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Social Media Provides Small and Medium-Sized Firms (SMEs) With Tools to Mitigate Internationalization-Related Threats

The Realtime Report

For SMEs seeking to enter the international markets, social media is a tool for overcoming liabilities connected to their smallness, newness and foreignness, a new study from the University of Eastern Finland shows. The studied companies actively used social media. In addition, using social media is a sustainable choice.”.

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How to Find Your Audience on Social Media

Social Media Strategies Summit

When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” Image source If not, consider embedding a survey on your website or promoting it via on-site popups or chatbots. This is a massive issue for many brands.

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Our Dangerous Addiction to Social Media Case Studies

Convince & Convert

” As Tom Webster eloquently put it in his recent Blogworld keynote , when research wears the cloak of content marketing, it’s a recipe for the incurious to pull a fast one on the masses, disguising pointless data as gospel. Case studies should be used for ideation, not ratification. Point Less. Or maybe even a limp noodle.

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Source Phoenix Review: A Live 2-Week SEO Case Study

Viper Chill

I am going to be promoting Source Phoenix though, and I’m giving away my $697 product, Marketing Inc. To be fair to any potential Marketing Inc. I’m not just writing this blog post to share a link to my review, but to alert you to a great SEO case study that is happening live. to go with it.

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The Case for Influencer Marketing (and How it Will Change Your Business)

Rebekah Radice

And that’s where the power of influencer marketing comes in. Still not sure if influencer marketing is right for your business? The Case for Influencer Marketing (and How it Will Change Your Business). Influencer marketing is one of the most effective ways to get it. Highlights From Episode 19. Source: Hubspot.

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Corporate social responsibility all year round

Sherrilynne Starkie

A recent study by the Reputation Institute found 73% of consumers in the. world’s 15 largest markets are willing to recommend companies they perceive are delivering on their CSR programs. It’s not only the right thing to do, it’s good for business. Thornley Fallis clients.

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24+ Sites to Find Free Images You Would Actually Use for Your Marketing

Buffer Social

We’ve shared our own study on the importance of images in Twitter posts for more social sharing. Related: If you are interested in learning how to pick and use such images, you might like our complete guide to using stock images in your marketing.). 24+ websites to find free images for your marketing. Getty Images.

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