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Now we’re here: Sprout named #1 Best Software Product by G2

Sprout Social

The first few weeks of a new year are the perfect opportunity to reflect on our wins—and I’m thrilled to announce one of our biggest yet: Sprout Social has been named the #1 Best Software Product by G2’s 2024 Best Software Awards. That’s the number one spot when compared across products in every software category!

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What’s your social media marketing budget?

Sherrilynne Starkie

What should be your social media marketing budget? In the not-too-distant past, marketers used three per cent of turnover as the marketing budget ‘rule of thumb’. Start by pinning down exactly what you want social media marketing to do for your organization. The post What’s your social media marketing budget?


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Cool Black Friday Software Deals for Marketers

Socially Sorted

If you're searching for Black Friday Software Deals for Marketers in 2019 – you're in the right place. The post Cool Black Friday Software Deals for Marketers appeared first on Socially Sorted. And Cyber Monday too! Get ready. // Read More.

Software 107
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The Top Sources and Trends in B2B Website Traffic

Webbiquity SMM

B2B marketers have been on a wild ride over the past five years, as the economy went into and then came out of COVID-era shutdowns. How do those trends vary between different segments like enterprise software, B2B professional services, and B2B healthcare? But LinkedIn is even more dominant in this market than in other B2B sectors.

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How I Use Facebook Live, Webinars, and Virtual Conferencing Software

Jon Loomer

Many business owners and marketers are being forced to conduct more of their business online, due to the latest health crisis. I’ve tested just about every app and piece of software. Note that it’s entirely possible that I could consolidate to use fewer software solutions than I currently do.

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The Top 10 Marketing Attribution Software Solutions


It’s hard to deny that it is the biggest marketing concern in 2019. Especially, for B2B and Considered Purchase marketing. digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. So, what’s a marketer to do?! Especially, for lead generation.

Software 101
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Top Video Marketing Trends of 2024

Social Media Strategies Summit

Video is no longer optional for marketing teams, with 91% of businesses using it as a marketing tool and 88% describing video as an important part of their marketing strategy. If you’re going to see success from video marketing, you need to know what works (and what doesn’t ) — and the landscape changes fast.

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