Sprout Social

MARCH 12, 2024

The 2024 US presidential election is several months away, but social media is already politically charged. According to Sprout Social Listening data , from January 1 to March 6, 2024 there were almost 7.6 In a typical year, running social media for a brand account is complex. Will brands sit this one out?

Social Media 121

Social Media Marketing Sentiment Influencer 121

Webbiquity SMM

NOVEMBER 15, 2022

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Agility is a fundamental skill in social media marketing, essential for continuously adapting to the evolving digital landscape. Guest post by Eva Chan.

Social Media Management 245

Social Media Management Skills Social Media Metrics 245

Ignite Social Media

SEPTEMBER 30, 2021

In fact, brands should be prepared for other changes that could impact their social media marketing performance. But they’ve also required changes from social media marketers. More Regulations of Social Platforms. Legislators love a news series like the Facebook Files. There were five.

Social Media 176

Social Media Facebook Marketing Proposal 176

Social Media Strategies Summit

DECEMBER 1, 2023

It’s fair to say 2023 has been a busy year in the social media world. Brands Ride the Barbie Bandwagon Plenty of blockbusters have been backed by huge marketing campaigns. Cockroach Slays at Met Gala Many major social media moments are entirely predictable. So far, so what ?

Social Media 244

Social Media Meme Fashion Trends 244

Keyhole.co

SEPTEMBER 3, 2024

We’re beyond excited to share some major news with our Keyhole community—Keyhole has been acquired by Muck Rack , the leader in PR and communications management software. This means you’ll be able to see the full picture of how your brand is perceived across online, television, radio, newsletters, print, and now social media.

News 109

News Reputation Collaboration Newsletter 109

Oktopost

JULY 9, 2024

With a background in B2C marketing, Kaylin Balderrama brings a fresh perspective to her role as the Global Social Media Manager at Bazaarvoice. She highlights that no matter if you’re in B2C or B2B, you’ll always be marketing to people.

B2B 141

B2B Bazaarvoice Social Media How To 141

Sprout Social

OCTOBER 10, 2024

Which social media networks should your brand focus on? Social media management is evolving rapidly, and consumers are becoming more discerning about where they engage. In this article, we’ll explore how to prioritize social media networks so your brand shows up where it matters most.

Social Media 82

Social Media Brands Reddit B2B 82

Ignite Social Media

AUGUST 2, 2023

Generative AI has recently rocked the marketing industry, with our own SocialCraft.ai But now that we’ve had more time to understand it, there are some strong benefits to using this generative AI technology as a social media agency. Will Generative AI Take Social Media Jobs? tool, to blog posts from Jasper.ai

Social Media 144

Social Media Marketing Microsoft Software 144

Buffer Social

OCTOBER 23, 2023

Get the need-to-know highlights from the social media industry that happened the week of October 16-20. Meta Broadcast Channels Feature Meta is testing Telegram-like broadcast channels on Facebook and Messenger, providing a new avenue for Pages to engage with their audiences.

News 71

News Social Media Airlines Collaboration 71

Social Media Strategies Summit

FEBRUARY 1, 2024

Social media is a cut-throat world. The almighty algorithm makes it challenging to reach your followers — let alone get in front of new audiences. Read on to learn how to run an effective social media competitive analysis. How large is their following?

Analysis 188

Analysis Social Media How To Hashtag 188

Ignite Social Media

JANUARY 14, 2021

A new year means a fresh start for your brand’s social media marketing strategy. As we enter 2021, it’s time to drop some of those bad social media habits and focus on tactics that are designed to drive real, meaningful results for your business. But what are some of those bad habits?

Social Media 202

Social Media Marketing Trends Communities 202

Ignite Social Media

NOVEMBER 17, 2021

And social commerce has also been top of mind as every major social network has released more shoppable features throughout the year. But as social media marketers look ahead to 2022 planning, here are several social media predictions that can help guide your strategies. TikTok Goes Mainstream.

Social Media 209

Social Media API Reputation Compete 209

agora pulse

DECEMBER 23, 2020

Need a good social media marketing book that fuels your learning and your career? Here’s our list of favorite reads for different aspects of social media. To monitor social media algorithm updates, feature rollouts, and new tactics, you probably read blogs or watch explainer videos.

Skills 195

Skills Social Media Marketing Influencer 195

Social Media Strategies Summit

DECEMBER 22, 2022

Social media for government agencies is about demonstrating your expertise, building trust and credibility, and providing audiences with fast, reliable, unambiguous information. Every government social media marketer occasionally struggles with ideas or a lack of content. Provide Community News & Updates.

Social Media 173

Social Media Engagement Transportation Hashtag 173

Social Media Strategies Summit

AUGUST 15, 2023

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. How are external trends and events going to affect your broader marketing strategy? Here are ten higher education marketers you should start following right now. Figuring that stuff out can be tough.

Marketing 242

Marketing Education Forums LinkedIn 242

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy.

Types 145

Types Social Media Microblogging Overview 145

Convince & Convert

DECEMBER 13, 2023

As a social media brand or content creator, getting an audience hooked on your uploads is as fundamental as it is challenging. The good news is that if you’re having that issue and you seek to increase those engagement rates on social media, you’ve come to the right place.

Social Media 149

Social Media Video Feedly Feed 149

Ignite Social Media

APRIL 6, 2020

Please see prior posts: Changing Consumer Behavior and How to Adjust Your Strategy (March 16 th ) Organic vs Paid Social Media Marketing Before and After the Virus (March 23 rd ) Top Questions Brands Have About Their Social Media Strategy During COVID-19 (March 30 th ). Social Media Usage During Covid-19.

Social Media 162

Social Media Marketing Sports YouTube 162

Pam Moore

MARCH 4, 2018

Are you tired of looking for the magic easy button to help you get your business content to the top of the News Feed? Do you dream about your content showing up on top of the Facebook, Instagram, Twitter or LinkedIn News Feed? Social Profit Factor Training Academy and Marketing Nutz Can Help! . Context is everything!

Feedly 165

Feedly Feed News Social Media 165

Ignite Social Media

MARCH 23, 2020

One week ago today, we wrote a blog post on how to think about social media marketing during the COVID-19 outbreak around the globe. Social Media Use, Engagement and Paid Efficiency are Way Up. Having said that, it does seem to be a buyer’s market right now. Right behind Zoom is TikTok on the charts.

Social Media 179

Social Media CPM CPC Sample 179

Ignite Social Media

FEBRUARY 17, 2021

The world of marketing is certainly one industry to keep an eye on. Many marketers were forced to throw their plans out the window and scramble to strategize new ideas. Today, we’re focusing specifically on the world of social media marketing, looking at what aspects of the industry have been altered in response to COVID-19.

Social Media 180

Social Media Marketing Influencer Team 180

Buffer Social

OCTOBER 2, 2023

Get the need-to-know highlights from the social media industry that happened the week of September 25-28. Telegram Super App Ambitions: Telegram's introduction of new features echoes the functionalities of WeChat, indicating a move towards becoming a super app. That's it for the news! Get more updates here

News 80

News Report Social Media Instagram 80

Sprout Social

SEPTEMBER 17, 2024

Those who see social media marketing as a key part of their customer engagement strategy and those who view it as a nice to have. The importance of social media in UK retail has only grown. In a 2022 report, it was found that 78% of consumers in the UK have upped their social media usage in the past year.

Retail 92

Retail Social Media How To UGC 92

Oktopost

NOVEMBER 22, 2023

Social media has revolutionized B2B marketing. Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. And businesses recognize the power of social media in driving tangible results.

B2B 117

B2B Trends Social Media UGC 117

Sprout Social

MAY 15, 2024

When you think of a social media manager’s job, you probably picture them planning and posting content all day. Social media managers brainstormed those ideas, wrote captions, designed visuals, researched hashtags and scheduled posts for the best engagement. But there’s much more to the job description.

Social Media 127

Social Media Social Media Management Sentiment Collaboration 127

Ignite Social Media

APRIL 8, 2022

It’s so easy to grab music, sounds or images on social media and reuse them. As you use social media platforms to build your brand, you shouldn’t overlook the legal consequences that might arise. Fair Use in the Social Media Age. Photo by Giammarco on Unsplash. TikTok even encourages it.

Fair Use 215

Fair Use Social Media Meme Public Domain 215

agora pulse

AUGUST 17, 2020

Planning a social media marketing strategy may sound overwhelming. Are you planning to boost your social media marketing performance? Or maybe you are going to start your very first social media campaign? What Is a Social Media Strategy? How to Create a Social Media Strategy.

Social Media 171

Social Media Strategy Marketing How To 171

Ignite Social Media

MARCH 25, 2021

I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). Ignite Social Media is known as “ the original social media agency ” because we were the first social media agency created out of whole cloth in the United States.

Social Media 176

Social Media Advertising Team Hubspot 176

The Realtime Report

APRIL 21, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Google+: Facebook. Any social media updates that we missed? Let us know in the comments below.

News 173

News Adsense Social Media Facebook 173

Hootsuite

OCTOBER 8, 2020

If you’re not sure whether Snapchat is the right social media platform for your business, knowing some Snapchat stats might help. That’s because social media statistics tell marketers how users are interacting with the platform. Snapchat is the world’s 13th most-popular social media platform.

Social Media 145

Social Media Statistics Marketing Reddit 145

agora pulse

DECEMBER 16, 2019

New to the world of social media marketing or just need to ensure you’ve got the basics down? Here’s your informative walk-through of social media marketing. Social media can be overwhelming at times. Create your social media strategy. What are your goals?

Social Media Management 127

Social Media Management Social Media Hashtag Marketing 127

Oktopost

MAY 20, 2024

Marketing professionals are always deep in discussion about the most effective strategies, measurements, and tactics for success. And specifically in social media marketing, the question has always been which measurement matters more, creating engagement with our audience or bringing new visitors to the company website?

Social Media 83

Social Media Metrics Social Media Management Engagement 83

Sprout Social

DECEMBER 5, 2022

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good. It’s corn. ??

Social Media 142

Social Media Crowdsourcing Privacy Comparison 142

Ignite Social Media

NOVEMBER 10, 2021

Looking for some inspiring content ideas for social media to help liven up your brand channels? We know first-hand how difficult it can be to create social-first content that checks all the boxes. When creating content for the news feed, it’s all about thumb-stopping content. Fake Them Out. Capitalize on Memes.

Social Media 208

Social Media Meme Content Delicious 208

agora pulse

DECEMBER 1, 2020

You’re passionate about your social media agency … but are you losing money or making money from it? Here’s an overview of the different ways you should be making money as a social media marketing agency. Services Your Social Media Marketing Agency Can Offer.

Social Media 136

Social Media Social Media Management How To Marketing 136

agora pulse

OCTOBER 6, 2020

You’ve had your social media marketing agency for a while. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. And the challenges don’t end there.

Social Media Management 183

Social Media Management Social Media Trends LinkedIn 183

The Realtime Report

JULY 9, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, and Vine: Facebook. Any social media updates that we missed? Related Stories Social Media News Ticker: Facebook Acquires Pryte, Instagram 6.0,

News 173

News Social Media Twitter Facebook 173