Webbiquity SMM

APRIL 27, 2021

Social media and influencer marketing have each significantly impacted the work of B2B marketers. But the two combined have changed B2B marketing in profound, evolving, and still not completely understood ways. As noted here previously : “1998 marked the first known instance of a blog on a traditional news site.

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B2B Influencer Social Media Marketing 350

Hootsuite

NOVEMBER 28, 2024

Key takeaways Pinterest marketing is the practice of using the platform as a visual search engine to help relevant audiences discover products or services. What is Pinterest marketing? Affiliate marketing on Pinterest is a revenue-sharing process where Pinners earn a small commission from the clicks or sales they generate for a brand.

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Sherrilynne Starkie

JANUARY 20, 2020

This ancient Chinese proverb still holds true in today’s marketing world. There are literally thousands of marketing platforms, apps, channels, networks and formats. For overwhelmed marketers wondering where to begin, the best first single step is understanding integrated digital marketting. Let’s look at an example.

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Marketing Tourism Meeting Content management systems 284

Hootsuite

APRIL 9, 2025

100% of marketers who read these social media statistics will have the data they need to plan and optimize their social strategies in 2025. Influencer marketing is taking the lead In 2025, brands are expected to spend more on influencer marketing than on digital ads a big sign of shifting trust and impact. Source: Statista 6.

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Waxing UnLyrical

SEPTEMBER 27, 2021

tl;dr I’ve found my dream job: I’ve joined Arena Stage as their Chief Marketing Officer, and start October 4! I knew it would be with a purpose-driven organization – that part was clear almost 4 years ago – but where, and with whom, and whether it would even be in a marketing capacity … I had no clue.

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News Consultant Organization Meeting 49

Social Media Today

JUNE 9, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. By signing up to receive our newsletter, you agree to our Terms of Use and Privacy Policy. You can unsubscribe at anytime. Now that the deal is done, we watch as the Musk-Twitter era begins.

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Press Release Wikimedia Policies Newsletter 172

Social Media Today

JUNE 16, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. By signing up to receive our newsletter, you agree to our Terms of Use and Privacy Policy. You can unsubscribe at anytime. By Andrew Hutchinson and Emma Wiltshire • Nov. or its subsidiaries.

Retail 163

Retail Press Release Wikimedia Policies 163

Social Media Today

JUNE 5, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. Think outside the box when it comes to adding value with video” LinkedIn says that B2B marketers need to think beyond talking-head interviews. “How You can unsubscribe at anytime.

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LinkedIn Video Press Release Newsletter 193

Social Media Today

JUNE 8, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. By signing up to receive our newsletter, you agree to our Terms of Use and Privacy Policy. You can unsubscribe at anytime. You can read Pinterest’s overview of TransActV2 here.

Press Release 173

Press Release Wikimedia Policies Newsletter 173

Sherrilynne Starkie

MARCH 2, 2020

Getting covered by the news media is essential to digital marketing success. Not only does it provide visibility for your company, product or service, it powers most content marketing and social media strategies. It’s based on the news value of the story and is never paid for. Know your media.

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News Report Software Badge 404

Oktopost

APRIL 27, 2025

The evolution of content marketing intelligence As B2B marketers, getting the most out of your campaigns requires understanding whats happening and why. This is where content marketing intelligence comes in. Both have value, and when used together, they give you a fuller picture of your marketing landscape.

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Marketing Sentiment Analysis Metrics 91

Webbiquity SMM

MAY 25, 2021

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C.

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Sprout Social

SEPTEMBER 26, 2024

Facebook analytics also enables social media marketers to dive deeper into content performance and engagement to see what’s working and what isn’t. For social media marketers, Facebook monitoring allows you to keep a pulse check on your brand. Do you have a large social media marketing team? Want to increase productivity?

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Facebook Sentiment Marketing Analysis 100

Social Media Today

JUNE 8, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. And with expanded investment in key infrastructure tools like Scale AI, its well on the way to leading the market on potential AI development. You can unsubscribe at anytime.

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Press Release Wikimedia Policies Newsletter 166

Sherrilynne Starkie

FEBRUARY 18, 2020

Earned media, often referred to as PR coverage, is growing in importance for today’s digital marketing success. Just two years ago the news media industry looked bleak with almost half, 44 per cent, of people checking the news less than once a week. It earns coverage based on its news value and is never paid for.

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Fashion News Report Review 409

Sprout Social

JUNE 18, 2025

Read on to learn Gen X’s social media habits and tips to build more effective marketing strategies that resonate with this influential (and often underestimated) demographic. Understanding nuances like this in Gen X social media behavior is essential for marketers looking to build genuine connections. What social media does Gen X use?

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Social Media Survey Marketing Influencer 87

Convince & Convert

JUNE 19, 2025

Did you know that 61% of marketers already use AI in their strategies ? And according to Statista, 44% of those marketers say AI has saved them time on repetitive tasks. The truth is, if you’re still avoiding AI tools in your marketing game plan, you are working harder, not smarter. But there’s good news!

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Marketing Tips Tools Training 89

Hootsuite

APRIL 22, 2025

Key takeaways Facebook marketing involves promoting your company on Facebook to build awareness for your products, grow an audience, and generate leads and sales. A Facebook marketing strategy can include various types of content such as organic posts, Stories and Reels, as well as paid ads. What is Facebook marketing?

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Facebook HootSuite Marketing Social Media 101

Hootsuite

OCTOBER 18, 2024

IMO*, to ELI5*, not all brands need Reddit marketing, CMV*. Reddit isn’t often first in marketers’ minds, but for the right type of business, it can really pay off. Reddit isn’t often first in marketers’ minds, but for the right type of business, it can really pay off. Is Reddit a good platform for marketing?

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Reddit Tips HootSuite Marketing 98

Social Media Today

JUNE 16, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. Text to Video is also a quick and easy way for marketers to create multiple campaign concepts, test a range of creative executions or customize content at scale. ”

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Press Release Avatar Tools Wikimedia 134

Social Media Today

JUNE 9, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. From Brand New Day - Insightive June 03, 2025 Theta finds its flow state with Smoking Gun From Smoking Gun May 27, 2025 Want to share a company announcement with your peers?

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Social Media Today

JUNE 16, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. X reported back in March that it’s now serving 600 million monthly actives , though it is also losing users in some markets. You can unsubscribe at anytime. By Andrew Hutchinson • Jan.

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Press Release Wikimedia Policies Newsletter 144

Social Media Today

JUNE 16, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. This engine powers products and insights that no other platform can deliver, turning Reddits 22+ billion posts and comments into structured intelligence for smarter marketing decisions.”

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Reddit Research Conversation Press Release 136

Buffer Social

JANUARY 7, 2025

Artificial intelligence is transforming digital marketing by empowering us to do our best work. The right AI marketing tools will help you automate repetitive tasks, make data-driven decisions, and unblock your creativity. The shift to AI-powered marketing has been dramatic. Pricing : Starts at $19.79/month

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Tools Marketing Price Hubspot 119

Hootsuite

FEBRUARY 27, 2025

Understanding key YouTube stats and figures is the best way to develop a YouTube marketing strategy that works and lasts. adults get news on YouTube Many internet users rely on social media platforms to get their news, but their choice of platform depends on each person. 32% of U.S. Sign up free today.

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YouTube Marketing Statistics Wikipedia 102

Social Media Strategies Summit

AUGUST 15, 2023

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. How are external trends and events going to affect your broader marketing strategy? Here are ten higher education marketers you should start following right now. Figuring that stuff out can be tough.

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Marketing Education Forums LinkedIn 246

Social Media Today

JUNE 18, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. By signing up to receive our newsletter, you agree to our Terms of Use and Privacy Policy. You can unsubscribe at anytime. Sign up A valid email address is required.

Press Release 120

Press Release Facebook Wikimedia Policies 120

Hootsuite

MAY 1, 2025

Influencer marketing campaigns are a multi-billion-dollar business , and each year, more and more savvy brands partner with influential social creators to drive revenue, boost visibility, and connect with motivated audiences. Key takeaways Influencer marketing campaigns that work are built on strategy, not just follower count.

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Influencer Examples Campaign Marketing 93

Convince & Convert

OCTOBER 25, 2024

Imagine being able to cut through all the marketing noise and connect with your customers on a personal level. That’s what my new book, Data-Driven Personalization , is all about – showing you how to use data to create marketing that really resonates. The thing is: Most of us don’t have Amazon’s budgets.

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Data Marketing Survey Organization 139

Social Media Strategies Summit

APRIL 16, 2025

Trends Affecting Social Media Marketing Before we explore how to do it right, its worth taking a step back to consider the broader trends governing the social media world today. Like Zack, she also urged government marketers to take advantage of user-generated content. Register for our next social media conference !

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Collaboration Trends Social Media Organization 240

Social Media Today

JUNE 16, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. By signing up to receive our newsletter, you agree to our Terms of Use and Privacy Policy. You can unsubscribe at anytime. Sign up A valid email address is required.

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Team Press Release Trends Wikimedia 115

Social Media Strategies Summit

FEBRUARY 4, 2025

Despite many organizations having to work with tight budgets and limited resources, theres no shortage of innovation in the world of social media marketing for non-profits. Pro tip: Sure, the ultimate goal of your social media marketing efforts might be to drive people to your website.

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Campaign Social Media Instagram Organization 235

Oktopost

OCTOBER 8, 2024

Standing out on social media is critical in the competitive B2B marketing and sales world. This goes beyond promoting your company’s products, news, or events—it’s about establishing yourself as a trusted source of industry insights, trends, and thought-provoking content. It is more than only being a professional at your specific job.

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B2B Trends Industry Authentication 118

Social Media Today

JUNE 5, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. By signing up to receive our newsletter, you agree to our Terms of Use and Privacy Policy. You can unsubscribe at anytime. Make of that what you will. By Andrew Hutchinson • Jan.

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Press Release Wikimedia Policies Newsletter 132

Social Media Today

JUNE 5, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. X data is also valuable for market research, and tracking stock market movements. By signing up to receive our newsletter, you agree to our Terms of Use and Privacy Policy.

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API Price Press Release Newsletter 139

Social Media Strategies Summit

APRIL 11, 2024

Combine this with the fact that social media represents the go-to source of pre-purchase information for 44% of Gen Z and 36% of Millennials , and you’ll quickly realize that e-commerce social media marketing is essential for growing your business in 2024. So, how can you use this to improve your social media marketing strategy?

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Social Media Tips Marketing UGC 264

Social Media Today

JUNE 17, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. By signing up to receive our newsletter, you agree to our Terms of Use and Privacy Policy. You can unsubscribe at anytime. By Andrew Hutchinson and Emma Wiltshire • Nov.

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