SocMed Sean

DECEMBER 18, 2018

Today’s guest post comes from Hazel Fogg, creative social media manager and editor at Academic Brits. Just recently she started to create her first social media course. Thanks to Hazel for sharing her thoughts on the use of humor in social media. They don’t want to be sold to.

Social Media 220

Social Media Meme Advertising Strategy 220

SocMed Sean

JANUARY 21, 2012

There is no doubt that 2012 is going to be THE year of social media. Put their product commercials and training videos on YouTube. Hand social media activities over to a junior staff member or intern with no communications experience. Those are all important factors in how NOT to engage in social media.

Social Media 280

Social Media Tumblr StumbleUpon Digg 280

Proactive Report

NOVEMBER 12, 2011

I saw one today in the Huffington Post that caught my eye because I agree with the 4 trends Beverly Macy highlighted: The rise of Social Intelligence. Social media education and training. Social Intelligence. The number of social media monitoring tools has exploded and at last count there were over 200 on the market.

Trends 103

Trends Social Media Social Graph Analysis 103

Mindjumpers

NOVEMBER 23, 2012

As of 2012, social is already too big to ignore. In the beginning of this year, Sara predicted that 2012 would be the year of visual communication – and she was quite right. The rise of Pinterest and Instagram as well as the creative uses of the Facebook Timeline proves this. What does this mean? What does this mean?

Social Media 269

Social Media Nielsen Aggregator Mobile 269

Webbiquity SMM

JANUARY 11, 2013

Though membership continues to grow for companies like Facebook, 2012 hasn’t been kind to the social giants when it comes to what they’re doing with all of our personal data and facts about ID theft online. This is where social networking is going in 2013.

Social Networking 172

Social Networking Privacy Policies Foursquare 172

Proactive Report

JANUARY 29, 2013

According to a 2012 study conducted by the Chartered Institute of Marketing (CIM), Ipsos ASI and Bloomberg, there is a skills gap in business use of social media. While the majority of businesses are using social media, only 6% say their social media skills and competencies are optimal.

Training 93

Training Company Social Media Skills 93

Proactive Report

DECEMBER 5, 2011

Today I am going back to the four social media trends Beverly Macy predicted would be hot in 2012 in the Huffington Post. The rise of Social Intelligence. Social media education and training. Social Media Intelligence is a sure bet in my view – see this post. Measurement.

Analytics 92

Analytics Trends Social Media ROI 92

The Realtime Report

JULY 26, 2012

Australian ranks fourth worldwide in social media penetration – behind only the US, Canada and South Korea. million Australians (44% of the total population) are predicted to be on social media in 2012, according to an eMarketer estimate. product information (48%). A total of 9.8 giveaways (54%).

Social Media 175

Social Media Discount Comparison Social Networking 175

Ari Herzog

MARCH 13, 2012

Periods may not be awesome but Kotex — the feminine care company that manufactures tampons, pads, and pantiliners — is doing awesome stuff online. Over on Twitter, the company is known as @Kotex and their page is ripe with similar questions as Facebook. Ari Herzog is currently seeking a full time position in social media.

Company 152

Company Tumblr Case Study Hashtag 152

The Realtime Report

APRIL 7, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). Twitter doubles down on TV in Europe – last week Twitter purchased two TV analytics companies, France’s Mesagraph and the U.K.’s

News 176

News Types Nielsen Social Media 176

Ignite Social Media

AUGUST 31, 2017

Six years ago, I published the post “ Five Not-Too-Distant Technologies that Might Change Social Media.” Just because it’s not as shiny as it was back in 2011/2012 doesn’t mean we should write it off. At the time of the post, several companies were emerging to focus on brain-computer interfaces (BCI).

Social Media 113

Social Media Project Apparel Trends 113

Socialized

NOVEMBER 26, 2009

Here are my five social media predictions for 2010. Location-Based Applications Will Dissolve Into General Social Networks. Services that are specifically location based will not experience the kinds of growth achieved by general purpose social networks. These companies could end up being acquired.

SocialText 250

SocialText Social Media Web 2.0 Astroturfing 250

Bill Hartzer

OCTOBER 12, 2012

Twitter and Facebook , as well as many other social media networks such as Pinterest, both encourage and endorse reverse social media hijacking. What is Reverse Social Media Hijacking? Reverse Social Media Hijacking occurs when someone goes to a social media site (such as Facebook, Twitter, Pinterest, etc.)

Domain Name 162

Domain Name Social Media Twitter Policies 162

Webbiquity SMM

DECEMBER 12, 2018

Engaging in social listening means going one step further than merely maintaining the presence of your brand on social media. You should be watching not just for @ or hashtag mentions, but to all instances where somebody drops the name of your company or product in conversations, on blogs, news websites.

Trends 168

Trends Marketing Influencer B2B 168

Mindjumpers

JULY 10, 2012

Mindjumpers Network is a global network of local country community managers enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value. Local vs. global. Not only about translation.

Activities 235

Activities Social Media Brands Guidelines 235

Ignite Social Media

MARCH 2, 2021

Social media marketers constantly try to balance the proven practices on established social networks with strategic bets on the up and comers. When I started Ignite Social Media in 2007, the battle between MySpace and Facebook still raged and Friendster was hanging on for dear life.

Upcoming 212

Upcoming Social Networking Privacy MySpace 212

Socialmedia.biz

JUNE 8, 2018

For instance, internet users create new social media accounts every day. You cannot underestimate the power and impact of social media in the business world today. Previously, people used social media platforms to chat, create friendships, share files, and perform other social activities.

Crimson Hexagon 76

Crimson Hexagon Social Media Sysomos Price 76

Rebekah Radice

MARCH 6, 2017

Want to create videos you can share on social media, but struggle to find the right tool? I’ve used Animoto since 2012 and while, in full disclosure, this is a sponsored post…. The Top Video Creation Tool for Social Media (and How to Use it). Videos increases consumer awareness around your product by 74%.

Video 134

Video Social Media Tools How To 134

Social Media Marketing

JUNE 12, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 130

Social Media Metadata Flipboard Metrics 130

Hootsuite

JUNE 28, 2023

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. What is dark social? Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more. What about in 2023?

HootSuite 120

HootSuite URL Analytics Forums 120

Buffer Social

DECEMBER 1, 2023

As part of my comprehensive Buffer onboarding — which had me up and running at full speed in a matter of weeks — I was tasked with setting up intro calls with the company executives.  Plus, I knew these company leaders were busy — when would I have the opportunity to pick their brains again?  ” 2.

Team 79

Team Engineering Company System 79

Sprout Social

OCTOBER 8, 2018

Let’s take a look at how five fitness brands are winning at social media. This powerhouse fitness clothing brand brings a multi-pronged approach to their social media and digital marketing efforts. Their Instagram account is by far the most popular of their social media accounts. Crunch Gym.

Social Media 88

Social Media Brands Instagram Training 88

Sprout Social

JUNE 23, 2016

At Sprout, we want to ensure that both our customers and employees are confident in using our products as well as understanding its business and industry impact. Jordan Balkin, a Product Education Specialist, takes care of that. Started at Sprout: November 2012. For new Sprout employees, what does product training look like?

Education 74

Education Team Meeting Products 74

Koka Sexton

DECEMBER 28, 2012

As part of the rollup for 2012 the awesome marketing team at InsideView and I are looking at all of the amazing traction we have made in the past 12 months. Since I started at InsideView in 2010 the goal has been to put a dent in the sales ecosystem around the company and the product. The ROI of Social Media.

Social Media 71

Social Media Sysomos Social CRM ROI 71

The Realtime Report

NOVEMBER 2, 2012

via SmartBlog on Social Media. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. LinkedIn just topped 187 million users and is outperforming Wall Street’s expectations, according to the company’s Q3 2012 Earnings Report.

Social Networking 177

Social Networking Activities LinkedIn Posterous 177

Convince & Convert

SEPTEMBER 1, 2015

Over the years, Convince & Convert has continued to refine its social media strategy process. Here’s one iteration, presented as a keynote speech to ESTO (Educational Seminar for Travel Organizations) in the fall of 2012. Social Media Strategy in 8 Steps (Summary). highlight to tweet).

Social Media 60

Social Media Strategy How To Marketing 60

Mindjumpers

JUNE 5, 2012

The Facebook-owned mobile photo editing and sharing network Instagram has been around since October 2010 and by April 2012, the platform had 30 million users worldwide. The community-based t-shirt company Threadless is a crowdsourcing business whose design is created and chosen by the online community.

Engagement 277

Engagement Instagram Crowdsourcing Upcoming 277

Hootsuite

MAY 18, 2023

Short videos are intended to be quick, easily digestible content for viewers scrolling through social media feeds or other outlets. In fact, Vine – the short-form video app introduced in 2012 – was an early pioneer of the format. Short-form video is also generally cheap and easy to produce and requires minimal production effort.

Video 112

Video HootSuite How To UGC 112

Firebelly

NOVEMBER 1, 2013

Pinterest Announces First Ad Product: Promoted Pins. By Tom Risen Pinterest is planning for the future of its photo-sharing website by experimenting with “promoted pins” to see how they can generate revenue, but the company told users that it is trying to be “tasteful” as it develops its advertising model.

Advertising 161

Advertising Social Media Groups Groups 161

Waxing UnLyrical

JANUARY 24, 2013

Attribute/drive creative social PR campaigns. Late last year, Kingsford Charcoal sought to identify “The Nicest Person in Social Media.” Kingsford worked with Marketwire’s engineering team to develop a script that identified people who tweeted the words “please,” thank you” and “thanks” most frequently in 2012.

Data 230

Data Sysomos Sentiment Analytics 230

The Realtime Report

OCTOBER 1, 2012

An innovative new campaign by Kellogg’s uses tweets as social media currency. Customers were tweeting in-store to claim their Crisps, and others were simply tweeting the hashtag to share the “products for tweets” concept. The response was very positive, AdAge reports. ” (AdAge).

Hashtag 173

Hashtag Campaign Products Social Media 173

Socialmedia.biz

SEPTEMBER 16, 2018

In a bid to compete with online shopping services such as Amazon, the social media site Instagram is currently developing a shopping app of its own. The new app will serve as competition to companies such as FourSxty and Shopify which currently promote plug-ins for Instagram business accounts to facilitate marketplace transactions.

Compete 102

Compete Instagram Fashion Sites 102

Diva Marketing Blog

DECEMBER 25, 2012

Customers would not be coerced into buying what they did not want; however, the real courage was if another store had a better or less expensive product Macy's would refer them there. . Unlike the impact of Macy's initiative, social media impact reaches beyond just one customer. That takes courage too. . Understand. Add value.

Social Media 91

Social Media Film Foursquare Loyalty 91

Waxing UnLyrical

NOVEMBER 27, 2012

For business-to-consumer companies, engagement can be fairly straightforward to get one’s head around, but still takes careful planning to measure appropriately. Erin Greenfield asked a great question about Pinterest measurement, and it’s a question that will grow in importance as companies develop their strategic use of Pinterest.

Analysis 198

Analysis Metrics Questions Communities 198

Mindjumpers

APRIL 19, 2012

Share relevant key moments in your company’s history as the founding of your company, events you’ve held or launch of a product. On February 29, 2012, Fanta posted a status update saying that the leap year day had disturbed the “Fanta time”. Similar Posts: 2012 Is The Year of Visual Communication.

Engagement 277

Engagement Facebook How To Eventful 277

Proactive Report

MARCH 14, 2013

Are you still wondering just how to integrate social media into your marketing mix? A new study from Radius Global Market Research (Radius GMR) may be able to shed some light on this question – they asked consumers how they use online and social media as they consider purchases within a number of key product categories.

Pharmaceuticals 66

Pharmaceuticals Social Media Survey Travel 66

Mindjumpers

OCTOBER 17, 2012

We frequently see companies making use of mobile apps to promote their brand. The app gives places such as bars and music venues a whole new way of connecting with their customers while it allows for Carlsberg to promote their products seamlessly. to communicate with the consumers and deliver experiences with our products.

Mobile 272

Mobile Brands Foursquare Eventful 272