Techipedia: Tamar Weinberg

MARCH 10, 2010

She told me she worked in Internet Marketing, which I was quite excited to hear given that there was no marketing discipline taught at all in our alma mater. With Internet Marketing, there are many ways to go, from affiliate marketing to SEO to social media to email marketing. What was she doing?

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Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

DECEMBER 20, 2011

Experienced marketers will tell you that customers are much more likely to respond to campaigns that engage them on a personal level. The marketing strategy must be relevant and timely while meeting the customer’s individual needs. In terms of rate of response, the simple SMS dominates the market. A few statistics….

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SMS Strategy Marketing Discount 187

Techipedia: Tamar Weinberg

AUGUST 21, 2012

How to Create the Perfect Facebook Fan Page, 2012 Edition is a post written by Tamar Weinberg. ]. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. You can follow Tim on Twitter or on Facebook. [

Facebook 274

Facebook How To Drupal MySpace 274

Techipedia: Tamar Weinberg

JULY 10, 2012

Content has become an important part of online marketing. Create better content for your web site, and not only will you have better search engine success, but you will also be more likely to create a loyal community. Focus on Your Target Market. One of the keys to successful content is the focus on your target market.

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Sites Content How To Engineering 185

Techipedia: Tamar Weinberg

OCTOBER 18, 2011

For small businesses, marketing often takes a back seat to day-to-day operations. They acknowledge that marketing is important; yet there are only so many hours in the day. Instead of thinking about these offers as a one-time marketing gimmick, focus on using digital tools to foster long-term relationships with customers.

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Small Business Compete Mobile Tools 206

Techipedia: Tamar Weinberg

JANUARY 24, 2012

Take the time to learn which features to use and which to ignore because they don’t fit your strategy, or your market. Work on Building a Community. A community does not build itself. And we highlight top contributions in our weekly “Top 10″ newsletter. Remain Committed to Your Target Market.

Small Business 200

Small Business WordPress Communities Content management systems 200

Techipedia: Tamar Weinberg

JANUARY 11, 2012

But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. Social Media Marketing Activities and Skills. Engagement and community building is the time-consuming task of connecting with relevant social media participants. The normal response is, HELP! Like this post?

Social Media 168

Social Media How To Marketing Syndication 168

Techipedia: Tamar Weinberg

FEBRUARY 29, 2012

Unfortunately, for every social marketer who succeeds in driving brand awareness, there are ten more who drive people away from their brands. Here are 20 social media marketing errors that send people running, that make them tune you and your company out. Alert: This list is not exhaustive. Over repetition. Over diversity.

Social Media 206

Social Media Brands RSS Publishing 206

Techipedia: Tamar Weinberg

APRIL 17, 2012

Surely, video marketing must be really expensive, time consuming, and technical? Even on a limited budget, if you plan well, maximize your resources and invest some creative energy it is possible to build a video marketing campaign that will take your business to the next level. Market your video. But where do you start?

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Video Strategy Marketing How To 178

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2012

Social media has instigated a leveling effect on marketing. While smaller companies will struggle to maintain the level of content creation that large corporations with extensive marketing budgets can, they are at no significant disadvantage when it comes to using social media for community building and customer service.

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ExpressionEngine Compete Hosting Widget 156

Techipedia: Tamar Weinberg

AUGUST 2, 2011

He’s also founder of Exploring Social Media , a social media marketing program for beginners to teach them how to best understand and make sense of this online phenomenon for marketing. Samir Balwani is a marketing strategist and Director of Member Acquisition for StyleCaster. Samir Balwani. Adam Singer. Kristi Hines.

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Tools Tips Marketing Social Media 277

Techipedia: Tamar Weinberg

JUNE 13, 2012

SEO used to be a self-standing marketing discipline, having a well defined, generally accepted set of activities and objectives. Today, SEO is much more intertwined with other marketing activities, making it difficult to know where SEO ends and where social media, for example, begins. This is a guest post by Brad Shorr.

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SEO Paid Search Metrics Google 228

Techipedia: Tamar Weinberg

MARCH 24, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Marketing , Opinion , Social Media > How to Get an Influencer’s Attention How to Get an Influencer’s Attention by Tamar Weinberg on March 24, 2010 Share Influence is everywhere, but it’s up to you to spot it.

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Influencer How To Press Release Blogger 278

Techipedia: Tamar Weinberg

OCTOBER 11, 2011

Have you ever followed someone who you thought was a great marketer, PR pro, or other industry “expert,” only to find out they may not be the person you thought? Remember to take your time and really build up your online community. Give it some time, remember these tips and you should end up creating a great community of followers.

Social Media 241

Social Media News Industry Feed 241

Techipedia: Tamar Weinberg

NOVEMBER 16, 2011

In other words, they have more to worry about than trying to keep up with the latest and greatest marketing tactics. As early as seven years ago, hiring a marketing department was fairly simple. Marketing in today’s world is a little bit like being on a roller coaster. and the interview was over. and the interview was over.

Marketing 162

Marketing Insurance Directory SEO 162

Techipedia: Tamar Weinberg

AUGUST 7, 2012

How great is it to have your customers competing to provide your business with free word of mouth marketing? The Social Side of Brand Management is a post written by Tamar Weinberg. ]. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed.

Brands 184

Brands Reputation Domain Name Review 184

Techipedia: Tamar Weinberg

AUGUST 31, 2011

So what’s my recommendation to entrepreneurs and marketing professionals who are looking for an awesome launch? Almost every marketing campaign tracks the 3 metrics (pageviews, registered users and converted paying customers), but I get a sense that engagement of users instead of paying users was a far better metric to track during beta.

Press Release 142

Press Release Patterns Marketing Klout 142

Techipedia: Tamar Weinberg

MARCH 1, 2011

While social media has evolved into a lot of other things, such as a great marketing tactic, an amazing customer service tool, and even helps with content sharing and discovering, it’s maintained many of its important values which make it seem a lot like any great friendship. Then they will associate more good feelings with you.

Social Media 234

Social Media Crowdsourcing Survey Communities 234

Techipedia: Tamar Weinberg

JANUARY 31, 2012

Check out his earlier posts on How to Hire Your Social Media Marketing Partner and How to Hire Your SEO Partner. Second, a bit of disclosure : I work for an interactive agency, one that works primarily with middle market B2B’s in industries like sustainable packaging and mobile credit card processing. Highest Priority Criteria.

How To 166

How To Marketing SEO Project 166

Techipedia: Tamar Weinberg

AUGUST 11, 2011

Internet marketers, PR pros, tech journalists, etc.), Most of my circles (friends and followers in non-Goggle+ speak), are marketers, PR pros and tech journalists, so it might be skewed, but it seems as if most are only talking about Google+. But I think this is a feature non-marketers have been craving. Shiny New Toy.

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Google Hitwise Social Networking comScore 177

Techipedia: Tamar Weinberg

MARCH 27, 2012

Saying thank you is not only a vital “social” action in social media, but it’s also just plain good marketing. Social media can indeed provide a time- and cost-effective way to conduct market research. Industry-specific days of celebration are also great ways to acknowledge your online community. Why is that? Like this post?

Social Media 186

Social Media Real Estate Survey Eventful 186

Techipedia: Tamar Weinberg

JULY 24, 2012

Rich Gorman is an expert practitioner of reputation management techniques and a designer of direct response marketing programs for companies large and small. Bad Online Reviews: What They Mean For Your Business is a post written by Tamar Weinberg. ]. He leads the team at www.reputationchanger.com. [ Like this post?

Review 162

Review Hotels Reputation Construction 162

Techipedia: Tamar Weinberg

APRIL 3, 2012

People – This refers to the fair and beneficial treatment of employees, as well as the social community in which a corporation conducts business. Fair labor practices, safe work environments, and involvement with community healthcare and education are some examples of this leg of the stool. Like this post?

Social Media 150

Social Media Energy Cost Communities 150

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. Your strategies must employ content creation, community management, local/maps optimization, among others.

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Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

JANUARY 17, 2012

A decision by GoDaddy to support the Stop Online Privacy Act led to an online petition on Reddit (and partially instigated by Tamar ) that got thousands of domain owners to transfer their domains off GoDaddy, a revenue loss of around $370,000 a year. Follow him on Twitter @rodnitzky or visit his AdWords blog. Attack of the Consumer!

Adwords 171

Adwords Price Review Privacy 171

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2011

Growth means that the network has reached enough mass that businesses and marketers have taken note. At this stage, people start using these networks for commercial purposes, such as business networking, sales promotion, customer relationship management, and general marketing. How can social media benefit your business? Like this post?

Social Networking 221

Social Networking MySpace Yahoo Case Study 221

Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. to increase visibility in the online community. to increase newsletter sign-ups. Example Social Media / Online Marketing Strategies Based on Industry. to increase online sales.

Industry 231

Industry Real Estate Social Media Travel 231

Techipedia: Tamar Weinberg

NOVEMBER 9, 2011

With the huge number of communication channels available including emails, websites, and iPhone apps plus the ever-increasing number of social media channels such as Twitter, LinkedIn, Facebook Google + and YouTube, it is no wonder that maintaining consistent branding has become somewhat of a challenge to the digital age marketer.

Brands 185

Brands Software Guidelines Travel 185

Techipedia: Tamar Weinberg

JANUARY 5, 2011

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. 2010 by far was the biggest year yet in the Internet Marketing realm. Content Development/Marketing. Pay-Per-Click (PPC) Marketing. Affiliate Marketing. General Online Marketing.

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Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > The Ultimate Social Media Etiquette Handbook The Ultimate Social Media Etiquette Handbook by Tamar Weinberg on December 10, 2008 Share Social media mimics real relationships — in many cases.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Techipedia: Tamar Weinberg

AUGUST 24, 2011

I generate most of my revenues online through niche websites that I research, set up, optimize, market and leave on auto pilot. Purchasing Clicks (PPC Advertising) – Google Adwords is the most common example of pay per click marketing. Social Media Opt In Marketing – this one is one of my favorites but I still have not applied it.

SEO 152

SEO Adwords Organization Advertising 152

Techipedia: Tamar Weinberg

MAY 15, 2012

The way content is shared today changes online marketing, putting content to the forefront of what users, companies, brands and products are about. What it means for marketers looking to increase click-throughs is that they should be hiring authors with a high rank who post content at pages with a high rank. The Old Model. Conclusion.

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Google Content URL SEO 193

Techipedia: Tamar Weinberg

JULY 17, 2012

She writes for HigherVisibility SEO , a nationally recognized SEO consulting firm that offers online marketing services to a wide range of companies across the country. is a post written by Tamar Weinberg. ]. appeared first on Techipedia | Tamar Weinberg. Connect with Higher Visibility on Google+ and Twitter to learn more! [

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Tools Directory URL SEO 138

Techipedia: Tamar Weinberg

OCTOBER 25, 2011

As a client, you must be able to give your consultant information about your target audience via an audience profile that can be found with survey tools and market research. Relationship building is harder and a longer process in an already established community. If you’re just hired to handle social media, have no fear!

Social Media 271

Social Media Consultant Buy Feed 271

Techipedia: Tamar Weinberg

APRIL 24, 2012

How can you tell where to direct your marketing efforts if you don’t know where your leads are coming from? This post will talk about how to set up lead tracking on your site, take the guesswork out of your marketing, and help you get more, high quality leads. Phone Conversions. Simple Phone Tracking. But that’s another post!

Adwords 155

Adwords How To Module Aggregator 155

Techipedia: Tamar Weinberg

DECEMBER 27, 2011

[ Looking Back on the Year of the Panda: Google Algorithm Changes is a post written by Tamar Weinberg. ]. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. Like this post?

Google 176

Google Small Business Engineering Guidelines 176

Techipedia: Tamar Weinberg

MAY 22, 2012

The popularity of memes is obviously a social force to be reckoned with, so how do you harness the meme monster and use it for your own purposes, such as business marketing? The safe bet, then, is to avoid starting a meme from scratch and jumping on board one of the popular meme veins for your marketing purposes. Marketing with Memes.

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Meme How To Flickr Insurance 176