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New Documentary Short re:connection Explores Video in a Virtual World

WebInKnow

I’m featured in the 15-minute film along with neuroscientists, marketers, content creators (including an 80-year-old TikTok star), and futurists. In it, we explore how video helps us connect and communicate now that the world has gone digital-first. I’m super excited about the release of the short documentary film re:connection.

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Metaverse dangers: How to protect brands from the dark side

Sprout Social

According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse. And with metaverse investments surpassing $120 billion dollars in early 2022—more than double the investment in 2021—brands can’t afford to avoid resolution.

Brands 118
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Facebook is Meta, But Does It Really Matter?

Jon Loomer

The Facebook parent company has been re-branded as Meta to reflect its future focus on the “Metaverse” (primarily AR and VR experiences). Let’s discuss… The Re-Brand. It’s arguably about distraction (during a heightened period of scrutiny and controversy around the Facebook brand). Earth changing?

Facebook 203
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Digital Signages as a Tool of Omni-Channel Marketing

Social Media Marketing

It has long been said that the generation of millennial in the first place is responsible for breaking up the foundations in the traditional marketing due to the habit of its digital technologies. In addition, availability of a brand in the ordinary for them virtual environment is as important, as the pricing policy.

Tools 99
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Automotive Companies in the Metaverse – NFTs and Saraswati

Laurel Papworth

“The global metaverse automotive market is estimated to be valued at over USD 116.5 ” from Research and Markets via PR Newswire. R&D Digital Twin Factories (development and CAD in virtual space). R&D Digital Twin Factories (development and CAD in virtual space). LABS simulation and testing.

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Online Marketing 101 for Entrepreneurs

Idaconcpts

When you’re a struggling entrepreneur, your business takes over your world as you try to boost your brand and broaden your customer base. Past entrepreneurs used to rely on traditional marketing, such as billboard or newspaper advertising, but today’s platform resides squarely on social media.

Marketing 155
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3 Key Announcements from Facebook F8 and What Social Media Marketers Need To Know

Ignite Social Media

After listening to the announcements and processing what we believe this may mean for marketers like us in the social space, we’ve distilled it into 3 key announcements and implications for brands. Brand Implications. 2) Social Virtual Reality with Facebook Spaces. Brand Implications. Brand Implications.