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Is YouTube for you? 5 Reasons To Keep It In Your 2022 Marketing Strategy

SocMed Sean

Apps like TikTok, Instagram, and Twitch are all competing with YouTube for an overlapping audience. Mobile Adoption Continues To Drive Video Adoption. Those larger and more powerful phones and tablets have enabled people to watch more video content on mobile devices. Increasing mobile adoption is driving video adoption.

YouTube 204
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Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors

Writtent Blog

The difficulty of success means that competitive marketing analysis is more crucial than ever. Without well-defined points of comparison, and continual analysis, you’ll never know whether your marketing strategy is really working, or allowing you to capture a greater share of your market. What About SWOT Analysis?

Analysis 106
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The role of AI in creating a more human customer experience

Sprout Social

AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand. Predictive analysis can also be used to stem customer churn by identifying contributing factors based on voice of customer data.

Sentiment 105
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Brand experience: Why it matters and how to build one that works

Sprout Social

It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. Analyze feedback data with sentiment analysis to develop targeted content and customized offers that increase customer delight.

Brands 114
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Top 7 Mentionlytics Alternatives For 2024

Keyhole.co

There are many online platforms and mobile-toting people. Mentionlytics: A Bird’s-Eye View Mentionlytics is a social media monitoring and analysis tool that lets brands track mentions and watch for competitor performance. Monitoring and sentiment analysis are some of the features Brand24 offers.

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Creator Studio for Facebook and Instagram: A guide for marketers

Sprout Social

Competition is high—you need the right tools at your disposal to streamline your efforts and compete with millions of creators in the same space. Creator Studio is a dashboard content creators and brands use to manage their content, audience engagement and data analysis of their Facebook and Instagram accounts. What is Creator Studio?`

Instagram 107
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How to Plan Your Social Media Strategy for Better Engagement

Visually SM

Having a well-crafted strategy will help you clarify your opportunities, weaknesses, strengths, and threats, as in a SWOT analysis. This was particularly effective in the pre-mobile marketing days when desktop internet consumption was unrivaled. So, it’s like evaluating your brand to discover what you need to improve.