Sprout Social

SEPTEMBER 18, 2024

Global social media marketing strategies and new tools are empowering more brands than ever before to reach a worldwide audience. Going global effectively requires investing in a carefully crafted social media marketing strategy. What is a global social media marketing strategy?

Social Media 129

Social Media Strategy Marketing Influencer 129

Social Media Today

JULY 7, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. June 18, 2025 How Social Network Analysis Reveals the Hidden Structures of Influence From ISID June 30, 2025 Want to share a company announcement with your peers?

Analytics 159

Analytics Review YouTube Press Release 159

Social Media Today

JULY 2, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. TikTok recently launched its new Brand Consideration ads , which enable advertisers to target different audience sub-segments based on where people are in the purchase journey.

Overview 154

Overview Press Release Brands Wikimedia 154

Webbiquity SMM

APRIL 27, 2021

Social media and influencer marketing have each significantly impacted the work of B2B marketers. But the two combined have changed B2B marketing in profound, evolving, and still not completely understood ways. As noted here previously : “1998 marked the first known instance of a blog on a traditional news site.

B2B 350

B2B Influencer Social Media BuzzStream 350

Sherrilynne Starkie

JANUARY 20, 2020

This ancient Chinese proverb still holds true in today’s marketing world. There are literally thousands of marketing platforms, apps, channels, networks and formats. For overwhelmed marketers wondering where to begin, the best first single step is understanding integrated digital marketting. Earned Media).

Marketing 284

Marketing Tourism Content management systems Meeting 284

Hootsuite

NOVEMBER 28, 2024

ICYMI: Pinterest is more than a social network. Megan Thee Stallion talking about her favorite app being Pinterest during ADWeek’s Social Media Week event. Megan Thee Stallion talking about her favorite app being Pinterest during ADWeek’s Social Media Week event. What is Pinterest marketing? The strategy?

Marketing 118

Marketing HootSuite Affiliate marketing Price 118

Sherrilynne Starkie

FEBRUARY 18, 2020

Earned media, often referred to as PR coverage, is growing in importance for today’s digital marketing success. Just two years ago the news media industry looked bleak with almost half, 44 per cent, of people checking the news less than once a week. It earns coverage based on its news value and is never paid for.

Fashion 409

Fashion News Report Review 409

Social Media Strategies Summit

JANUARY 5, 2023

It’s hard to imagine anyone not using social media today. Yet the industry continues to expand, with the global number of social media users climbing to almost 4.6 But not all social networks enjoyed equally strong years in 2022. We’ve rounded up five key social media trends for 2023 to help you do that.

Trends 325

Trends Social Media UGC Marketing 325

Sherrilynne Starkie

MARCH 24, 2018

Issues about trust, transparency and ethics in social media are being discussed around many dinner tables this week. Facebook’s so-called data breach is dominating news cycles, and the story is making people more aware of how the social network uses their data. This is not the end of social media marketing.

Social Media 284

Social Media Facebook Privacy Marketing 284

Social Media Today

JULY 2, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. Meta’s also rolling out some updates to its Cloud API and Marketing Messages Lite API options, to offer more business messaging features. You can unsubscribe at anytime.

Features 148

Features Press Release Wikimedia Policies 148

Webbiquity SMM

MAY 25, 2021

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C.

B2B 337

B2B Influencer Platform SMS 337

Social Media Today

JULY 2, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. Company Announcements View all | Post a press release How Social Network Analysis Reveals the Hidden Structures of Influence From ISID June 30, 2025 Mimic by PhotoPacks.AI

Press Release 151

Press Release Wikimedia Policies Newsletter 151

Social Media Today

JULY 2, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. June 18, 2025 How Social Network Analysis Reveals the Hidden Structures of Influence From ISID June 30, 2025 Want to share a company announcement with your peers?

Press Release 150

Press Release Wikimedia Facebook Policies 150

Hootsuite

APRIL 9, 2025

100% of marketers who read these social media statistics will have the data they need to plan and optimize their social strategies in 2025. Grab a bevy and dive into the latest social media stats for ol faves Facebook, Instagram, YouTube, TikTok, X (Twitter), LinkedIn, and Pinterest, plus newcomers RedNote and Bluesky.

Statistics 108

Statistics Social Media HootSuite Marketing 108

Social Media Strategies Summit

FEBRUARY 28, 2025

Image source Convinced about the platforms marketing potential? Because LinkedIn is a professional social network, people rarely browse it for fun (unlike Facebook, Instagram, TikTok, or pretty much every other social platform we can think of), so theyre more likely to pay attention to serious ads.

Examples 179

Examples LinkedIn Newsletter UGC 179

Sprout Social

OCTOBER 10, 2024

Today, about 83% of all social users have a Facebook profile. It remains the top choice for news and current events. Consumers across all ages are also likely to turn to Facebook for social media customer service. As the leading platform for B2B marketing, it’s also an excellent place to source leads.

Social Media 121

Social Media Brands Reddit B2B 121

Social Media Today

JULY 6, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. This new activation is another step on this front, while Snap is also looking to cement its place in French culture more broadly, in order to enhance its local footprint.

Project 136

Project Press Release Wikimedia Policies 136

Social Media Today

JULY 2, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. The eSafety Commission also recently filed a new case in the Federal Court to assess whether X should be exempt from its obligations to tackle harmful content.

Press Release 164

Press Release Policies Newsletter Wikimedia 164

Hootsuite

OCTOBER 18, 2024

IMO*, to ELI5*, not all brands need Reddit marketing, CMV*. Reddit isn’t often first in marketers’ minds, but for the right type of business, it can really pay off. Reddit isn’t often first in marketers’ minds, but for the right type of business, it can really pay off. Is Reddit a good platform for marketing?

Reddit 97

Reddit Tips HootSuite Marketing 97

Social Media Today

JULY 7, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. June 18, 2025 How Social Network Analysis Reveals the Hidden Structures of Influence From ISID June 30, 2025 Want to share a company announcement with your peers?

Notification 148

Notification Press Release Wikimedia Policies 148

Social Media Strategies Summit

APRIL 11, 2024

of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. But, successfully reaching, engaging, and converting your audience via social networks necessitates a strategic approach. The latest data from January 2024 shows that 93.2%

Social Media 264

Social Media Tips Marketing UGC 264

Webbiquity SMM

MARCH 11, 2025

In 2015, at arguably the peak of Twitter’s (now X, yes, but definitely Twitter at the time), I compiled the thoughts of 39 marketing pros and influencers on how to make the most of the platform. A decade ago, Twitter was the undisputed #2 social network for B2B marketers, second only to LinkedIn.

B2B 150

B2B How To HootSuite Statistics 150

Social Media Today

JULY 2, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. Japan is the latest market to get access, with the nation becoming the 17th region to get access to TikTok Shop earlier this week. You can unsubscribe at anytime.

Press Release 153

Press Release Policies Newsletter Wikimedia 153

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 195

Marketing Syndication Adwords News 195

Social Media Today

JULY 1, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. Subscribe to the Social Media Today free daily newsletter Email: Select user consent: By signing up to receive our newsletter, you agree to our Terms of Use and Privacy Policy.

Communities 139

Communities Press Release Policies Newsletter 139

Webbiquity SMM

JULY 24, 2018

Savvy B2B marketers put significant effort into developing a professional, attractive, and highly functional website design —as the company’s website is often the first impression prospective buyers will get of the business and its offerings. Social Media Monitoring Tools. Social Network-Specific Tools.

Social Media 198

Social Media Tools Netvibes Lithium 198

Sherrilynne Starkie

JANUARY 25, 2018

This week's top five social media news features, Facebook, Instagram, Google, SnapChat, Video trends and algorithm changes. It also makes it easier for bloggers and news websites to incorporate Snap-based content in their reporting. It’s big news for brands who find 15 second videos a bit limiting. Sherrilynne Starkie.

Survey 161

Survey News Social Networking Instagram 161

Sherrilynne Starkie

OCTOBER 12, 2018

After a bit of a hiatus, I’m back with this week’s Top 5 Must-Know News for PR and marketing communications professionals. This is good news for brands and marketers because it improves the Facebook user experience overall making it a more useful channel. They generate income for each website visitor.

Google 279

Google Film Instagram News 279

Social Media Today

JULY 7, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. June 18, 2025 How Social Network Analysis Reveals the Hidden Structures of Influence From ISID June 30, 2025 Want to share a company announcement with your peers?

Project 97

Project Features Press Release Video 97

Social Media Strategies Summit

MARCH 12, 2025

Producing high-quality social media content that helps your brand stand out can feel like a never-ending job. Yes, consumers are spending increasing amounts of time on social networks. And they’re significantly increasing their marketing budgets. This may seem like a superficial way to market your solutions.

Products 147

Products Social Media Brands How To 147

Sprout Social

JULY 23, 2024

.” This quote from Megan Thee Stallion during a recent chat at Social Media Week captures the buzz we’ve been hearing in marketing circles: Pinterest is having a moment. With more brands revisiting the platform, marketers have a chance to make the platform a worthy addition to their marketing strategies in 2024 and beyond.

Brands 129

Brands Travel Metadata Feedly 129

Buffer Social

JUNE 27, 2023

How different parts of Bluesky look Bluesky is a decentralized social network, much like Mastodon, that allows its users to share short text updates through different providers instead of a huge central one. If I had the technical prowess, I would create a “Creator Economy” or “Social Media Updates” feed.

Social Networking 145

Social Networking Twitter Flipboard Feedly 145

Social Media Today

JULY 7, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. Subscribe to the Social Media Today free daily newsletter Email: Select user consent: By signing up to receive our newsletter, you agree to our Terms of Use and Privacy Policy.

Press Release 118

Press Release Newsletter Policies Wikimedia 118

Webbiquity SMM

AUGUST 1, 2017

Influencer marketing is becoming an increasingly popular, and powerful, tool for marketers. As recently noted on the V3*Broadsuite blog: “The beginning of the year brought the usual deluge of posts about trends and predictions for marketing in 2017. Here are six keys to make it successful with influencer marketing.

Influencer 221

Influencer Marketing Blogger B2B 221

Ignite Social Media

APRIL 2, 2020

billion app installations and over 500 million monthly users, placing it ahead of other social networks such as Twitter, Snapchat, and Pinterest. As of May 2019, eMarketer found that only 4% of US social media marketers are currently involved with the platform. We recently hosted a webinar on TikTok. Source: [link].

Marketing 217

Marketing Authentication Trends Feedly 217

Social Media Today

JULY 7, 2025

Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. June 18, 2025 How Social Network Analysis Reveals the Hidden Structures of Influence From ISID June 30, 2025 Want to share a company announcement with your peers?

Press Release 120

Press Release Proposal Newsletter Policies 120

Sprout Social

JANUARY 15, 2025

Note: As more details of the US TikTok ban emerge, we will be making updates to this article in real-time to reflect the latest news. Brands based in the USor who have a strong follower base in the USwill need to reevaluate and diversify their network strategy immediately. Last updated January 15, 2025. What is the US TikTok ban?

Brands 124

Brands Influencer Hosting YouTube 124