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7 examples of influencer marketing campaigns

Sprout Social

According to our Pulse Survey, we found that companies are focused on the following brand-influencer partnerships: giveaways, product collaborations and influencer-led advertisements. Product collaborations Some 62% of marketers partner with influencers through product collaborations. Their brand collaboration with e.l.f

Examples 119
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Use of Social Media to Inspiration for All Businesses

Mindjumpers

Once you get active, it’s important to personalize audience experiences. For example, Southwest Airlines do the following: - Team members handling Facebook activity sign their names to their responses. Southwest Airlines is huge online – and to take care of that amount of activity, the company has a media group of five people.

Airlines 232
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Bloggers Flash Back to 2006 and Flash Forward to 2009

Diva Marketing Blog

Several 2006 wishes came true. Twitter found its way into the 2009 blogger wishes as did more ways to collaborate. I hope you enjoy the 2006 - 2009 comparisons. My second wish for 2006 is that I would like to see "professional journalists" get over themselves in their attitude to those of us who choose to blog.

Blogger 53
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Eight steps to thriving on information overload

Buzz Marketing for Technology

« Professional services network offsite: Tapping the Power of Collaboration | Main | Audio stream of radio interview on Facebook, networks, connectivity, and media » Eight steps to thriving on information overload. Reading and learning are what Stephen Covey refers to as Quadrant II activities - important but not urgent.

Web 2.0 244
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Interview with SMSsummit speaker Brendan Gahan of Mekanism

Social Media Strategies Summit

Gahan has been at the forefront of the social & influencer marketing space since 2006, creating disruptive campaigns for brands such as Mountain Dew, Unilever, MillerCoors, and The Olympics. We believe in collaboration, staying on top of emerging trends and technologies, and always using our best judgment.

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The Future of Work Weblog

Buzz Marketing for Technology

December 2006. November 2006. October 2006. September 2006. August 2006. April 2006. March 2006. February 2006. January 2006. Collaborative Technologies. Pre-Congress Activities. August 2007. April 2007. March 2007. February 2007. January 2007. December 2005. November 2005.

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How a Social Media Evangelist Became a Social Media Realist

Social Media Strategery

I'm substantially less active on Twitter than I used to be. When I first started using social media professionally back in 2006, it was because I recognized that these new tools could fundamentally change the way organizations communicated and collaborated. When did I become the guy who gets tired of social media?