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The 3 Social Media Lessons of 2013 – And What’s In Store for 2014

Convince & Convert

Jay, Jeffrey, Zena, and Jess Ostroff discuss content, collaboration, free lunches, predictions for 2014, predictions for 2015, and Mark Wahlberg. In 2014, “the big bang of social will finally, I think, slow.” There’s more collaboration between “social” and “traditional” media.

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Bill Hartzer – Weekly Update for September 21, 2014

Bill Hartzer

If you haven’t done so already, go ahead and make a Freebase.com page for you and your company. Freebase is a collaborative effort, like Wikipedia, so you might want to add more topics or pages or edit any existing page so that it doesn’t look like all you’re doing is editing or adding your own stuff.

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Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture

Keyhole.co

Danish toy company LEGO soars over its competitors like Mattel, Funko, and Hasbro. Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. LEGO sales rose to USD 4 billion last year, whereas its competitors reported declining sales.

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What Is The Point Of A Website In 2014?

Twist Image

What is the point of a website in 2014? If you go back in time (and we''re talking within this past decade), most companies used their websites in two way: To provide a level of information. It''s 2014, and most websites still want you to read and/or buy, instead of being that true digital embodiment of the brand. and beyond.

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Tweet, Pay, Love: The Modern-Day Social Media Pop-up

The Realtime Report

Coming soon: the @YesSirMen social barber shop [link] Pay with a tweet from 18th-20th Sept #W1 pic.twitter.com/qMAfnlB4Js — LondonPopups (@LondonPopups) September 9, 2014 Other brands have already explored the concept of the Social Media Pop-up. A recent success story was Marc Jacobs, who launched a pop-up store in London’s Covent Garden.

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Calling social marketers “gurus” is not the compliment you think it is.

Sprout Social

When a company lists that they are seeking a "Social Media Guru" you immediately know they don't know s**t about social media. — Adrian Molina (@theadrianmolina) January 22, 2014. When leaders and social teams are on the same page, it can lead to greater collaboration and even stronger performance results.

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Predictions for 2015: Start Off the New Year Knowing the Future of Social

Buzz Marketing for Technology

Here are 4 of the key take-aways: The Collaborative Economy is here – so how are you planning on adapting? Cause Marketing will be in vogue in 2015 – Don cited several example companies (CVS comes to my mind when I think of good cause marketing). billion by the end of 2014. We discussed what each person is predicting for 2015.

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