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Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture

Keyhole.co

Danish toy company LEGO soars over its competitors like Mattel, Funko, and Hasbro. With millions of online followers and a vocal, active, and thriving fanbase, LEGO is at the top of its social media game. Let’s see how LEGO’s social media strategy builds on its prominence in pop culture. Instagram: 10.3

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Can Publicly-Traded Social Media Companies Survive?

SocMed Sean

During my career , I have worked for a couple of big Fortune 500 telecom companies and the challenge was always working to balance the wants and needs of the customer with the wants and needs of the shareholders. Even companies like Yelp have been able to beat their initial offering price by staying aligned withe business of their customers.

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13 Social Media Strategies to Drive More Customers to Your Local Small Business (That Work!)

Social Media Strategies Summit

Social media is a powerful tool for finding new customers and moving them through the sales funnel. While all businesses should have a social media presence, the value of social media for small business cannot be understated. Choose the Right Platforms. Choose the Right Platforms. Source: Disney Parks.

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15 Recent and Popular Social Media Memes

Hootsuite

Whether you’re “extremely online” or just a weekend Instagram warrior, you’ve definitely encountered a meme at some point in your social media life. Memes can really help fill your social media content calendar and are pretty much guaranteed to delight your audience. What is a meme on social media?

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5 LinkedIn Best Practices and 5 Examples for Government Agencies on Social Media

Social Media Strategies Summit

And when it comes to marketing on social media for government agencies, one platform wins: LinkedIn. For instance, if you’re targeting tech companies, try discussing an issue they care about. Indeed, more than half of employees say they experience company culture most strongly through their organization’s values and mission.

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A Guide to Social Media Collaboration

Buffer Social

In this article, we will explore the ins and outs of social media collaboration, its effectiveness, real-life examples, and how to approach a potential collaboration to maximize its potential. What is social media collaboration? What are the benefits of social media collaborations?

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7 ways to use social media for market research

Sprout Social

To stay on top of the latest trends and maintain a more accurate pulse on your audience, you need to incorporate social media market research into your strategy. What is social media market research? Social media market research is also: Affordable. 7 market research insights you can get from social media.

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