Buffer Social

OCTOBER 2, 2023

An improved content reporting flow has been introduced , simplifying the process of reporting rule-breaking content. Alt Platforms Mastodon Mastodon rolled out updates to improve search functionality, onboarding process, and cross-site interactions, a step towards better user experience. That's it for the news!

News 80

News Report Social Media Instagram 80

Writtent Blog

JULY 26, 2013

Big data stole the spotlight this week in the marketing realm, as a recent study revealed that companies plan to dramatically increase their spending on analytics in the years to come. For more fresh ideas, dive into Visual Content Marketing Insights from 13 Genius Thought Leaders. His primary advice?

ROI 74

ROI Process News Content 74

Jon Loomer

NOVEMBER 29, 2022

I had to overcome so much of what I thought I knew about marketing and advertising to do it. Throughout this pivot, it’s become obvious to me that there are so many “old school” marketers and advertisers who just don’t get it. Maybe you are in this group of resistant marketers. What I’m Doing.

Video 199

Video Marketing ROI Buy 199

Webbiquity SMM

MAY 25, 2021

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C.

B2B 306

B2B Influencer Platform SMS 306

Ignite Social Media

AUGUST 2, 2023

Generative AI has recently rocked the marketing industry, with our own SocialCraft.ai If you prefer to read along, we’ve summarized many of the highlights of the discussion in this post, covering the opportunities and challenges that generative AI creates, and where we think the future of social media marketing and AI will take us.

Social Media 144

Social Media Marketing Microsoft Software 144

Sprout Social

NOVEMBER 30, 2023

Digging into your competitor’s approach through a marketing competitor analysis is critical to putting together or updating your brand’s marketing strategy. It is the key to your business’s future success because when you look more closely into your competitors’ marketing, you learn from their successes and mistakes.

Analysis 106

Analysis Sentiment Marketing How To 106

Buffer Social

DECEMBER 15, 2021

For any company, building and maintaining a social media presence is a key marketing strategy for reaching more potential customers. I've broken it down into five sections: writing a job description, crafting a custom application, promoting the role, and the interview process. Let's dive in! ✨ 1.

Social Media Management 82

Social Media Management Process Social Media Applications 82

SocMed Sean

MARCH 1, 2022

That is, you need it as part of your digital marketing strategy for 2022. This popularity is an opportunity for marketers to leverage YouTube to grow their brands in 2022. Is YouTube still a good marketing platform for businesses in 2022? Is YouTube Still A Good Marketing Platform? You need YouTube.

YouTube 204

YouTube Strategy Automotive Marketing 204

Jon Loomer

AUGUST 7, 2017

Facebook is constantly tweaking their news feed algorithm. The latest impact of the algorithm to the Facebook news feed: Website speed. Let’s take a closer look at the change to the Facebook news feed algorithm, as well as some of Facebook’s recommendations to keep your content at the top of the feed.

Feed 156

Feed Feedly News Facebook 156

SocMed Sean

FEBRUARY 24, 2022

The ease of spreading fake news and misinformation on the platform dealt a major blow to the platform’s reputation. Is Facebook still a good marketing platform? As a result, in a recent survey called The Future of Social Marketing, close to 96% of respondents ranked Facebook in the top three drivers for return on investment.

Facebook 130

Facebook Strategy Marketing Travel 130

Keyhole.co

JULY 20, 2023

Yes, Google Alerts is that free tool that has become the first choice for many marketers out there, especially newbies to the monitoring world. While Google Alerts primarily covers news articles online, some of the paid tools can track crisis on social media platforms. Streamline your reporting process with Keyhole’s automation.

Industry 52

Industry News Google Brands 52

The Realtime Report

APRIL 28, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+, Linkedin and Pinterest: Facebook. Social Media News Ticker: Facebook Launches “Nearby Friends” Social Media News Ticker: Twitter Launches New Profile Design and Buys Android App Cover.

News 170

News Social Media API Facebook 170

Keyhole.co

APRIL 3, 2024

It has become a global powerhouse for real-time news, conversations, and marketing. As X continues to blossom, its role in digital marketing has become more salient than ever. However, understanding how to leverage X for marketing purposes is more complex than it might seem.

Strategy 52

Strategy Twitter Tips Marketing 52

Keyhole.co

JANUARY 20, 2024

As any small business owner knows, marketing can be pricey. Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. So how can a small business create an achievable marketing strategy that gets results? The answer is Facebook marketing.

Small Business 100

Small Business Engagement Strategy Facebook 100

Firebelly

AUGUST 26, 2011

Reporters like Buster Olney and Tim Kurkjian are very known for breaking news on Twitter. As soon as a piece of news is known by them, the reporters are expected to hit Twitter with it. ESPN released a new social media policy this week putting a stop to it. Do not break news on Twitter. Public news (i.e.

News 171

News Twitter Sports Conference 171

Oktopost

MARCH 4, 2024

In this highly competitive and saturated market, SaaS companies must continuously meet their KPIs, drive customers down the B2B funnel, and ensure they stand out from their competition. 60% of B2B SaaS companies reported their biggest marketing problem is a lack of time and resources. What is B2B SaaS Marketing?

B2B 62

B2B Strategy Marketing Case Study 62

Ignite Social Media

JANUARY 5, 2021

Under the global page structure, there are three (3) types of pages: default, market, and a root page. If a user doesn’t meet the language or location settings requirements for any of the Market Pages they will be redirected to the Default Page. Market Pages. Firstly, Market Pages should not be confused with Location Pages.

Facebook 161

Facebook Marketing Aggregator URL 161

agora pulse

FEBRUARY 19, 2020

So, what does this mean to marketers? Two major Google updates so far are aimed at improving Google’s natural language processing algorithm: Hummingbird Update (and RankBrain). But they should convince any digital marketer of the need to embrace customer-centric content marketing model. BERT Update. So, What to Do Then?

Conversation 151

Conversation Marketing Google Analytics 151

The Realtime Report

DECEMBER 2, 2013

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Foursquare and Buffer: Facebook. Social Media News Ticker age gate Buffer Facebook Facebook video autoplay Foursquare security TV Conversation Targeting Twitter' Foursquare.

News 156

News Foursquare Features Social Media 156

Sprout Social

MAY 26, 2020

Remote work and safer-at-home orders are shifting digital transformation plans everywhere into warp speed, and marketers are along for the ride. Digital literacy, also known as media literacy, isn’t a new concept. What does the challenge of media literacy mean for marketing today? Let’s dig in.

Marketing 142

Marketing Class Skills Trends 142

Sprout Social

AUGUST 15, 2023

—not to mention brand makeovers, like Twitter rebranding to X—marketing teams are forever playing catch up. Fortunately, AI marketing techniques like sentiment analysis and machine learning (ML) enable marketers to overcome shrinking bandwidths and harness social listening for business intelligence.

Brands 85

Brands Sentiment Analysis Marketing 85

Likeable

APRIL 5, 2022

Many Instagrammers lauded the news: For a long time, a chronological feed was the app’s default setting, and some users argued that the algorithm made it harder to keep up with their friends and favorite accounts. And more importantly, how can you continue to reach loyal (and new!) How will Instagram’s new changes impact marketers?

Feed 85

Feed Feedly Instagram Press Release 85

Sprout Social

JANUARY 26, 2023

Referral marketing is a powerful tool that can help you leverage your existing customers and fan base to build relationships with new ones. In this guide, we’ll cover everything you need to know about referral marketing, its benefits and how to create a successful referral marketing program.

Discount 127

Discount Marketing How To B2B 127

Keyhole.co

FEBRUARY 9, 2024

Its marketing potential is immensely high, given the number of active users it has. Why wouldn’t you want to market your business on the biggest social media platform out there? What is Facebook marketing? Facebook marketing creates awareness and promotes a company or individual via the platform.

Strategy 52

Strategy Facebook Marketing Groups 52

Ignite Social Media

MARCH 23, 2020

One week ago today, we wrote a blog post on how to think about social media marketing during the COVID-19 outbreak around the globe. Having said that, it does seem to be a buyer’s market right now. A quick look at the Apple Appstore on Friday shows that apps for virtual meetings, news, entertainment and social are very popular.

CPM 175

CPM Social Media CPC Sample 175

Sprout Social

MARCH 19, 2024

Sprout’s 2023 State of Social Media report confirms these advantages, with 9 out of 10 business leaders acknowledging the indispensable role of AI in enhancing market competitiveness, understanding customer preferences and driving innovation. As such, the insights can give you an in-depth view of the market, customers and competitors.

Sentiment 112

Sentiment Banking Patterns Hotels 112

Hootsuite

JANUARY 16, 2023

Facebook Messenger marketing can be a powerful part of your digital strategy. Below, we’ll explain how to use Facebook Messenger for marketing. We’ll also explore the best Facebook Messenger marketing strategies for 2023. What is Facebook Messenger marketing? And it will better target your marketing efforts.

Strategy 118

Strategy Facebook Marketing FAQ 118

Sprout Social

JULY 7, 2021

Is your marketing tech stack actually helping your company grow? This phenomenon results in wasted time for your team, not to mention little to no sense of cohesion between your marketing tools. This phenomenon results in wasted time for your team, not to mention little to no sense of cohesion between your marketing tools.

Marketing 125

Marketing How To Software Team 125

Buffer Social

MAY 23, 2022

If you’re considering sending a weekly newsletter for your company or dipping your toes into email marketing, these eight small businesses offer great examples of high-quality email content. The great news for small businesses is that the data shows readers actually like brand emails!  An

Small Business 94

Small Business Newsletter Marketing Survey 94

Sprout Social

JULY 8, 2021

Does affiliate marketing make sense for you and your business? Let’s be clear, though: affiliate marketing isn’t some sort of get-rich-quick scheme. What is affiliate marketing, anyway? Despite the jargon, the concept here is pretty simple, especially if you’re familiar with influencer marketing.

Affiliate marketing 134

Affiliate marketing Affiliate network Marketing Blogger 134

Oktopost

JULY 15, 2020

Not a bad zinger, but here we are four years later and LinkedIn is widely acknowledged as an invaluable resource not just for headhunters and job seekers, but for marketers and sales professionals too. For B2B marketers, the importance of LinkedIn cannot be overstated. Why LinkedIn Lead Generation is Perfect for B2B Marketing.

B2B 148

B2B LinkedIn Tips Marketing 148

Buzz Marketing for Technology

NOVEMBER 21, 2012

Business and consumer brands have traditionally approached marketing from two totally different vantage points. While there are always going to be distinct differences between b2b and b2c marketing practices, B2B websites must make some B2C-inspired adjustments to keep up with savvy consumers. 2) Start testing, seriously.

B2B 252

B2B Marketing Case Study Buy 252

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. They’re eagerly adopting AI-enabled data for AI marketing to thrive and evolve in a data-driven and dynamic business environment. Enter AI analytics. What is AI analytics?

Analytics 114

Analytics Sentiment Analysis Patterns 114

Sprout Social

MAY 9, 2022

It shouldn’t come as a surprise that they’re taking full advantage of platform features like TikTok sounds to announce the biggest news of their lives. While most marketers might not think of Reddit as a traditional social marketing platform, students regularly turn to its forums to ask questions and compare notes on prospective colleges.

Education 85

Education Marketing Reddit Class 85

Sprout Social

MAY 5, 2021

As a marketer, you know getting customers’ attention can be tough, but actually closing those customers is just as much of a struggle for sales reps in your org. That’s because the average sales process is more complex than ever. And that’s where marketers can save the day. What is sales enablement, anyway?

Data 117

Data Marketing How To Collaboration 117

Ignite Social Media

JANUARY 22, 2024

The good news is that brands can run TikTok ads without having a brand account on the platform. The process is simple and intuitive. Need help with TikTok ads, or any other social media marketing support? However, many brands are hesitant to create a TikTok account. Ease of setup.

Organization 179

Organization Campaign Conversation Platform 179

agora pulse

DECEMBER 1, 2020

Here’s an overview of the different ways you should be making money as a social media marketing agency. Whether you’re getting ready to launch your first marketing agency or you want to expand your current offerings, you have tons of options for generating revenue. Services Your Social Media Marketing Agency Can Offer.

Social Media 136

Social Media How To Social Media Management Marketing 136