Sprout Social

JUNE 18, 2019

Does the person who post as your brand on Facebook also work to develop the community that the company is part of? Running a brand’s social media accounts is a lot of work. As the social media industry has evolved, each role in the marketing team has developed along with it. Should they? Where do they fit in a company?

Social Media Management 112

Social Media Management Communities Social Media Skills 112

Buffer Social

AUGUST 30, 2023

Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. We asked both online community experts and community-building creators to share their expertise, so you can tap into this powerful approach. What is a community? So how do you do it? And is it worth it?

Communities 78

Communities Social Media Community building Groups 78

Janet Fouts

APRIL 29, 2013

Silicon Valley Tech Women held a panel at the shiny new SalesForce offices in downtown San Francisco entitled Leveraging Social Networking to Advance Your Career. Global Social Media Marketing, Cisco Systems. Most of the panel chunks up time throughout the day to manage their social networks. Efficiency.

Social Networking 138

Social Networking Yammer LinkedIn Resources 138

Jon Loomer

JANUARY 11, 2018

A major change is being made to the news feed that will favor people and negatively impact the visibility of page content. I guess that means changes are coming… “The first changes you’ll see will be in News Feed, where you can expect to see more from your friends, family and groups.” ” Sounds great!

Feed 158

Feed Feedly News Engagement 158

Dave Fleet

NOVEMBER 9, 2016

Richard Edelman, in a thoughtful town hall meeting with our global team today – and now captured on his blog – laid out a communications-focused lens on what happened, as well as some well-reasoned ideas on what businesses should look to do in the wake of the results. Corporate Social Media ≠ Personal Social Media.

Analytics 305

Analytics Google Reader Social Media Sentiment 305

Sprout Social

JULY 21, 2022

You could post on community review sites or live-stream it to the masses. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy. To help you out, we’ve put together a list of 14 types of social media every marketer needs to know.

Types 145

Types Social Media Microblogging Overview 145

Adam Sherk

JANUARY 12, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular NBA Teams on Twitter and Facebook by Adam Sherk on January 12, 2010 NBA players, like many professional athletes, have taken social media by storm, but what about their teams? So what should NBA teams be doing on Twitter and Facebook?

Team 179

Team Twitter Facebook Press Release 179

Waxing UnLyrical

DECEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 7 Reasons To Add Amplify To Your Social Networks December 21st, 2010 Tweet I first heard about Amplify earlier this year; I believe it was at the January chapter meeting of IABC/DC Metro.

Social Networking 270

Social Networking Class Comments Conversation 270

Oktopost

APRIL 4, 2022

TikTok has absolutely exploded on the social scene over the past few years—and B2B marketers are beginning to test the waters. A social platform filled with viral, vertical-style videos spanning all topics and communities, TikTok has grabbed hold of the social media world. But where do B2B marketers fit in?

B2B 118

B2B Social Media Management Apple YouTube 118

Buffer Social

NOVEMBER 27, 2018

The News Feed is one of Facebook’s marque innovations. For nearly a decade, the News Feed was the jewel in Facebook’s crown. It even admitted the News Feed can have a negative impact on mental health. While the News Feed has been experiencing growing pains, a new format has arisen: Stories.

Feed 111

Feed Feedly News Facebook 111

Ignite Social Media

FEBRUARY 17, 2021

In the early days of the pandemic, social media teams needed to meet daily to review comments on both organic and paid content to ensure audiences were interpreting content as intended. So much was uncertain and so much was changing so quickly, this kind of “rapid response” team was warranted. Content Adjustments.

Social Media 176

Social Media Marketing Influencer Team 176

Adam Sherk

APRIL 26, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk An Early Look at Facebook Open Graph Protocol Integration on News Sites by Adam Sherk on April 26, 2010 There has been a lot of news and reaction around Facebook’s new additions to the Facebook Platform: Social Plugins, the Open Graph protocol and the Graph API.

News 149

News Module Widget Facebook 149

Buffer Social

DECEMBER 14, 2023

Share news related to your industry Keeping your audience informed about the latest industry news not only positions you as a knowledgeable source but also provides value to your followers.  Share company culture and employee highlights Showcase your company's culture, values, and team members through a carousel.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Dave Fleet

NOVEMBER 9, 2016

Richard Edelman, in a thoughtful town hall meeting with our global team today – and now captured on his blog – laid out a communications-focused lens on what happened, as well as some well-reasoned ideas on what businesses should look to do in the wake of the results. Corporate Social Media ? Personal Social Media.

Analytics 150

Analytics Google Reader Social Media Sentiment 150

Ignite Social Media

SEPTEMBER 23, 2021

Read on to discover how to create social media sweepstakes that allow your brand to interact with fans, build a strong community, and turn leads into sales. . Steps for Planning a Social Media Sweepstakes . There are many options for what platform you can run your sweepstakes on from micro-sites to social networks.

Social Media 186

Social Media How To Guidelines UGC 186

SocMed Sean

MAY 30, 2018

Today’s guest post comes from Eric Czerwonka , an entrepreneur and co-founder of Buddy Punch , a software company founded in 2013 that provides time tracking solutions for startups, companies with employees, as well as anyone with a remote team to manage. Be sure to follow Eric and the Buddy Punch team on Twitter.

Social Media 232

Social Media Hashtag LinkedIn Instagram 232

Buffer Social

JULY 26, 2023

For one week in July this year, the full Buffer team did something rather unconventional. We all voted on the ideas that resonated with us, and then we formed 19 small teams, each with four to six members, ready to breathe life into these ideas. We decided to add two new Buffer tools to help our community shape the Buffer product.

Project 74

Project Astroturfing Team Communities 74

Socialmedia.biz

MARCH 25, 2021

The feature was so popular that it was eventually adopted by other social networks like Facebook, Instagram, and LinkedIn — making it a key feature in the social marketing world. Hashtags have become so large that communities pop up around their use. Social networks are inherently very messy.

Hashtag 78

Hashtag Brands How To Conference 78

Pam Moore

JANUARY 17, 2018

This will impact how content is prioritized in your news feed. Mark is changing the goal for his product team from “finding meaningful content to having meaningful social interactions.” Please register for the webinar for more details to help your business succeed on Facebook and other social networks in 2018.

Facebook 164

Facebook Training Template Templates 164

Sprout Social

MAY 11, 2023

With this intel on hand, you are empowered to respond to reputational risks before they become a full-blown crisis, and expand the breadth of your corporate communications strategy. Factor them into your social media advertising strategy to minimize risk and maximize the impact of your campaigns.

Reputation 130

Reputation Tools Brands How To 130

Unmetric

OCTOBER 25, 2019

Falcon.io , a subsidiary of Cision , is a leading player in the social media space, providing its global customer base with a platform to manage their social media listening, engaging, and publishing requirements. This is great news for customers of both Unmetric and Falcon. The same could be said for the modern marketing team.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Pam Moore

AUGUST 31, 2018

The good news is I have the answer for how you can get your budget and plan approved, guaranteed. This blog post includes the following: Top 3 reasons your social media budget and plan are not getting approved. Could it be that all your management sees when they look at the social web is risk? If this is you, you are not alone.

Social Media 147

Social Media Training Startup Team 147

Social Media Strategies Summit

SEPTEMBER 23, 2022

Giving leaders a voice on social media can help you build a community. According to Sprout Social , when CEOs are active on social , 70% of consumers feel more connected to the brand in question, with two-thirds of those saying it feels like real people run the organization. Teens loved it. Image source.

Education 162

Education Examples Content Nielsen 162

Pam Moore

MAY 30, 2018

Just when you thought you had your social media and digital marketing strategy and plan together, 2018 hit many marketers like a load of bricks with fast, unexpected changes. Current 2018 and future social media and digital marketing landscape for business. Don't let the social networks control where and how you focus.

Social Media 157

Social Media Authentication Metrics Feed 157

Sherrilynne Starkie

AUGUST 20, 2012

It’s based on how I helped one company start its journey into social media by creating a Facebook secret group. The idea was to restrict this skittish company’s FB presence to the secret group as proof of concept so the management team could get used to the idea of social media.

Groups 337

Groups Groups Sports Notification 337

Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Using hashtags on different social networks. For brands, hashtags can help social marketers reach niche audiences and build community.

Hashtag 122

Hashtag How To Guidelines Telecommunications 122

Buffer Social

DECEMBER 15, 2021

I’ve recently been going through the process of hiring a social media manager for Buffer so I wanted to share what I’ve learned so far to help anyone else who wants to bring on a social media manager for their team. What do you think is the future of organic social media? (In In 280 characters or less.)

Social Media Management 82

Social Media Management Process Social Media Applications 82

Sprout Social

MARCH 26, 2020

As a result, social media practitioners now play a role in more business initiatives than ever. They are key players in managing their company’s reputation, deploying customer service, acquiring customers, spotting trends and navigating breaking news. . How social platforms are combating burnout. Lean into your community.

Social Media Management 144

Social Media Management Social Media Comparison Energy 144

Ignite Social Media

JULY 15, 2022

It’s no secret that the emergence of TikTok has changed the traditional social channel landscape regarding entertainment. When compared to other traditional social networks like Twitter (35 minutes/day), Facebook (31 minutes/day), Snapchat (30 minutes/day), and Instagram (29 minutes/day), TikTok has the lead. sUBSCRIBE HERE.

Affiliate marketing 91

Affiliate marketing Instagram Feed Feedly 91

Sprout Social

APRIL 4, 2023

By encouraging your employees to share news, updates and successes, your brand’s reach can extend to audiences you might not have been able to reach before. With Advocacy platform, you can provide curated, branded content to your team that they can share with a click or two. Why brand advocacy matters for your company 1.

Brands 128

Brands ROI UGC Authentication 128

Sprout Social

OCTOBER 5, 2021

Social justice movements, a global pandemic, climate change and other environmental disasters. Look no further than the news cycle to understand why consumers are becoming more careful about the businesses they support, the products they use and their impact on the planet. And the proof that consumers trust the brand is on social.

Brands 110

Brands Marketing Apparel Issues 110

Mindjumpers

NOVEMBER 20, 2012

We find the subject to be of great importance to brands, which is why we keep you up-to-date and share the most relevant news on the matter. Customers form relationships in “the social graph” , from which connections, based on relevance, form the interest graph.

Brands 244

Brands Social Graph Report Groups 244

Later

SEPTEMBER 2, 2020

But once you’re all set, going live on LinkedIn brings a ton of benefits to the table, from community-building to brand awareness. New LinkedIn Features #3: Reactions . You might not think of LinkedIn as a typical social network, but more people are using the platform to connect and engage with fellow professionals.

LinkedIn 103

LinkedIn Features Newsletter Communities 103

Oktopost

MARCH 15, 2021

Social platforms have provided effective and coronavirus-safe ways for businesses to share and connect. For B2B marketers, the big news about the pandemic-inspired social media renaissance isn’t about vibing on TikTok, but about what’s been happening on LinkedIn. Create Community.

B2B 136

B2B Social Media Strategy LinkedIn 136

Dave Fleet

FEBRUARY 16, 2016

I’ve spoken with team members and peers in Canada, and with senior colleagues across our global network. As I’ve done so, I’ve highlighted five key landscape shifts that are changing the way that agencies and teams like ours need to operate: Newly (re-)accelerated change in social networks. Ubiquity of rich media.

Mobile 105

Mobile Trends Compete Loyalty 105

Convince & Convert

MAY 7, 2013

Create a list of tactics you’re going to use to distribute information about the webinar : News release, social networks, email, blog, Facebook ad, Google ad, and postcard. It will list in there, “March 28 Webinar from Newsletter,” “March 28 Webinar from Social Media,” “March 28 Webinar from News Release,” etc.

Hosting 160

Hosting URL Newsletter Analytics 160

SocMed Sean

SEPTEMBER 26, 2012

I know it’s been a few weeks since I posted last, but that’s what happens when your full-time job is leading a social media team. So…apologies for the break, but the good news is there a LOT of great posts and social media comics coming soon.

Radian6 278

Radian6 Engagement Social Media Marketing 278