Waxing UnLyrical

JUNE 30, 2014

Image: Lotus Carroll via Flickr, CC 2.0 . We All Need a Team. Why: Surrounding yourself with a team is helpful even if you’re not an entrepreneur. Heather Whaling shares a personal story on how the right team can provide support under dire circumstances. Who’s on Yours? 3 Free Tools to Help with Your PR Campaign.

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Waxing UnLyrical

MARCH 31, 2014

” Image: Julie Rybarczyk via Flickr, CC 2.0. How to Encourage Your Team to Blog. Why: Does your team struggle with blogging? I’m here to speak at The Hub Convene along with Heidi Sullivan of Cision (disclosure: client); we’re presenting on “Content Marketing Metrics That Matter.”

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Waxing UnLyrical

NOVEMBER 25, 2011

I was immediately given the opportunity to move interstate to work within a new and combined marketing and communications team of six people (a big change coming from a team of one). It’s been an experience of fitting into a new team and culture. Image: changerous63 , via Flickr, CC 2.0. I’d love to hear.

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Team Construction Overview Flickr 185

Adam Cohen

AUGUST 30, 2011

I am taking on a role where there is already an established and very talented local team in Boston, and where I will be focused on building our reach, creating and expanding client relationships and broadening our offerings of world-class social media services. Love that dirty water… photo credit: deniscollette via flickr Tweet.

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Waxing UnLyrical

FEBRUARY 3, 2016

We’ve all heard the old… very old…saying, “There is no ‘I’ in team.” in team sports. Social media interaction isn’t exactly a team sport. So, the challenge rises of how to encourage teamwork in an environment where each member of the theoretical “team” is in his or her workspace interacting one-on-one with someone…somewhere.

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Sports Banking Flickr Energy 100

Waxing UnLyrical

SEPTEMBER 9, 2013

Image: solarisgirl via Flickr, CC 2.0. Why: In a terrific post for WUL dating back to 2011, Shanan Sorochynski details exactly what their team did when this happened. But one of the most important things we can do to stay secure is protecting ourselves, and our information, online. I hope these posts give you a head start.

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Consultant Flickr Loyalty Resources 198

Waxing UnLyrical

FEBRUARY 27, 2013

To our clients, to our teams, to the people we supervise (sometimes they are cross-functional teams within the same organization, sometimes they span organizations). Image: unsure shot via Flickr, CC 2.0. If we’re really being honest. Student lessons.

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Class Forums Proposal Consultant 247

Waxing UnLyrical

FEBRUARY 15, 2012

What steps can you take to “help out” the new guy/gal on the team? Image: davemelbourne via Flickr, CC 2.0. What do you do if the reality of the job you took doesn’t match the position you applied for? What are some red flags that may signal the job is not working out? So do join in. See you then!

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Tips Hashtag Flickr Twitter 229

Convince & Convert

DECEMBER 12, 2012

Flickr image from slettvet. Blogger outreach is a major part of many agencies’ social media offerings, and finding and managing relationships with bloggers is often a time-consuming, Sisyphean task that usually gets foisted upon junior team members who then spend dozens of hours on random Google searches and lame email pitches.

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Blogger Software Flickr Report 123

Adam Cohen

OCTOBER 27, 2011

If product marketing teams operate independently, they won’t have the benefit of getting the most out of content and to the customer they may appear disjointed or out of sync. photo credit: atrogu via Flickr Tweet. How has your company solved the budget and integration challenges? How do you hire for content creation roles?

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Content Press Release Flickr Collaboration 237

Waxing UnLyrical

FEBRUARY 18, 2011

Blundell via Flickr, CC 2.0. We are (insert school/team/whatever of your choosing). YAY TEAM!!!!! Image: Mr. Thomas via Flickr, CC 2.0. Bloddy hell, we just can’t get away from “influence,&# can we? Image: Jonathan D. Reminds me a little bit of a cheer from my high school days: Everywhere we go-o-o!

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Waxing UnLyrical

MAY 2, 2013

Having built my first web site ( DVD Verdict ) in April 1999 and managed one of the larger SEO teams in the country from 2006 to 2009, it’s safe to say I’ve seen many changes in web marketing over time. Image: esocialmediashop via Flickr, CC 2.0. Customer Care Team. Guest post by Sean McGinnis. Let’s dig right in.

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Adwords SEO Compete Analytics 278

Waxing UnLyrical

JUNE 4, 2014

via Flickr, CC 2.0. Gangnam Style was a concentrated publicity effort based on the work of Psy and his PR team. Cohen and his fast-growing team of content writers produce visionary content strategies and prolific content production for a growing portfolio of wonderful businesses from Bengalore to the California Bay.

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Content UGC Community building Hotels 253

SocMed Sean

MARCH 6, 2012

Photo courtesy of RRix on Flickr via Creative Commons. I like to bring people together as a team to solve problems. They’re putting up $200,000 in prizes to the teams that submit the most innovative ideas that meet the criteria of the contest! I'm a sucker for a good whiteboarding session.

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Skills Creative Commons Tumblr StumbleUpon 279

Waxing UnLyrical

MAY 23, 2012

Image: oneiroi via Flickr, CC 2.0. In a startup nonprofit, the founding team is responsible for setting an example: this team should be the first to donate to the organization so that others will follow their lead. The amount doesn’t matter; full team participation matters more. But we’ve got great news! Be good stewards.

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Tips CPA Startup Consultant 199

Waxing UnLyrical

APRIL 26, 2012

Social Media and marketing teams have been scrambling to figure out a strategy for Pinterest , and rightfully so – it’s a force to be reckoned with from a branding and a business-driving perspective. This is also a good time though for said teams to re-evaluate their adoption of new networks into their overall strategy.

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Social Networking Flickr Influencer Retail 222

Waxing UnLyrical

AUGUST 17, 2012

Wherein an intern for what seems to be a fairly decent PR firm committed a huge gaffe by emailing a ton of people to ask who was “in charge of receiving press releases” at their organization … Image: opensourceway via Flickr, CC 2.0. Image: tiny banquet committee via Flickr, CC 2.0. And how do I know this?

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Committee Press Release Flickr Team 189

Adam Cohen

JANUARY 13, 2015

I continue to see companies that aren’t looking at social data this way – often leaving a separate team off to attempt to deliver results without the insights they need, disconnected from the market research teams that look at segmentation models. photo credit: Evan via flickr. Are you seeing the same thing?

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Data Flickr Statistics Survey 100

Adam Cohen

JANUARY 13, 2015

I continue to see companies that aren’t looking at social data this way – often leaving a separate team off to attempt to deliver results without the insights they need, disconnected from the market research teams that look at segmentation models. photo credit: Evan via flickr. Are you seeing the same thing?

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Data Flickr Statistics Survey 100

Mindjumpers

OCTOBER 26, 2010

team had the brilliant idea that basically allows you to create a personal profile page that guides people to all your other profiles online. Tweet Written by Tehneyat Waseem who currently resides in London, United Kingdom from where she is blogging for Mindjumpers. You can follow Tehneyat on Twitter @tehneyat. Sounds simple right?

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Posterous Tumblr Technorati Analytics 208

Adam Cohen

MARCH 30, 2011

…watching customers share and comment on really valuable and relevant content your team created. Photo credit: cayusa via flickr. Social Media Success IS: …seeing a customer come to the defense of the brand in a discussion on your company’s Facebook page. Most Commented. Can Social Media be Taught? (56).

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Social Media Airlines Sentiment Conference 244

Firebelly

JANUARY 6, 2014

Flickr photo: rights reserved by clasesdeperiodismo). Chad would be a great asset to any team.”. But then it comes time to sit down and actually write the recommendation… I’ll admit I’ve written, analyzed, deleted, and rewritten the crap out of a few of my LinkedIn recommendations. This blurb is from my own LinkedIn page).

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LinkedIn Flickr Project Review 153

Waxing UnLyrical

OCTOBER 17, 2011

This campaign was the work of a lot of teams both within and outside NAB. Could you give us some insights regarding the team behind the Break-Up, and how it came together as a unified campaign? A large portion of the campaign’s social media component was designed and executed by our team. I’d love to hear about your experiences.

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Banking Sentiment Campaign Team 218

Talkwalker SM

JULY 7, 2016

We’ve seen people from around the world post close to 100 million tweets supporting their teams and brands trying to muscle in on the incredible global exposure major sports events can provide. Throughout the tournament, we’ve been tracking social media discussions with our live Euro 2016 dashboard. TUR Fans Light Up The Euros.

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Brands Case Study Sports Hashtag 75

Adam Cohen

JUNE 11, 2010

Over the course of the last week, while working on social media initiatives for several clients, the following questions or situations came up: A client missing an opportunity to engage in a conversation (coupled with desire of agency team members to respond). Photo credit: swiv via flickr. Related Posts.

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Questions Social Media Privacy Posterous 225

Webbiquity SMM

JANUARY 24, 2019

Not only does human interaction deliver better results, it also makes sure that the marketing team is completely in touch with what customers want and expect from your brand. In addition, a significant portion of social media marketing is engaging with your community. This cannot and should not be automated.

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Social Media Marketing Hashtag Campaign 164

Waxing UnLyrical

MAY 13, 2011

It was a Saturday morning and your Grinnell Tigers 8 th Grade Boys “B&# team was playing its hated rival, the South Tama Trojans. Though I’m not sure those are even legal to give in 8 th Grade boys’ “B&# team basketball. Image: Jimee, Jackie, Tom & Asha via Flickr, CC 2.0.

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Privacy Flickr Policies Google 237

Waxing UnLyrical

AUGUST 28, 2012

we decided to give the WUL team a bit of a break. So we’re re-running some older posts … not necessarily the ones that got huge numbers of comments, but the ones that are personal favorites of the team. Image: takomabibelot via Flickr, CC 2.0. Ed: seeing as how it’s “holiday week” here in the U.S.,

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Conference Meeting Flickr Curation 186

Waxing UnLyrical

JUNE 27, 2012

And that’s when its Communication team thought that it needed to do something different to engage young Indians to buy their first car. Image: iambents via Flickr, CC 3.0. Like most of companies in India, Nissan signed a Bollywood celebrity (Ranbir Kapoor) as brand ambassador.

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Social Media Campaign Flickr Buy 227

Waxing UnLyrical

AUGUST 22, 2012

The main problem facing Team Zuck at the moment is how to turn those millions of users into dollars that shareholders can benefit from. Image: West McGowan via Flickr CC 2.0. In the past, I’ve made the argument that your privacy is not Facebook’s responsibility, and I still believe that. That’s the key.

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Privacy Facebook Apple Yahoo 198

Waxing UnLyrical

JUNE 12, 2013

Image: Roland Tanglao via Flickr, CC 2.0. Or perhaps the film’s PR team thought the character arc of John McClane was the real strength of the story, and Willis was advised to pitch the movie as a great character study in the vein of Citizen Kane. Where do customer expectations come from?

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Film Metrics Flickr Loyalty 258

Waxing UnLyrical

SEPTEMBER 5, 2012

Image: Paul Bica via Flickr, CC 2.0. And if nothing else, you should share your knowledge with your co-workers because it secures your opportunity for victory mojitos on the deck after a long, productive year. Shanan Sorochynski is a communications strategist at the University of Regina.

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Training Flickr Collaboration Social Media 185

Adam Cohen

SEPTEMBER 2, 2010

They need to be good team players and good leaders, especially in pushing through ideas that are new. Honoring commitments, adjusting approach to who you are working with (C-level vs. junior resources), ability to multi-task are just some things I look for in a team player – regardless of digital background. Related Posts.

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Tools Posterous SEO StumbleUpon 247

Mindjumpers

JUNE 24, 2010

The 42 pages long Social Media Playbook contains information and best practices on blogs, Facebook, Twitter, Linkedin, YouTube, Wikipedia, Delicious, Flickr, Google Buzz and Geosocial Networks. The Social Media Playbook has been compiled on experiences and insights from Eloqua’s own team and network using social media.

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Social Media Wikipedia Microblogging Delicious 234

Waxing UnLyrical

FEBRUARY 15, 2011

We either work during our holidays, … except instead of being at the office we do it from home, the beach, the cabin, wherever it is we trick ourselves into believing we are getting away from it all… Image: Mike Licht, NotionsCapital.com via Flickr, CC 2.0. Image: Mike Licht, NotionsCapital.com via Flickr, CC 2.0.

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Social Media WordPress Press Release Flickr 188

Mindjumpers

SEPTEMBER 15, 2010

Media You can see embedded media without leaving Twitter such as YouTube videos, Flickr pictures and live streaming from Ustream and more. And with the new changes we get even more – both faster and easier. Related content When you click on a tweet, you’ll get up the detail pane with focus on that individual tweet.

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Twitter Ustream Embedding Policies 174

Waxing UnLyrical

JULY 6, 2011

that only makes sense to those who are used to the internal shorthand of the team. Be it someone from your team who’s not involved with the drafting of the “working documents,&# a colleague familiar with your particular industry or a family member, let someone else have a look-see. Image: gomattolson via Flickr, CC 2.0.

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Journal Flickr Consultant Industry 172