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Is E-mail Marketing More Effective Than Social Media Marketing?

Small Business Mavericks

It seems that e-mail marketing is still one of the most efficient and cost effective channels available to businesses – that’s both online and traditional brick and mortar businesses. At least, that’s according to data reported on WebProNews recently. About Us What’s a Maverick?

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Four Free Digital Marketing Tools for Non-Profits

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff.

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Great Examples of Videogame Social Media Marketing

Socialmedia.biz

As you can see, the image doesn’t really communicate much, but the gaming community was expecting a big announcement to come from Rockstar Games, and were well aware of how the company promotes upcoming games—which explains why the post made the front page on Reddit within minutes of being posted.

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How To Get Your Blog Project Approved

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. You’ve reflected.

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When to Thank Your Social Media Fans

Techipedia: Tamar Weinberg

Social media can indeed provide a time- and cost-effective way to conduct market research. On Twitter, NBA reporter and blogger Alex Kennedy gave the following hashtag love to his 20,000 followers: And a milestone doesn’t necessarily have to end in a zero. Does caffeine fuel your business or community? So thank them.

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Should My Business Be on TikTok? Your Burning Questions Answered

Hootsuite

You can also find a ton of data about TikTok users in Hootsuite’s Digital Report series. No matter what you’re posting or who’s responsible for posting it, there’s a cost in terms of time, money, and other resources. Just because they are doesn’t mean you should be, of course, but it could be a sign that it’s worth testing.

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The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

comScore, Econsultancy, TechCrunch, and Mashable all keep tabs on these amazing web video statistics – it’s well worth seeking out some of these statistics and reports to see just how staggering the results really are. Take a look at their 2011 video showing how Facebook integrates with the Spotify player. Like this post?

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