Buffer Social

OCTOBER 17, 2017

(Last updated: October 2017). Here’s a summary of all the changes that are relevant to social media marketers, in reverse-chronological order. August 28, 2017: Pages that share false news will no longer be able to run Facebook ads. August 17, 2017: Posts that pretends to be a video will be demoted in the News Feed.

List 190

List Facebook Feed Feedly 190

Hootsuite

FEBRUARY 24, 2020

Can I Use This Photo on Social Media? It’s well known that images click on social media. But sourcing images for social media isn’t always straightforward. Especially if an image is used for social media marketing. Bonus: Get the always-up-to-date social media image size cheat sheet.

Social Media 145

Social Media Public Domain Creative Commons Fair Use 145

The Realtime Report

JANUARY 16, 2014

billion people across the globe in 2014, according to the latest estimates from eMarketer. billion by the end of 2014; this means nearly one-quarter of the worldwide population will use a smartphone at least monthly in the coming year. between 2013 and 2017, mobile phone penetration will rise from 61% to 69% of the global population.

Mobile 170

Mobile Statistics Study Data 170

Proactive Report

MAY 8, 2017

Download the PDF of the Social Media Strategy Template here. Download the PDF of the Social Media Strategy Template here. Almost three-quarters of all adults are active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business.

Template 56

Template Templates Social Media Strategy 56

Oktopost

SEPTEMBER 8, 2022

But what data should social media marketers be looking at to prove their worth and make an impact on the organization? Hot Topics of this episode include: Why every marketer needs to be a generalist, stay clear of trends, and practice both digital and media literacy. Wired to be Wowed, 2014. Background.

Engagement 131

Engagement Training Apple Conference 131

Hootsuite

JUNE 25, 2019

A little inspiration goes a long way when it comes to brainstorming social media contest ideas. PS: before launching your social media contest be sure to make sure it doesn’t violate the platforms’ T&Cs or R&Rs.). 7 Social media contest ideas to increase engagement. Like and/or comment to win.

Examples 111

Examples Social Media Instagram Hashtag 111

Hootsuite

NOVEMBER 25, 2015

If you’re looking at the most common topics discussed by social media managers today, it’s probably a toss-up between two things: social media advertising and emojis. It feels like every month a social network unveils a new social media advertising tool. Social media advertising usage statistics.

Advertising 112

Advertising Social Media List Statistics 112

Sprout Social

JANUARY 19, 2017

We’re thrilled to share that Sprout Social has been named to G2 Crowd’s “Best Software for Marketing Teams” list for 2017, an honor we believe reflects our commitment to making social media marketing an inclusive, collaborative effort. Since 2014 G2 Crowd has annually released a “Best Software” list based on reviews.

Software 40

Software List Collaboration Class 40

Laurel Papworth

AUGUST 24, 2017

Dear Students, just a quick note – the Facebook Groups app for Android and iPhone will be gone Sep 1st 2017. In 2014, we launched the Facebook Groups app for iOS and Android to help people access and share more easily with all of their groups. I use the app, so I’m grumpy. But hey, we aren’t paying for it.

Groups 53

Groups Groups Facebook Badge 53

Sprout Social

MAY 8, 2017

Social media goals operate in the same way. Social media marketing spending in the US is expected to more than double from $7.52 billion in 2014 to $17.34 A key to justifying your social media work is setting up measurable goals that can showcase improvements in your digital presence. billion in 2019.

Social Media 105

Social Media How To Metrics ROI 105

Ignite Social Media

OCTOBER 19, 2017

I did a highly unscientific search on Untappd (the social media channel for beer) for “yam OR pumpkin” and was served 15,760 beer results. 2014 was a massive year for pumpkin beer conversations in September and October. Every year, mentions peaked in October; though 2017 has potential to be an exception.

Trends 94

Trends Data Conversation Analysis 94

Buffer Social

JUNE 30, 2017

Do you remember your first social media profile? Or, how about your first social media post? Social media has changed and evolved so much since the early days, it’s almost hard to believe how far we’ve come. How people use social media has changed as well. Let’s dive in!

Social Media 111

Social Media MySpace Hashtag News 111

Buffer Social

OCTOBER 1, 2018

Just a year later, in 2014, it would reach only about six percent of its fans. That means for every 100 fans of a Page, an organic post will reach, on average, only five or fewer people 1 These data are from a research by Social@Ogilvy. Is it the end of organic reach on social media? I don’t think so.

Organization 108

Organization Flipboard Social Media Company 108

Jon Loomer

APRIL 24, 2023

It’s where my social media presence as a business was born. My page’s best year was probably 2017. My best years on YouTube were probably from 2013 to 2014, but I’ve used it very inconsistently since then. My page has been through lots of ups and downs since then. Let’s focus on recent history.

Platform 178

Platform Video Instagram YouTube 178

Buffer Social

AUGUST 16, 2023

We shared a post about where your money went when buying a $10 Buffer plan back in 2014 — but it was well time for an update. Since 2014 our team has grown from 34 to 78 team members. Our Average Sale Price (ASP) in 2014 was $13, while our total Operating Costs were $3,575,897.

Price 70

Price Buy Insurance Cost 70

The Realtime Report

DECEMBER 19, 2013

And in 2014 total mobile ad spend is expected to nearly double, reaching almost £2.26 By 2017, eMarketer estimates that mobile ad spending will account for well over half of the total digital ad spend in the UK. Mobile ad spend for 2013 will total over £1 billion (around $1.89 billion) in the UK. billion (or more than $3.58

Mobile 142

Mobile Statistics Retail Advertising 142

Webbiquity SMM

FEBRUARY 23, 2016

marketers used the site in 2015, and that figure is expected to approach 70% by 2017) while Google+ is struggling (though it has 300 million active monthly users worldwide, less than 6 million made any public posts in 2015). Image credit: Social Media Examiner. Social Media Examiner ). Social Media Examiner ).

Social Networking 100

Social Networking B2B LinkedIn Instagram 100

Hootsuite

DECEMBER 17, 2019

This year’s YouTube stats show that—spoiler alert—YouTube is still bigger than all the other social media platforms. This number has increased 40% in the five years between 2014 and 2019. Watch time for videos on “which product to buy” doubled between 2017 and 2018. And every other website, too, except for Google.).

Statistics 145

Statistics YouTube Marketing HootSuite 145

Unmetric

AUGUST 17, 2018

Vivo entered the Indian market in December 2014 and largely stayed under the radar until it acquired the title sponsorship for IPL in 2016. This was a huge jump considering that the brand added just 24K new fans during the IPL 2017 season. Total brand posts and total number of interactions on Facebook in 2016, 2017 and 2018.

Campaign 60

Campaign Hashtag Twitter Publishing 60

Pixlee

SEPTEMBER 3, 2020

In 2017, Nike was recognized for introducing a hijab designed expressly for Muslim women athletes, and in 2019, the brand launched a new line of swimwear also designed for women who wear a hijab. The brand’s #AerieREAL campaign, which committed to stopping editing photos of its models, launched in 2014.

Brands 77

Brands Content Authentication Campaign 77

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. avid food TV viewers.

Travel 75

Travel Hosting Social Media Influencer 75

Net-Savvy Executive

JUNE 27, 2017

I've just updated it for the first time since 2014. The Analyst's Canvas ( First Look , 2017) is the big one at the moment, because I'm actively looking for people to try it while it's still in development. What do we mean by language support (2012) and location (2012), or what professional services (2009) go with your SMA product.

Privacy 40

Privacy Open Source Exercises Skills 40

Unmetric

AUGUST 2, 2019

Campaigns like the 2018 #makersofthegame—a tribute to athlete Kobe Bryant who revolutionized sports and culture—and the 2017 #Breaking2—centered around athletes who embarked on running a marathon under 2 hours—were two campaigns that gave the brand a boost in engagement and follower growth. million followers (and counting!),

Instagram 155

Instagram Brands Fashion Sports 155

Ignite Social Media

FEBRUARY 9, 2017

More often than not Facebook plays a significant role in a brand’s social strategy. Back in 2014, everyone from brand marketers to local musicians started freaking out about the decreasing reach posts received following drastic changes to the News Feed algorithm. As such, brands rely on the community built around their pages.

Metrics 60

Metrics Brands Facebook Sample 60

Sprout Social

APRIL 19, 2019

Despite efforts to unseat it, Facebook is still the reigning social media network. Here are the important stats for marketers to know, categorized by topic and ready for you to use in your social media strategy. When searching for content and news sources, social media and Google are at the top of the list for people.

CPC 111

CPC Facebook Marketing Advertising 111

Twist Image

MAY 30, 2016

How's this for depressing: The Washington Post recently wrote an in-depth piece on kids these days and their social media usage , and in it was this startling statistic, courtesy a 2015 study by the nonprofit group Common Sense Media : Teens are spending nearly nine hours a day consuming media. common sense media.

Statistics 40

Statistics Project Study Social Media 40

The Social Media Hat

APRIL 13, 2017

Back in January of 2014, a solopreneur who was building up resources for primary and secondary educators reached out to me on Google+ for some assistance. She wanted some basic guidance on how to use social networks, and which she should be using. since 2014. The Complete Solo Build It! Review - An Insider’s Perspective.

Review 167

Review Domain Name Training Course 167

Hootsuite

APRIL 6, 2023

The history of social media is a long and storied one. It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline. So, how old is social media?

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. avid food TV viewers.

Travel 40

Travel Hosting Social Media Influencer 40

yMarketingMatters

SEPTEMBER 23, 2016

By 2017, an estimated 51.8% of social network users will use Instagram. Demographics: 28% of adult internet users used Instagram in 2015, up from 26% in September 2014 ( Source ). More than one-third of mobile phone users (89.4 million Americans) will be on Instagram at least once a month in 2016. Graph courtesy of mediakixi.

Instagram 100

Instagram Mobile Social Networking Hashtag 100

Convince & Convert

MARCH 2, 2015

His 2014 book “What Happens in Vegas Stays on YouTube” was recently nominated for a Pulitzer Prize, and he was voted the second most likable author in the world (second only to Harry Potter creator, J.K. In the beginning, Erik was talking about social media while everyone else was talking about SEO.

Content 60

Content Marketing B2B Journal 60

Convince & Convert

MARCH 4, 2016

According to Gartner, by 2017 the Chief Marketing Officer (CMO) will spend more on IT than the CIO. Validating the increase in spending on marketing technology, such as marketing automation and social media management, will require an even more specific understanding of each tool’s ROI. Integrated CRM. Integrated CRM.

ROI 60

ROI Statistics Software Metrics 60

Pixlee

SEPTEMBER 23, 2017

Social-media savvy travelers are making an indelible mark on the travel and hospitality industries. Nomadic Matt is well known when it comes to top social media influencers. It was also ranked as the top travel blog of Q2 2017 by the Expeditioner , which ranks blogs according to page views and not Alexa rankings.

Travel 66

Travel Influencer Brands Airlines 66

Convince & Convert

JANUARY 6, 2016

highlight to tweet) Don’t just stick to regular social media tactics or blogging. Promoting businesses on social media such as Facebook and Twitter is huge these days. Ride-sharing app Sidecar did this in 2014 when they partnered with famous bloggers to create a one-of-a-kind experience for their customers.

Strategy 60

Strategy Marketing Real Estate Campaign 60

Convince & Convert

MARCH 31, 2015

On July 1 of 2014, the world’s biggest advertiser officially killed marketing. Customer care and service is blending with marketing through social media engagement. Even the role of IT is shifting, as leading Gartner analyst Laura McLellan recently predicted that by 2017 CMOs will spend more on technology than CIOs.

Marketing 60

Marketing Journal Curation Team 60

Pam Moore

DECEMBER 11, 2016

What is included in this article and episode #228 of the Social Zoom Factor Podcast: . 2017 content marketing statistics. 2017 content marketing predictions. How to use our 2017 content marketing editorial calendar template ( download now ). 2017 Content Marketing Statistics You Should Know… . Orbit Media).

Template 167

Template Templates Content NewsCred 167

Koka Sexton

JANUARY 19, 2017

I had maneuvered my way over the years from the role of inside salesperson to being the head of social media at the world’s largest professional social network. Koka Sexton (@kokasexton) October 20, 2014. Koka Sexton (@kokasexton) January 5, 2017. The safe road holds no victory, only regret.

HootSuite 40

HootSuite Social Networking LinkedIn Curation 40