Aggregate Social Network Data Using the New Group Report

Sprout Social

The Group Report allows you to compare and analyze your social strategy across networks by aggregating common metrics across channels and timeframes. To focus in on specific network growth, turn to the Twitter Profiles, Facebook Pages, Instagram Profiles and LinkedIn Company Pages Report.

The 21 Best Content Curation Tools

Webbiquity SMM

This works much like the highlighting feature in Kindle…it acts more like a news curator than a compiler — and there are plenty of aggregator apps out there — but it’s a fast way to check out what others are reading, too. A personalized news aggregator.

Why the Future of Social Community is Omni-Social

Convince & Convert

The online community pendulum is swinging back. It’s no longer enough to rely on social networks for community infrastructure. Smart companies are now combining owned and rented community functions into a 1+1=3 scenario I call Omni-Social.

The truth in online health communities

Harp Interactive

Like any company with marketing-savvy, they put in place an aggressive, integrated SEO and social media marketing plan in order to saturate the search engines with “their&# side of the story.

How to Create a Thriving B2B Advocacy Community

Convince & Convert

jtroyer Tweet This Giving Back to Your Top Influencers Back in 2003, VMware ‘s online community was centered around a forum. Today, despite the fractured social media landscape, their community still has one central home on the web: the VMware Community site.

How Companies Like Bored Panda, REI, and Vox Are Growing Their Organic Reach on Social Media

Buffer Social

Facebook Live) or by building a niche community through a Facebook Group, you can likely get a higher organic reach. Amino Apps – a network of niche communities. Flipboard – a news and social network aggregator.

Tips on How PR Pros Can Create Social Media Success


Get acquainted with news aggregation services. Therefore, it can be a good idea to use a blog aggregation tool such as Netvibes to create a dashboard of relevant content sources.

How to Fight For More Social Media Resources In Your Company

Convince & Convert

Even adorned with the latest and greatest social media management software and automation and workflow and APIs and the entire chorus line of digital marketing shiny objects, actual human beings in your company need to be at those controls. Social media management software companies, et al.

How Team Sprout Uses Its LinkedIn Company Pages Report

Sprout Social

As a SaaS B2B company, LinkedIn has become an increasingly important part of our social strategy. That’s why Sprout’s LinkedIn Company Pages Report is so important for our team.

Team 54

From Shared Databases to Communities of Practice: A Taxonomy of Collaboratories

Buzz Marketing for Technology

From shared databases to communities of practice: A taxonomy of collaboratories. From Shared Databases to Communities of Practice: A Taxonomy of Collaboratories. The types are: Distributed Research Centers, Shared Instruments, Community Data Systems, Open Community Contribution Systems, Virtual Communities of Practice, Virtual Learning Communities, and Community Infrastructure Projects. First, scientific knowledge is difficult to aggregate.

How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page.

URL 285

Where Most Got Social Business All Wrong, Including Me

Convince & Convert

Companies that want to become a social business for the sake of “becoming a social business” doesn’t make sense. Deploying internal communities using software platforms like IBM or Jive just because your competitors are doing so is a complete waste a time, money and resources.

Jive 129

5 Ways I’m Using LinkedIn – to Drive Traffic, Build Community, Generate Sales and Build Influence


Companies. In the last week I set ProBlogger up as a ‘Company’ on LinkedIn. I always knew you could do this but didn’t see the point, that was until I saw that you could also add your company’s products on LinkedIn.

You Need To Know: Social Media and Retail

Laurel Papworth

Because I am nosey – an asset in online community management – I decided to investigate further online. Google collects as many check-in services as it can, aggregates the reviews and then displays them. This article first appeared in on Smart Company. I travel. A lot.

How to Find Your Social Voice and Help Others Do the Same

Convince & Convert

Michele Wingate , Social Media Manager for American Family Insurance , joins the Social Pros Podcast this week todiscuss building lasting relationships on social media, complying with federal marketing regulations, and developing an internal community to support employees in social media.

How to Get Heard in a Noisy World

Convince & Convert

Go Where People Are Paying Attention People are busy, which is why they want to aggregate their news in one source. Drop the Stunts True story: I knew a business owner who really wanted to land a deal with a specific enterprise company.

How To 164

Top Five: Social networks invest in quality news

Sherrilynne Starkie

2 LinkedIn’s new ways to track companies. LinkedIn Pages, a refresh of LinkedIn Company Pages, help people engage with companies and organizations, and to connect with the people behind the company. Are you making the most of these features on your company’s Page?

News 195

How to Choose the Right Social Channels to Reach Your Customers

Convince & Convert

Let’s use a couple different competitive landscapes of companies to illustrate how you would choose the dominant channels for your organization. These same two companies bubble to the top of Facebook, with the most likes and total engagement.

B2B 171

How Groupon Integrates Social Media and Customer Experience

Convince & Convert

PaulMatson Tweet This One Playbook for All Groupon started as a local company that became global almost overnight , and this is baked right in to the culture. ” Paul structures his team carefully to ensure Groupon is able to engage on a local level as a global company.

Facebook Commenting Platform: Pros and Cons For Businesses

Dave Fleet

Comment syndication and aggregation – commenters can push their comments to Facebook; comments left as a reply over there are aggregated back on the original site. Do you think this is a net good or bad thing for companies?

Social Pros 29 – Lauren Vargas, Aetna

Convince & Convert

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. For early stage and start up companies there’s an analogy of alignment.

Invitation Avalanches, Attention Infidelity, and the Science of the Social Break-Up

Convince & Convert

The current relationship between companies and consumers via social media and email is unsustainable. 71% of Facebook members have become more selective about “liking&# companies. Is the golden goose poisoned before it’s even an adult?

3 Reasons To Dig Deeper In Social Listening

Convince & Convert

Tweet Guest post by Connie Bensen , the Director of Community Strategy and Social Media at Alterian , which provides leading marketing products for the enterprise. They create pockets of communities where like-minded people share information and seek advice.

Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

I did a website analysis and custom demonstration for a local IT recruiting company recently. This is a very successful company. They need a pipeline of companies that want to hire them to recruit on their behalf. By Peter Caputa.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Social media relies on the premise that we’ll believe what people tell us more readily than if we were told the same thing by a nameless, faceless company. world-wide shows that just 25% of respondents said their friends and peers are credible sources of information about companies – a decline of 20% since a similar analysis in 2008. That’s why it’s more important than ever for companies (in social media or otherwise) to embrace the truth.

Social Media Revenue: Huffington Post TechCrunch Valuations

Laurel Papworth

Currency itself has no inherent value except what we, the community/nation, put on it. Business: An online newspaper/news aggregator and group blog. The company has proven to be more than adept at balancing reporting the news with growing visitors and pageviews.

Is Your Executive on Twitter?

Koka Sexton

I got a message today about a website that shows the Tweets from some of the executives of the largest companies in America. Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Is Your Executive on Twitter?

Koka Sexton dot Com

Koka Sexton

I got a message today about a website that shows the Tweets from some of the executives of the largest companies in America. Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Is Your Executive on Twitter?

Twitter: @Anywhere announcement

Laurel Papworth

Keeping things open meant you could browse our site to read tweets from friends, celebrities, companies, media outlets, fictional characters, and more. to the video, aggregates the tweets about that video together on YouTube.

auDA misuse of power?

Laurel Papworth

about a year ago ,to create an online community of people annoyed with Optus. There is no Optus branding, my site aggregates all discussions re: Optus on social networking sites. Later I added other companies just to be fair. I registered

Nine years of Twitter

Sherrilynne Starkie

When I decided to start a PR company on a small island in the Irish Sea, I knew that being in a remote location would make the Internet an essential part of the business. Managing a community of thousands can be a bit overwhelming but Twitter Lists really help.

Cyberbullying and blogs – a case study Mumbrella

Laurel Papworth

Note to bloggers: if you point out fallacies in the way companies do marketing, PR and so forth, you can have pretty intense debates. So I thought I’d aggregate the attributes of Cyberbullying/CyberStalking amongst adults. What is a cyberbully?

Cool Association Jobs This Week – December 8


RGI is an AMC Institute Accredited Association Management Company. Manager, Marketing and Design , Giordano Dance Chicago – Giordano Dance Chicago, an internationally-renowned professional dance company, seeks an experienced, effective, and enthusiastic Manager, Marketing and Design.

Web 2.0 Expo – cool stuff seen on the floor of the show

Buzz Marketing for Technology

Here are a few companies in alphabetical order I thought had shown some real promise at the Web 2.0 They are the nexus of a digital marketing company mixed with a technology firm that does Microsoft CRM, Business Intelligence and Analytics to provide creative solutions for brand perception and instantiation. HiveLive – Platform for building unique communities I spoke to the CEO John Kimbel and visited with HiveLive crew on the Expo floor and was very impressed.

Why you won’t be able to scale your social media


Companies need to look very carefully at building peer to peer communities to help scale their efforts – such as customer service sites staffed by customers (the GetSatistfaction model). Towards the end, Owyang describes what he sees when he looks at a company’s website.

Fun and Features Take Center Stage in MINI’s #asktheNEWMINI Video Campaign

Convince & Convert

These are some of the questions posed by MINI’s passionate fan community in the company’s #asktheNEWMINI campaign. According to the company’s blog , the videos are shot in a 3000 square meter airplane hangar in Munich. Image via “What’s the best trick you can do?”

Sysomos Audience Moves Towards Measuring Social Media ROI

Dave Fleet

However, Audience really focuses in a different direction, providing tools that should pique the interest of your sales, marketing and community management folks alike. This has implications for several functions within companies: Sales. Community management.

The 29 Best Social Media Monitoring Tools

Webbiquity SMM

That means if you are only monitoring your brand’s social media accounts, you’re missing most of the social conversation about your company, products, and services. Identify sudden changes in the discussion volume to protect your company image.

Tools 271

A Social Network For Genetics Research: Can It Help Isolate Parkinson’s Genes?

The Realtime Report

The company has already collected more than 125,000 DNA samples from customers, and is now specifically reaching out to those with Parkinson’s, in an effort to find new genes linked to the disease. Can social networks help with medical research?

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity SMM

For smaller companies, Meshfire, Sendible, and Hootsuite lead the pack. And for the midsize company, Sendible, Meshfire (again), and Oktopost are leaders.

Review 284

Blogging Upstream

Waxing UnLyrical

But Tootzypop is part of the Glam Media network of sites, and I know from placement on Glam verticals that it’s our posts on exactly these topics that tend to get the highest aggregated traffic. Does my audience want entertainment, or community, or both? Guest post by Marcia Zellers.

Why Reddit Continues to be Relevant


According to Digg’s top brass, these changes were meant to bring in more revenue to the site, giving corporations and companies more control over content and more exposure for their own content.

Reddit 167

Why Customer Service is the Future of Social Marketing

Techipedia: Tamar Weinberg

Without the true community that helped build Digg, it died. The hospitality company wanted to fire that brand and retain one that had some rhyme and reason to their social media marketing. The data was aggregated by RescueTime , a great productivity app tracker.).

Digg 228