resources Mashup & Facebook Reassurance


12 Best iPad Applications for Designers – The top iPad applications for designers and creatives. 18 Considerations To Determine Which Call Tracking Metrics Matter For Your Business – One challenge for online marketers is data overload.

Moving From Back Pats to Business, Social CRM Is For Real

Convince & Convert

As marketers try to determine appropriate resourcing, one of the big measurement and accountability challenges faced by social media is the anonymity inherent in most social data. Visit this application form to request participation.

From Shared Databases to Communities of Practice: A Taxonomy of Collaboratories

Buzz Marketing for Technology

The types are: Distributed Research Centers, Shared Instruments, Community Data Systems, Open Community Contribution Systems, Virtual Communities of Practice, Virtual Learning Communities, and Community Infrastructure Projects. A larger-scale classification scheme has been developed by Chompalov and Shrum (1999) based on data from Phase I of the American Institute of Physics (AIP) Study of Multi-Institutional Collaborations (AIP, 1992, 1995, 1999). Community Data Systems.

Toward a New Knowledge Society

Buzz Marketing for Technology

Laws of Nature - Essential natures of things - Mathematical and logical theorems Plato Slide 4: Things like: -circumstances -instances -applications Concrete Particular Slide 5: It was the good old H-D Model (Hypothetico-Deductive Model) Hempel Slide 6: Based on: -Observation - Generalization - Prediction - Verification (or falsification) Popper Slide 7: The world Wittgenstein is a totality of facts, not things (we still believe this, donâ??t categories New: patterns â??

11 Deadly Mistakes Everyone Makes That Kill SEO and Conversion


Google started doing this by giving people better results based on both keyword searches and search patterns. Just look at the data-driven answer that Neil Patel wrote about on QuickSprout. When looking to set up a website, most of us are rather linear in our approach.

Why I’ll Keep Growing My Private Link Network After Google’s “Crackdown”

Viper Chill

After all, Google’s very own John Meuller stated at such: “Yes, assuming the issues are resolved in the meantime, with an update of our algorithm or its data, it will no longer be affecting your site.” Hopefully you’re starting to see a pattern here.

The Fifteen Classes of the Social Business Software Suite (Q4, 2010)

The social software space has ballooned into a disparate set of technologies, data types, and over 1000 vendors confusing buyers. More data to be revealed shortly.

Class 33

The Ultimate Guide to Keyword Research

Viper Chill

Second only to the Google Keyword Tool in my opinion for stats that actually come from sources, the offering gathers its data from Dogpile and MetaCrawler. According to SEOmoz, Wordtracker also get their data from search queries performed on Yahoo.

Holy Twit – Increased Tweet Volume Drives Results

Convince & Convert

Buffer’s data shows that within 2 weeks of starting to use the system, users’ clicks increase by 200%, and retweets by 100%. After signing up for Buffer ($0 – $30 per month), users send 150% more tweets than they did before using the application.

Real-Time News Curation - The Complete Guide Part 6: The Tools Universe

Another early player in this space, alive and kicking to this day, is Pito Salas’ formidable BlogBridge , a cross-platform downloadable application that has most if not all of the features a modern content or news curator would want. Application and use?

An Extensive Guide To Web Form Usability

Validation These measures ensure that the data submitted by the user conforms to acceptable parameters. Colons at the end of labels UI guidelines for some desktop applications and operating systems such as Windows recommend adding colons at the end of form labels. Magazine. Network.

How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

While it’s become a something of a buzzword, thinking about your content promotion plan in the ‘Paid-Earned-Owned’ matrix is a useful cognitive pattern. Content marketing evangelists have spoken – “Create great content that appeals to your customers and you’ll profit.”.

5 Essential Spreadsheets for Social Media Analytics

It also visualizes the data with a pretty pie chart. Then, you’ll be able to authenticate your own application. Instead of being able to view a trending topic chronologically, the program takes public tweet data and uses pattern based analytics to categorize trends within trends. Top Stories Photo & Video Galleries Top Lists Trending Topics Twitter YouTube Facebook iPhone Google Video More Topics. People Recommended Mashable Staff More people.

5 Ways to Develop a Unique Selling Proposition

Convince & Convert

While there’s no argument that Jeffries’ comments were insensitive, the wave of negative responses that followed came mostly from older consumers and it didn’t appear to affect the purchasing patterns of A&F’s younger customers.

4 Ways your Brand Can Get Festive This Holiday Season


I also discuss how you can use data to ensure that your holiday content gets the engagement it deserves. Once you arrange the 150,000 odd brand Tweets and Posts published around Christmas in the order of engagement, you will notice some patterns in the content that gained traction.

Integrate Social Networks with your Corporate Website with ‘Social Sign On’

Single Sign On systems don’t go away they simple aggregate this new level of data. Gigya has conducted a survey with a third party to find out The value of Social Sign On (PDF) and has a myriad of graphs and user awareness demand data in this report.

3 Ways to Analyze Facebook Fan Page Traffic «

The Marketing Blog

If your brand has a website, you would definitely want to analyze its performance in terms of visitor traffic, its navigation patterns, where the visitors are coming from etc. Moving beyond your website, the concept of analytics is also strongly applicable to your other online initiatives as well. Fan Geography Since this is basic data, you might want to dig a little deeper and find out more about the geographic trends like where your fans are coming from.