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Ready Yourself Now for a Mobile Only Future

Waxing UnLyrical

This mobile-only group of users is forecasted to increase to 52 million people by 2021. For businesses, that means learning how mobile-only communication is different than other types of communication, and driving automation as much as possible when working in this space. Keep scrolling to find out.

Mobile 163
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Mobile commerce: what it is and why you should care

Sprout Social

Mobile commerce has long been touted as the future of ecommerce itself. Mobile transactions are poised to make up more than 10% of all retail sales in the United States by 2025. The concept of mobile shopping is pretty universal, right? What is mobile commerce? What are some examples of mobile commerce?

Mobile 108
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Big data: seeing the forest and the trees

Sherrilynne Starkie

You can see the forest and the trees in big data, according to Nora Young , the Canadian author and the host of CBC Radio One’s Spark, in her opening keynote at last week’s Fireworks Factory conference held on Galiano Island, British Columbia. Her topic was “Big data as a new information ecosystem.”. And it can be used for good.

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Secure File Transfer: Leveraging Fax for Data Confidentiality

BeingOptimist

Today, we have an exciting journey ahead as we delve into two crucial topics that are at the forefront of our digital era: strong encryption, secure file transfer, and the sensitive nature of data. The significance of this is that data breach comes with potential risks that require individuals to employ safe ways in transferring their files.

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The Best Tools for Keyword Research, Competitive Analysis and Trending Topics

Adam Sherk

Editorial teams and content creators are always on the lookout for useful tools for keyword research and content planning. To help with that, I’ve put together a list of the best options for keyword research, competitive analysis and monitoring search and social trends. Keyword Research. Bing Keyword Research.

Analysis 241
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Social Media’s Role in Product Research and the Consumer Purchase Journey

Ignite Social Media

The recent US Market Report from Global Web Index showcased a few key findings to help marketers better understand the role social media plays in product research and purchase. Social Networks are Among the Top 4 Product Research Channels. What is fascinating with this research is that these factors beat out simple love for the brand.

Research 122
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How Social Data Can Help You Develop Buyer Personas

Oktopost

billion people that make up the world’s population, 67% of these are unique mobile phone users, 60% are internet users, and 53%, or 4.14 The question we should be asking is, as product marketers, how do we utilize the wealth of social data and glean insights to better understand people’s interests and patterns. Click To Tweet.

Data 131