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7 Smart Ways You Can Use TBT To Grow Your Brand on Social

Hootsuite

Well, it often makes for perfect content for your brand. Whether you’re laughing about your early brand flubs or posting pics of your very first office in your parents’ garage, looking back on the past is a great way to keep it light and playful. Here’s why. It happens every week.

Brands 145
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Surprise and delight: What it is and brands who get it right

Sprout Social

We’ll also showcase brands that have embraced their inner hostess with the mostess to surprise their customers and develop their brand affinity. This approach can foster brand awareness and affinity because it creates memorable moments with customers, especially if the brand personalizes the gift or experience.

Brands 99
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4 Brands Embracing Diversity in Their Content

Pixlee

Brands who embrace diversity in their campaigns, content, and hiring practices are representing a wide range of races, genders, orientations, and abilities, to name a few things. More than ever before, consumers are holding brands accountable to make key marketing changes to showcase different faces and voices. ThirdLove .

Brands 77
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Dove’s Inner Beauty and the Brand Experience

Cortex

In 2004, Dove launched its “ Real Beauty ” campaign that resonated with millions of women across the world. This campaign changed Dove’s future as a beauty brand and has changed the beauty industry forever. Dove is a perfect example of a brand experience that captures people’s hearts using emotional marketing.

Brands 40
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The Most Popular Social Networks of 2021

Ignite Social Media

Where should your brand be investing your time, effort, and most importantly… marketing dollars? eMarketer released some excellent data regarding social media usage of 2021, and we’re breaking down some of the key information below to help your brand better optimize your social media marketing efforts. SOCIAL NETWORK STATS OF 2021.

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Seventh Edition of The New Rules of Marketing and PR Releases Today!

WebInKnow

I’m super excited that the brand spanking new seventh edition of my book The New Rules of Marketing and PR is out!

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The Failed State Of Branding

Twist Image

How well do you think brands are doing? Brands are going to have to face the music. People just don''t care or think that much about brands. People just don''t care or think that much about brands. If people loved brands, there would be no need to advertise, right? " Twilight Of The Brands.

Brands 101