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New Report on Digital Media News Consumption Highlights the Rise of Influencers as News Providers

Social Media Today

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. First off, as noted, social media has now become the top news source overall for adults in the U.S. You can unsubscribe at anytime.

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10 Non-Profit Social Media Campaigns That Made an Impact

Social Media Strategies Summit

Despite many organizations having to work with tight budgets and limited resources, theres no shortage of innovation in the world of social media marketing for non-profits. Pro tip: Sure, the ultimate goal of your social media marketing efforts might be to drive people to your website.

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10 Secrets Every Social Media Expert Needs to Know

Sherrilynne Starkie

In the fast-paced, algorithm-shifting world of social media, it helps to know a few secrets of the trade. The good news? The best social media pros don’t just know who they’re talking to—they understand what makes those people double-tap, comment, and hit “share.” Either way, it worked.

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Global social media marketing: 8 strategies for selling worldwide

Sprout Social

Global social media marketing strategies and new tools are empowering more brands than ever before to reach a worldwide audience. Going global effectively requires investing in a carefully crafted social media marketing strategy. What is a global social media marketing strategy?

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The State of Social Media: Where Are the Biggest Opportunities for Marketers in 2025?

Social Media Strategies Summit

Social media has always been a fast-moving channel, with no guarantees that what works today will still work tomorrow. But what are the biggest opportunities in social media right now AI? In the words of Jon-Stephen: The most important thing a social media manager can read is the room. Personalization?

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Digital adapters: How Gen X uses social media and why it matters to marketers

Sprout Social

Generation X (Gen X), born between 1965 and 1980, was one of the first generations to grow up with traditional media and go digital later in life. Their social media habits reflect this evolution, with them having profiles on both long-standing and emerging social networks. Now, social media drives culture.

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5 Top Social Media Marketing Trends for 2023

Social Media Strategies Summit

It’s hard to imagine anyone not using social media today. Yet the industry continues to expand, with the global number of social media users climbing to almost 4.6 But not all social networks enjoyed equally strong years in 2022. We’ve rounded up five key social media trends for 2023 to help you do that.

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