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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

One way Ohio State has overcome silos is by creating a social media community of practice group led by Dani’s team. These meetings aren’t about the social media team instructing their colleagues on best practices. “I I love it if our team isn’t even talking,” Dani says. “We Her solution? Image source.

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The Evolution of our Social Media Team

Waxing UnLyrical

Image: MorBCN via Flickr, CC 2.0???. There are also thousands of University community members now participating in social media spaces … and they all have different needs. They are students, faculty, staff, donors, alumni, potential students, community partners etc. It doesn’t make sense. Our stakeholders are too diverse.

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Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

via Flickr, CC 2.0. Gangnam Style was a concentrated publicity effort based on the work of Psy and his PR team. It’s a landslide: Community creates results. The Harlem Shake depended on community. User-generated content is far better at creating that community. It’s been a heck of a ride! Image: mayeesherr.

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The Social Cost of Unpaid Tweetup Teams

Bare Feet Studios

Here in Hawaii community, is not just a buzz word, it is a really big deal. It has made me more sensitive, I believe, to the pulse of the community as an ongoing aspect of what I do and how I experience the community. By inadvertently creating cliques, we are anti-community building. Have you experienced this?

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Monday Roundup: Support

Waxing UnLyrical

Image: Lotus Carroll via Flickr, CC 2.0 . We All Need a Team. Why: Surrounding yourself with a team is helpful even if you’re not an entrepreneur. Heather Whaling shares a personal story on how the right team can provide support under dire circumstances. Who’s on Yours? 3 Free Tools to Help with Your PR Campaign.

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Monday Roundup: Success

Waxing UnLyrical

” Image: Julie Rybarczyk via Flickr, CC 2.0. How to Encourage Your Team to Blog. Why: Does your team struggle with blogging? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. ” If you’re here, please find me and say “hello!”

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Four Points to Remember When Adopting a New Social Network

Waxing UnLyrical

Social Media and marketing teams have been scrambling to figure out a strategy for Pinterest , and rightfully so – it’s a force to be reckoned with from a branding and a business-driving perspective. This is also a good time though for said teams to re-evaluate their adoption of new networks into their overall strategy.