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Time To Evolve How We Target Social Media?

Dave Fleet

As social networks become more and more prevalent, we’re at the point now that almost every client brief appears to point, on its surface, to one of a few key networks. Using just a demographic rationale, you could propose similar social media campaigns for all of them.

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Twitter Badges For Brands Who Want to Avoid Narcissism

Adam Cohen

A Proposal. I did a Google image search and found that only the Frederick, MD Chamber of Commerce had a quick badge on their site using the same language.). Tags: Social Media Twitter Social Networking. A Little Help. Inspired by Christopher Penn’s post , I’m going to make it easy for you. Tweet This!

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[Answered] Are Guest Blog Posts Even Worthwhile Or Am I Just Giving Away My Content?

SocMed Sean

Are the back-links from other sites worth it? For those of you who don’t know what back-links are or what “back-link building” means, this concept refers to the proactive activity of searching out high-quality web sites and identifying ways to get the author to create a link to your site or article.

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Five Social Media Predictions for 2010

Socialized

Location-Based Applications Will Dissolve Into General Social Networks. Location-based applications like Foursquare and Brightkite will not be the darlings of social media as some predict, but will instead turn into features and dissolve into general social networks like Facebook and Twitter.

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The Computer Fraud and Abuse Act

Janet Fouts

When it was passed in the mid 1980′s it was intended to protect us from fraud by making it illegal to use someone else’s password for a social media site, a website or even their computer (even at their request). Here’s a draft of the proposed bill. What’s the big deal?

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Search Traffic Declining? You’re Not Alone (and What to Do About It)

Webbiquity SMM

BuzzFeed mentions changes in behavior, greater use of social networks for content discovery, and a 52% increase in traffic from “‘Dark social,’ that netherland of direct traffic” (i.e., Experiment with AdWords, social network advertising, Bizo , and other ad networks. Experiment.

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Only 66% Of Companies Agree: Social Media Poses Significant Risk To Brand Reputation

The Realtime Report

Not surprisingly, respondents feel that the most widely-used platforms are the ones that pose the greatest risks: Facebook (35%), Twitter (25%), YouTube and other video-sharing sites (15%) were the top three social networks cited as posing a “significant” risk.