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Artificial Intelligence For Marketing With Jim Sterne - This Week's Six Pixels Of Separation Podcast

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He sold business computers to first-time owners in the 1980s, consulted and keynoted about online marketing in the 1990s, founded a conference and a professional association around digital analytics in the 2000s, and recently published his twelfth book (yes, twelfth!), Artificial Intelligence for Marketing. business blog.

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Content Marketing is All About Education, NOT Marketing

Firebelly

I had figured this out as a marketer, but I refused to do sales at all. I flat-out told him I would be the marketing guy, but would not do sales, because those guys were slimy, completely forgetting that this was 1) how he had built his career, and 2) he was my boss. So what does that have to do with content marketing?

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Future Proof With Minter Dial - This Week's Six Pixels Of Separation Podcast

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Back in early 2002, when I first got started in this agency business, I was networking as much as possible. The book explores the three core mindsets and twelve disruptive technologies that brands must have to grow and succeed. business blog. digital marketing. digital marketing agency. digital marketing blog.

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Why Alps Bethneck is 5 Years Old

Ari Herzog

This is a guest blog post by Stephen Black. It started in 2002. I arrived here in 2002, as the debris from the dot com crash was still being cleared away. Blogs — “web logs” as they were first called, began to appear. When he's not blogging, Ari helps brands improve their digital media marketing.

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The Social Media Vibe Theory

Waxing UnLyrical

Vibes vary a little with moods, but not enough that people can’t tell after a while whose name is at the top of a blog post or on a tweet without looking. Reciprocal sharing as much gold as you can from yourself and from others, though – that is what turned your vibe into the distilled prototype of your personal brand.

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Lawyers, In Addition To Being Smart, You Need These 4 Characteristics

Myrland Marketing

If you are more of a reader, I have turned it into a transcribed blog post below the podcast player. I know this because I’ve worked with lawyers since 1997, first in-house as a director of marketing and then out on my own since 2002. Lawyers are very smart people. As always, I will make the complex simple.

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How to Leverage the 80/20 Rule for Blogging Success

ProBlogger

If you apply the principle to blogging, you could improve your efficiency and maximize your efforts. In 2002, then-CEO of Microsoft Steve Ballmer announced that the 80/20 rule was not only applicable to the company’s product features – it applied to bugs, as well. Applying the 80/20 to Blogging. Fact: Marketing > Content.

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