Remove Communities Remove Mobile Remove Price Remove Social Networking
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Brand experience: Why it matters and how to build one that works

Sprout Social

It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. Effective communication Consistency in your content and communication across all touchpoints is crucial for a great brand experience. What is a brand experience strategy?

Brands 113
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The Results of Buffer’s Build Week: Introducing our Open Beta Program and new Transparent Roadmap (+16 More Projects)

Buffer Social

Announcing a New Open Beta Program and Feedback Hub With so many new things being built, it made us wonder; how can we get our community more involved? We decided to add two new Buffer tools to help our community shape the Buffer product. We decided to add two new Buffer tools to help our community shape the Buffer product.

Project 74
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Can You See Who Views Your VSCO? Understanding Privacy and User Experience on the Popular Photo Platform

BeingOptimist

Understanding VSCO VSCO is a popular image and video-transforming mobile app for Android and iOS devices. Using this app, not only you can distribute your image to the community, but you can also edit your images with ease using its standard or free editing tools like contrast, white balance, and sharpening.

Privacy 98
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Flying Viral: What Businesses Can Learn from the Flappy Bird Saga

The Realtime Report

Such is the story of Flappy Bird , a seemingly simple mobile game created in a matter of days and released last May. The success of Flappy Bird almost seems like satire; however, perhaps it’s simply an experiment in today’s mobile users and the viral nature of the web. No fuss, no gimmicks, no questions asked.

Mobile 173
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10 Areas Where Small Businesses Lack an Online Competitive Edge

Kikolani

High/identical price of Products/services compared to big names in industry. If your product or brand does not offer a unique and specific benefit over the alternatives, there is no reason it should be priced the same or higher. This often means your prices must be lower, even if the product is in some ways superior.

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Making Dough(nuts): A Real World Example of Using Social Media.

Jason Yormark

For the past few months I’ve had the luxury of watching a new local business not only use social networking and community building to build buzz for their business, but integrate it so much so, that it is an integral part of their day to day routine. FROST is about customer enablement through two-way communication.

Examples 249
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Weekly Reads: Facebook, Marketing Trends and Social Media’s Effect on Stereotypes

Dave Fleet

Facebook is at the centre this week – four of the seven articles incorporate the dominant social network – from conflict over Egypt, to UFC broadcasting fights, to creating an engagement guide for your organization. Also: interactive marketing trends and how social media may break down gender stereotypes.

Trends 258