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14 types of social media every marketer should know

Sprout Social

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy.

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What are the Best Social Networks for B2B Marketing? (Research)

Webbiquity SMM

According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. And if so, which social networks are most productive? The overall results—that social media drives 1.1%

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Which Social Networks Drive the Most Engaged Referrals?

The Realtime Report

YouTube is the “undisputed champion” among social networks in terms of driving referrals, delivering the most traffic and the highest levels of engagement, according to a new study from Shareaholic. While traffic from these two social networks remains low, engagement is impressive.

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Bubblews: The Social Network That Pays Users To Post

The Realtime Report

The real question is, are social network users looking for a new type of social networking site? According to a new study (also released today by Bubblews*), out of the 76% of Americans who use social media, 83% said they are more likely to discover meaningful news on social media than any other resource.

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How Consumers Use Social Networking Sites

Small Business Mavericks

A study carried out by Sensis shows how consumers are using social networks. Of course, most people are using the social networks for personal reasons, but you should pay attention to these numbers. Here are some of the findings: 12% research products they’re interested in purchasing.

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The Life Cycle of a Social Network

Techipedia: Tamar Weinberg

The launch of Geocities by Yahoo marked for some the beginning of a new revolution in the online media called social networking. From an evolutionary standpoint and through historical data, there have been several milestones that have been reached that can help us formulate a true life cycle phenomenon in the social networking space.

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Top Social Media Case Studies of 2012

The Realtime Report

What were the most popular social media case studies in 2012? Both Toyota and Twitter learned an important lesson about social media campaigns that involve automated messaging, and LocalResponse no longer runs this type of campaign. What did you think were the most interesting case studies of 2012?