Ignite Social Media
MARCH 18, 2024
million followers across major social platforms, Duke Men’s Basketball has the largest following of any college sports team – even bigger than Duke University itself. For any brand marketing on social, discovering those opportunities for a fly-on-the-wall look into your product, people and processes is gold. With over 5.4
Webbiquity SMM
MAY 25, 2021
James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C.
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Writtent Blog
DECEMBER 21, 2023
As Doug Kessler of Velocity Partners spectates , “the rush to content marketing in every industry will make it harder and harder for your brand to rise above the noise.” With a sports theme, of course. If you’ve got room to infuse humor or unusual concepts into your marketing, run with it.
Sprout Social
MAY 15, 2020
Unfortunately, finding the time to distill social data is also an ongoing challenge for marketers. Our Sprout Social Index: Above and Beyond found that only 56% of marketers are using social data to understand their audience, despite the fact that many of their key goals can be informed by social data. Inbound messages.
Convince & Convert
OCTOBER 12, 2013
Much of what we’ve come to believe about social media and content marketing is wrong. I crushed them originally a few weeks ago on a webinar for the Content Marketing Institute : Myth 1: My customers are not social. Social media is a spectator sport. Easy-to-use software like Addvocate helps companies manage this process.
yMarketingMatters
JANUARY 23, 2013
Over the past few years, research has continued to prove the benefits of email marketing for business: Low costs, high conversion rates and detailed tracking are all notable features. Jupiter Research reports effective email marketing campaigns can produce nine times the revenues and 18 times the profits of broadcast mailings.
Sprout Social
SEPTEMBER 12, 2022
And with more than half of marketers anticipating hiring between two to six new positions, teams are in dire need of more help. Depending on the agency, specific services can include: Manage social media accounts: This can include post publishing, developing a social media marketing strategy , conducting audits and more.
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