Techipedia: Tamar Weinberg

AUGUST 14, 2012

comScore, Econsultancy, TechCrunch, and Mashable all keep tabs on these amazing web video statistics – it’s well worth seeking out some of these statistics and reports to see just how staggering the results really are. GE recently released a series of animations promoting a health related Facebook application.

Airlines 210

Airlines Marketing Statistics comScore 210

Social Media Marketing

MARCH 29, 2013

As brands worldwide realize how to use video for business, the focus has shifted from integrating video to developing visual content that’s truly engaging. The YouTube marketing specialists at Pixability recently conducted a major study of 200,000 branded videos on YouTube, and ultimately discovered that more than 50% had lunder 1,000 views.

Engagement 167

Engagement Video Brands comScore 167

Sprout Social

MAY 10, 2019

As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. 1. There are 1.9

YouTube 111

YouTube Strategy B2B Marketing 111

Kikolani

JULY 26, 2012

Pinterest offers a new kind of social media sharing, and at the Internet marketing firm I work for, we’re seeing it swell in popularity (even though it’s still in the beat phase) among bloggers and search engine marketers for building a personal brand online. Across the U.S. Establish your passion in the industry first.

Brands 118

Brands comScore Blogger SEO 118

Convince & Convert

SEPTEMBER 29, 2015

There really is no “de facto” social platform, with the possible exception of Facebook, which is pervasive across nearly all demographic groups, except youth. Comscore data, reported by BI Intelligence. there are others like Dubsmash that haven’t reached critical mass yet). Is Nescafe DemoCasting on Tumblr Too?

Tumblr 60

Tumblr Social Media Real Estate Brands 60

Buzz Marketing for Technology

OCTOBER 25, 2013

As more and more marketers are discovering, it’s impossible to think about any digital or e-commerce strategy without acknowledging the critical importance of the overall Hispanic population on today’s electronic marketplace. To be sure, Hispanics are not a monolithic and homogenous market. According to the U.S.

Mobile 225

Mobile comScore Insurance Sites 225

The Social Media Incubator

NOVEMBER 8, 2012

The Internet research marketing company, comScore, announced their data for the most visited websites and Pinterest attracted approximately 25.3 million visitors while breaking through to join the top 49 in ranks this past September, continuing on in this online social media marketing frenzy. Wow, did we see this one coming?

comScore 132

comScore Crowdsourcing Loyalty Fashion 132

agora pulse

DECEMBER 17, 2019

That might mean cutting down on coffee or saying no to office treats or taking a fresh look at your marketing strategies. Embrace Facebook’s Demographic Shift. As the Frozen song says, “Let it go …” Facebook is now 16 years old, and its user demographic has shifted. This isn’t bad news for marketers. Explore TikTok.

Social Media 82

Social Media Authentication comScore Social Media Management 82

Ignite Social Media

OCTOBER 16, 2017

From a recent comScore study in June of this year, they found that users between the ages of 18-24 that Snapchat was third on the list of apps they utilize the most. Above that, YouTube and Facebook whereas Instagram comes in at number five. While still popular with teens, they aren’t forgetting about the older users and brands.

comScore 111

comScore Statistics Instagram Survey 111

Social Media Marketing

JULY 24, 2013

Facebook’s Q2 earnings show mobile growth, U.S. customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media.

Social Media 162

Social Media Flipboard Journal comScore 162

Waxing UnLyrical

DECEMBER 11, 2013

Due to tight marketing spends, even advertisers are shortening their commercials while maintaining or increasing the number of times they are aired, to ensure maximum spread for their ad spends. India now has nearly 74 million Internet users , according to a recent ComScore report. 2,260 crore (~ $364.5M) and is expected to touch Rs.2,938

comScore 199

comScore Smart Phone SMS Advertising 199

Firebelly

MARCH 5, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media Bootcamp: Facebook For Business | Main | The New Dork - Entrepreneur State of Mind » March 05, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Writtent Blog

APRIL 25, 2013

7) B2B marketers who use blogs generate 67% more leads than those that do not. 11) 37% of marketers say blogs are the most valuable type of content marketing. 16) Among those who use e-mail marketing, companies that blog get twice as much traffic from their email than those who don’t. Tweet (Source: comScore ).

Statistics 111

Statistics Hubspot comScore Sysomos 111

Twist Image

APRIL 28, 2012

According to the article in the newspaper: " meteoric growth for the overnight app sensation slackened, according to two market-research firms. million in January says comScore." If it dances down the path towards ad revenue driven by users, they may be selling their brand (and the online channel) way too short.

comScore 111

comScore Metrics Instagram Social Networking 111

Sprout Social

OCTOBER 5, 2016

As a business, you look for ways to humanize your brand and build trust with customers. One of the better avenues to help personalize your brand is social media. With audiences becoming more hyper-focused, brands are seeing success on social by providing user-generated content. How User-Generated Content Helps Your Brand.

Content 111

Content comScore Wiki Social Networking 111

Social Media Marketing

APRIL 23, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. Don''t believe me?

Social Media 165

Social Media Tumblr Authentication comScore 165

Firebelly

OCTOBER 22, 2009

Digitalia | Indianapolis Social Media Marketing « social media marketing might be for you (and it might not) | Main | Five Reasons Why I Love Wordpress » October 22, 2009 You can’t fight the power of video. Many of the videos, especiallyon Youtube , aren’t marketing a product or brand;they’re just for fun.

comScore 100

comScore Video Apple iPhone 100

Bill Hartzer

NOVEMBER 6, 2009

Bing , one of the newest search engines on the block powered by Microsoft, had a great opening with a strong marketing campaign, but lately has been declining on the number of new users to the search engine. This helps to keep a sense of excitement and curiosity around their brand. NASDAQ: SCOR) has released their monthly comScore.

Engineering 117

Engineering comScore Microsoft Yahoo 117

Convince & Convert

JULY 7, 2011

But when it comes to their Facebook promotion, I’m feeling a little sick to my stomach. I received two emailed press releases with no cover note and no personalization or explanation of any kind from Braintrust Marketing & Communications in Las Vegas (presumably the agency for Buca di Beppo). We’re Crazy About Likes.

Press Release 152

Press Release comScore Cost ROI 152

Buffer Social

JANUARY 25, 2018

Here are the current user base of the six major social media platforms 4 Statista , 2017; LinkedIn , 2017 : Facebook: 2.07 Facebook studied the behavior of 100 people while they were watching TV at home. 5 Facebook , 2017. On top of these statistics, comScore’s 2017 U.S. Facebook Messenger alone has more than 1.3

Social Media 111

Social Media Trends Report Survey 111

Social Media Marketing

FEBRUARY 25, 2012

A recent Comscore study has shown that women are more likely to take a photo of an image and share it, while men are more likely to use their smartphones to find information, either by scanning a barcode or researching product features. Of course it depends on the type of business you have and what you wish to give as an experience.

Apparel 167

Apparel comScore Delicious Posterous 167

Ignite Social Media

DECEMBER 16, 2016

With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. Facebook), Twitter provides an abundance of information that is the most precise snapshot of promoted post performance. Facebook comes in second on our list due to the abundance of data it collects.

Analytics 60

Analytics Platform Social Media comScore 60

Convince & Convert

MARCH 17, 2016

From providing entertainment to educating to expressing your opinion to marketing a product, videos are a powerful tool. Feelings are tweeted, images are Instagrammed, posts are Facebooked, and pins are uploaded millions of times a day. It’s a reality that your brand should not only be aware of but also embrace.

Video 60

Video UGC Content comScore 60

Buffer Social

JULY 27, 2016

If you could travel back in time to when Facebook or Instagram first started grabbing mainstream attention, knowing what you do now about the opportunity they hold for brands, you’d jump aboard, right? And how will it affect the way brands create content on Snapchat? Well, that opportunity is now on Snapchat.

API 40

API Marketing comScore Video 40

Convince & Convert

FEBRUARY 19, 2016

AIDS-fighting organization RED recently launched a partnership with Snapchat as well, with the Bill and Melinda Gates Foundation donating $3 for every branded filter used. Platforms like Facebook, Instagram, Twitter, and Snapchat have unique benefits and purposes. According to Comscore , over the last year in the U.S.,

comScore 60

comScore API Journal Advertising 60

Jeff Esposito

JUNE 27, 2011

In 2011 marketers will increase their social media usage by 75 percent ( Brian Solis ). percent of CMOs say social marketing efforts are effectively integrated into their overall marketing strategy ( MarketingProfs ). 97 percent of the top US charities utilize Facebook in their marketing efforts ( UMass Dartmouth ).

Social Media 55

Social Media comScore Wikipedia Hubspot 55

Convince & Convert

JULY 23, 2012

Facebook is the new hub for fans. In Chad’s case, his social media acumen has given him a platform to build a strong and fun brand that has lead to television deals and a ton of non-sports press. All three are brilliant and have used social and new media to grow their personal brands. Twitter is the new sports ticker.

Sports 134

Sports Social Media comScore Tweetdeck 134

Akamai Marketing

FEBRUARY 9, 2011

If you thought that 2010 was a big year for digital marketing, you were right. The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. Most importantly, what the report says to marketers is INTEGRATE. Let your customers make friends with one another too.

comScore 156

comScore Review Klout Marketing 156

Saying It Social

SEPTEMBER 8, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Is your business easy to find for local and mobile searchers? That would be the 20% of internet users whose searches are related to location and according to comScore, in March Google had 14.3 First an anecdote, then the facts.

Mobile 135

Mobile Smart Phone StumbleUpon comScore 135

Sprout Social

NOVEMBER 22, 2016

We know how powerful social media can be for branding. Social media conversions are the ultimate sign of success for marketers. Building an audience of hundreds of thousands of followers is nice, but does your brand have the ability to get them to take action? Have you ever heard of account-based marketing? Keep it Brief.

Conversation 40

Conversation Social Media Tips comScore 40

Mindjumpers

AUGUST 1, 2012

Tweet In late June, I wrote about ComScore’s second report called “The Power of Like 2 – How Social Marketing Works” and how it’s not just about getting likes, but rather about creating engagement and interacting with fans. Like the second report, the third one is also based on collaboration between ComScore and Facebook.

Retail 230

Retail Report comScore Brands 230

Hootsuite

MARCH 2, 2020

We’ve rounded up the most important Pinterest stats, including proprietary data from Pinterest itself, so you can see how your marketing efforts measure up in 2020. Here are the Pinterest stats you’ll want to pin to your next marketing vision board. That’s huge, but for comparison, Facebook has nearly 2.5 contenupgrade].

Statistics 145

Statistics Marketing HootSuite Advertising 145

Mindjumpers

SEPTEMBER 6, 2011

According to a research done by comScore called “The Power of Like: How Brands Reach and Influence Fans Through Social Media Marketing&# , users on Facebook spend the majority of their time, more specifically 27% of their time, looking at news feeds and homepages. Facebook views everything published as “objects.”

Feed 234

Feed Feedly News comScore 234

Diva Marketing Blog

JUNE 17, 2009

Held weekly, Tuesdays from noon - 1p, #socialmedia explores issues about social media marketing. Boomers The Baby Boomer generation maybe late in getting to this party but according to comScore there are about 16.5 conniereece - All I can say is that marketers need 2 wake up 2 how many boomers R online & how they use socnets.

comScore 40

comScore Social Networking Social Media Flickr 40

Twist Image

AUGUST 19, 2016

Brands are going to confront a huge challenge as their consumers become more and more mobile. In the past, I have written about the massive chasm that is developing between consumers and brands, as our consumers become more mobile and smartphone enabled. And Your Brand (from March 2016). This should be sobering to brands today.

Mobile 40

Mobile comScore Brands Applications 40

Mindjumpers

AUGUST 9, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « 5 Tips To Great Blogging The Business Behind Facebook » Mapping the Social Internet – what part of the world is the most developed? Click to view large image Source: Harvard Business Review, 88, 7/8, July-August 2010, issue.

comScore 232

comScore Microblogging Analysis Nielsen 232

Webbiquity SMM

OCTOBER 8, 2013

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” And 92% of small businesses say that social media is an effective marketing technology tool.

Social Media 207

Social Media ROI B2B Marketing 207